At a Glance
- Tasks: Drive global brand innovation and product development for iconic candle brands.
- Company: Join Newell Brands, home to beloved brands like Yankee Candle and WoodWick.
- Benefits: Enjoy flexible working, unlimited learning resources, and employee discounts.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Make a real impact in a creative role that shapes brand strategies globally.
- Qualifications: Degree in relevant field and experience in brand management or product innovation.
The predicted salary is between 60750 - 74250 £ per year.
Your Role & Team in a Nutshell
As a Brand Innovation Manager, you will support the development and execution of global innovation and growth initiatives. Working across Yankee Candle, WoodWick and Chesapeake Bay Candle, you will shape and deliver the new product development roadmap with a primary focus on Europe, the Middle East and Africa. Being part of a global team of six, you will work independently while collaborating with colleagues across regions and functions to bring global strategies, innovation and marketing plans to life. You will also help refine brand positioning and ensure global plans are effectively adapted to local market needs. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities
- Build the innovation roadmap: Assess current plans, identify gaps and define the right new product priorities with a primary focus on Europe, the Middle East and Africa.
- Shape global strategy: Contribute to short- and long-term brand plans, using consumer needs, market trends and business performance to guide priorities.
- Bring the brand to life: Help regional and country teams apply the global positioning, identity and product architecture consistently, while allowing for relevant local differences.
- Lead innovation projects: Own selected stages of the global innovation process and work with markets to develop products that support growth.
- Deliver successful launches: Coordinate the timely creation of core packaging, communication and launch materials for use across online and traditional sales channels.
- Champion consumer understanding: Partner with consumer insights specialists to define research needs and turn findings into strong product and brand propositions.
- Connect global and local teams: Maintain open, practical communication with regional and country colleagues so plans are understood, adapted appropriately and delivered effectively.
- Improve commercial performance: Use sales, shipment and market data to identify opportunities that strengthen market share, gross margin and brand profitability.
- Balance appeal and feasibility: Work with supply chain and procurement teams to develop products that meet consumer expectations and financial goals.
What You'll Need
- A university degree or equivalent practical experience.
- Experience in brand management, brand development or product innovation within consumer goods or consumer durables across international markets.
- Solid experience with new product development or innovation initiatives from consumer insight through to market launch.
- The ability to use consumer research, sales, point-of-sale, shipment, market and competitor data to make informed commercial decisions.
- Strong financial acumen, including the ability to build and evaluate the financial case for individual innovation initiatives.
- Willingness to travel internationally.
Your advantage
- Demonstrated success managing multiple cross-functional projects, priorities and deadlines.
- Ability to move comfortably between strategic thinking and hands-on execution.
- A clear and collaborative communication style, with the confidence to protect brand positioning and consistency while considering relevant local-market insights.
- Ability to work at pace, prioritise effectively and turn complex information into practical actions.
What You Gain
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few. Join us and benefit from:
- Flexible hybrid working system (on average 3 days in the office and 2 days at home p.w.)
- Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development
- Bravo – our global recognition programme where teammates can recognise each other and exceptional work is rewarded
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others
- Employee Referral Program – an opportunity to get a bonus
- Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well-being at work and beyond
- Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business – paid time-off for charity activities dedicated for local communities right where you live/work
- Access to Employee Resource Groups that foster an inclusive culture
Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership
Are you interested? If so, please click on “Apply Now” on this site and upload your CV. If your application is shortlisted, our recruiter will invite you for an initial MS Teams interview.
International Brand Innovation Manager - Yankee Candle, Woodwick in London employer: Newell Brands
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StudySmarter Expert Advice🤫
We think this is how you could land International Brand Innovation Manager - Yankee Candle, Woodwick in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Newell Brands and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Newell Brands are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Newell Brands on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Newell Brands. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace International Brand Innovation Manager - Yankee Candle, Woodwick in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Newell Brands. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Newell Brands:Show us that you’ve done your homework! In your application, briefly mention what you admire about Newell Brands’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Newell Brands
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Newell Brands will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Newell Brands, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
