At a Glance
- Tasks: Drive consumer engagement for Home Fragrance products on Amazon and manage relationships with partners.
- Company: Join Newell Brands, home to iconic brands like Yankee Candle and Parker, with a strong EMEA presence.
- Benefits: Enjoy flexible hybrid working, unlimited LinkedIn Learning access, and discounts on popular products.
- Why this job: Be part of a dynamic eCommerce team, influencing brand growth and making a real impact.
- Qualifications: Need category experience in eCommerce, a business degree, and strong analytical skills.
- Other info: Opportunity for international travel and involvement in corporate citizenship initiatives.
The predicted salary is between 36000 - 60000 £ per year.
Your Role & Team in a Nutshell
As a Category Specialist, you will focus on identifying ways to drive consumer consumption of Home Fragrance (HF) products, promoting brands such as Yankee Candle, Woodwick, Chesapeake Bay on Amazon. You will influence, strengthen, and manage relationships with Amazon and internal business partners. In this role, you will help develop practices to succeed in e-commerce while collaborating with brand leaders and internal partners on programmes and initiatives. You will work independently while being a member of the EMEA eCommerce team, which acts as the Centre of Excellence for the EMEA region. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities:
- Execute Home Fragrance category strategy to drive consumer consumption in EMEA region by developing principles and best practices for product selection, marketing, media activation, and promotional investment.
- Jointly manage the P&L with sales and operations partners to optimise sustainable growth via Amazon EMEA.
- Influence and align with internal business leaders, both within and outside of e-commerce functions, regarding Amazon EMEA HF category growth ambitions and investments.
- Collaborate with brand marketing and sales teams to ensure cohesive programmes across all channels.
- Lead the development of long-term growth and portfolio selection using qualitative and quantitative analysis.
- Maximise ROI by assisting in the media budget management and implementing search strategies to boost brand visibility.
- Oversee content development, KPI reporting, and drive new Amazon market opportunities.
What You’ll Need Minimum:
- Proven category experience, trade/shopper marketing experience in eCommerce, providing solutions in a large, international company in the consumer-packaged goods (CPG), or fast-moving consumer goods (FMCG), or consumer durables industry.
- University degree in Business or a similar field.
- Advanced Excel skills with proven analytical skills and comfort with data driven decision processes.
- Experience with finance concepts such as P&L, budgeting processes, and cost estimating.
- Willing to travel internationally occasionally.
Your Advantage:
- Demonstrated success in handling category management engagements with a major retailer.
- Strategic thinker, self-starter with the ability to manage multiple projects simultaneously.
- Experience with handling and optimizing online marketing tactics with an emphasis on efficient spending to generate high ROI.
- Strong business acumen and ability to work effectively and collaboratively across lines of business.
What You Gain:
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few. Join us and benefit from:
- Flexible hybrid working system (on average 3 days in the office and 2 days at home p.w.)
- Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development.
- Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices.
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others.
- Employee Referral Program – an opportunity to get a bonus.
- Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well-being at work and beyond.
- Give@Newell – paid time-off for charity activities dedicated for local communities right where you live/work.
- Access to Employee Resource Groups that foster Diversity & Inclusion.
Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership.
Are you interested? If so, please click on “Apply Now” on this site and upload your CV. If your application is shortlisted, our recruiter will invite you for an initial phone interview.
eCommerce Category Specialist - Yankee Candle employer: Newell Brands
Contact Detail:
Newell Brands Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land eCommerce Category Specialist - Yankee Candle
✨Tip Number 1
Familiarise yourself with the Home Fragrance category and the specific brands you'll be working with, like Yankee Candle. Understanding their market positioning and consumer trends will help you speak confidently about how you can drive growth in your interview.
✨Tip Number 2
Network with professionals in the eCommerce and FMCG sectors, especially those who have experience with Amazon. Engaging with industry peers can provide insights into best practices and may even lead to referrals.
✨Tip Number 3
Brush up on your analytical skills, particularly with Excel. Be prepared to discuss how you've used data to make decisions in past roles, as this is crucial for optimising P&L and driving ROI in eCommerce.
✨Tip Number 4
Showcase your strategic thinking by preparing examples of how you've successfully managed multiple projects or campaigns simultaneously. This will demonstrate your ability to handle the fast-paced nature of the role.
We think you need these skills to ace eCommerce Category Specialist - Yankee Candle
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the eCommerce Category Specialist position. Tailor your application to highlight relevant experience in category management and eCommerce.
Craft a Compelling CV: Your CV should clearly showcase your experience in trade/shopper marketing within eCommerce. Use specific examples that demonstrate your analytical skills and familiarity with P&L management, as these are crucial for this role.
Write a Strong Cover Letter: In your cover letter, express your passion for the Home Fragrance category and how your background aligns with Newell Brands' goals. Mention any successful projects you've led that relate to online marketing tactics and ROI optimisation.
Follow Application Instructions: Make sure to apply through the new Careers Site as instructed. Upload your CV and any additional documents required, and ensure that you have created a new account if you applied before July 24th.
How to prepare for a job interview at Newell Brands
✨Understand the Brand
Before your interview, make sure you have a solid understanding of Yankee Candle and its product offerings. Familiarise yourself with their key competitors and current market trends in the home fragrance category. This will show your genuine interest and help you discuss how you can contribute to their success.
✨Showcase Your Analytical Skills
Given the emphasis on data-driven decision-making in this role, be prepared to discuss your experience with analytics. Bring examples of how you've used data to influence marketing strategies or optimise product selections in previous roles. Highlight your advanced Excel skills and any relevant tools you've used.
✨Demonstrate Collaboration Experience
This position requires working closely with various teams, including brand marketing and sales. Be ready to share specific examples of how you've successfully collaborated across departments in past roles. Emphasise your ability to manage multiple projects and align different stakeholders towards common goals.
✨Prepare Questions
At the end of the interview, you'll likely have the opportunity to ask questions. Prepare thoughtful questions that demonstrate your interest in the role and the company. For instance, inquire about the company's future plans for the home fragrance category or how they measure success in e-commerce initiatives.