At a Glance
- Tasks: Lead exciting product launches for Yankee Candle across Europe and create impactful marketing strategies.
- Company: Join a dynamic team at Yankee Candle, part of a globally recognised brand.
- Benefits: Enjoy flexible working, unlimited online courses, and discounts on amazing products.
- Other info: Collaborate with diverse teams and contribute to sustainable business practices.
- Why this job: Make your mark in a fast-paced environment while developing your marketing skills.
- Qualifications: Degree in marketing and experience in consumer goods marketing preferred.
The predicted salary is between 30000 - 40000 £ per year.
Location: Manchester area (Cheadle), or Bristol, or London (Hammersmith)
Reports to: Regional Marketing Manager
Contract type: Permanent
Your Role and Team in a Nutshell:
As Marketing Executive (Brand Development), you will help turn great ideas into products people love and buy. You will lead the launch of new Yankee Candle products across Europe and turn brand plans into strong in‑market execution across retail, wholesale and online channels. Working with brand, product development, sales and supply teams, you will deliver consumer‑focused, design‑led launches in a fast‑moving category. You will be part of a team of six and collaborate closely with global and local marketing teams in Europe. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities:
- Play a key role in end‑to‑end product launches, including seasonal collections, product updates and supporting new product development through key stages of the process.
- Shape and deliver go‑to‑market plans that support brand and revenue priorities, ensuring all launch materials are ready for regional teams.
- Work with regional teams to build a relevant and competitive innovation pipeline, supporting adaptation of global concepts for EMEA markets.
- Create clear and impactful activation toolkits for key markets, including sell‑in materials, catalogues, product copy and imagery.
- Partner with sales and account teams to secure product listings and strong in‑store presence, providing the materials needed for successful sell‑in.
- Coordinate cross‑functional teams to ensure smooth and timely delivery of launches, working closely with sourcing, packaging, product development and project management.
- Translate consumer insights and market trends into product positioning and campaigns, ensuring relevance across different markets.
- Support sales teams with training, storytelling and practical selling tools, including organising samples and supporting product presentations.
- Track performance after launch and refine plans to improve results, while managing multiple projects in parallel in a fast‑paced environment.
What You’ll Need (Minimum):
- Degree in marketing or a related field.
- Experience in a marketing role within a branded consumer goods business, preferably in an international organisation.
- Hands‑on experience supporting or leading product launches and development.
- Ability to use data and insights to guide decisions.
Your Advantage:
- Experience working in a matrix organisation.
- Confidence building relationships and influencing stakeholders.
- Clear communication and presentation skills.
- Ability to manage multiple priorities in a fast‑paced environment.
- Additional European language skills.
Join Us And Benefit From:
- Flexible hybrid working system (on average 3 days in the office and 2 days at home per week).
- Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development.
- Bravo – our global recognition programme where teammates can recognise each other and exceptional work is rewarded.
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others.
- Employee Referral Program – an opportunity to get a bonus.
- Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well‑being at work and beyond.
- Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices.
- Give@Newell – paid time‑off for charity activities dedicated for local communities right where you live/work.
- Access to Employee Resource Groups that foster an inclusive culture.
- Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership.
Marketing Executive (Brand Development) - Yankee Candle in Manchester employer: Newell Brands
Yankee Candle is an exceptional employer that fosters a dynamic and inclusive work culture, offering flexible hybrid working arrangements and unlimited access to professional development resources. With a strong emphasis on employee well-being and recognition, team members are encouraged to grow through collaborative projects and innovative product launches, all while contributing to environmentally sustainable practices. Join us in the Manchester area, Bristol, or London, and be part of a passionate team dedicated to creating products that resonate with consumers across Europe.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive (Brand Development) - Yankee Candle in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the marketing field, especially those who work at Yankee Candle or similar companies. Use LinkedIn to connect and engage with them; you never know who might have the inside scoop on job openings.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Familiarise yourself with their brand values and recent launches. This will help you tailor your answers and show that you're genuinely interested in being part of the team.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences align with the role of Marketing Executive. Highlight your hands-on experience with product launches and your ability to work in fast-paced environments.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team and are familiar with the process.
We think you need these skills to ace Marketing Executive (Brand Development) - Yankee Candle in Manchester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Executive role. Highlight your experience in product launches and brand development, as these are key for us at Yankee Candle. Use specific examples that showcase your skills and achievements.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Tell us why you're passionate about marketing and how you can contribute to our team. Be sure to mention any relevant experience and how it aligns with our goals at Yankee Candle.
Showcase Your Data Skills:We love data-driven decision-making! In your application, mention any experience you have using data and insights to guide marketing strategies. This will show us that you understand the importance of analytics in driving successful product launches.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values.
How to prepare for a job interview at Newell Brands
✨Know Your Brand Inside Out
Before the interview, dive deep into Yankee Candle's brand values, product lines, and recent marketing campaigns. Understanding their unique selling points and how they position themselves in the market will help you demonstrate your passion and alignment with their goals.
✨Showcase Your Launch Experience
Be ready to discuss specific examples of product launches you've been involved in. Highlight your role, the challenges faced, and the outcomes. This will show that you have the hands-on experience needed for the Marketing Executive position.
✨Prepare for Data-Driven Discussions
Since the role requires using data and insights to guide decisions, brush up on relevant metrics and analytics tools you've used in past roles. Be prepared to discuss how you've leveraged data to inform marketing strategies or product positioning.
✨Demonstrate Cross-Functional Collaboration
The job involves working closely with various teams, so be ready to share examples of how you've successfully collaborated with different departments. Emphasise your communication skills and ability to influence stakeholders to achieve common goals.