At a Glance
- Tasks: Drive the success of Yankee Candle through innovative marketing strategies and product launches.
- Company: Join Newell Brands, a leading consumer products company with iconic brands.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Fast-paced role with opportunities to manage exciting projects and campaigns.
- Why this job: Be part of a passionate team that shapes the future of beloved brands.
- Qualifications: Bachelor’s degree in Marketing or related field and 2-5 years of marketing experience.
The predicted salary is between 36000 - 60000 £ per year.
Newell Brands is a leading $8.3B consumer products company with a portfolio of iconic brands such as Graco®, Coleman®, Oster®, Rubbermaid® and Sharpie®, and 25,000 talented employees around the world. Our high‑performance culture, unparalleled curiosity about the world around us, and talented people fuel our success. Our culture is enabled through our core values which guide all we do and how we win as One Newell. They are Integrity, Teamwork, Passion for Winning, Ownership & Leadership.
Role Overview
The Associate Marketing Manager will play a critical role in driving the success of Yankee Candle in Canada. This position supports end‑to‑end commercialization of new products, partners with global brand teams, and ensures flawless execution of marketing initiatives. The ideal candidate is analytical, creative, and highly organized, with a passion for building iconic brands.
Key Responsibilities
- Product Commercialization: Lead end‑to‑end commercialization of new products in collaboration with global brand teams. Ensure timely execution of launch plans and alignment with brand strategy.
- Data Analysis & Insights: Analyze POS, invoice sales, and syndicated market data to identify trends and opportunities. Develop actionable recommendations for assortment expansion and portfolio optimization.
- Creative & Activation Briefs: Partner with the Senior Marketing Manager to write compelling creative, activation, and media briefs. Collaborate with agency partners to deliver best‑in‑class campaigns.
- Agency & Budget Management: Manage relationships with creative and media agencies. Oversee marketing budget, including purchase orders and reconciliation.
- Brand Advocacy & Training: Serve as the Yankee Candle brand evangelist in Canada with a deep understanding of our products as well as the competitive landscape. Conduct presentations and training sessions for internal teams and external partners.
Qualifications
- Bachelor’s degree in Marketing, Business, or related field.
- 2–5 years of marketing experience, preferably in CPG or retail.
- Strong analytical skills with experience in data interpretation and reporting.
- Excellent communication and presentation skills.
- Ability to manage multiple projects and deadlines in a fast‑paced environment.
- Proficiency in media analytics and experience with syndicated data tools (e.g., Nielsen, IRI) is an asset.
The Ontario base pay range for this position is from $97,500 to $119,050. Salary will be based on prior experience related to the skills required for this position.
Associate Marketing Manager, Yankee Candle in Brampton employer: Newell Brands
Newell Brands is an exceptional employer that fosters a high-performance culture driven by integrity, teamwork, and a passion for winning. As an Associate Marketing Manager for Yankee Candle in Canada, you will thrive in a dynamic environment that encourages creativity and analytical thinking, while benefiting from robust employee growth opportunities and a commitment to work-life balance. With a diverse portfolio of iconic brands and a collaborative atmosphere, Newell Brands offers a rewarding career path where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Marketing Manager, Yankee Candle in Brampton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Yankee Candle or Newell Brands. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research Yankee Candle's latest products and marketing strategies. Show us you’re not just passionate but also informed about the brand and its market.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with the Associate Marketing Manager role. We want to hear how you can drive product commercialization and bring creative ideas to life.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Newell family and making an impact.
We think you need these skills to ace Associate Marketing Manager, Yankee Candle in Brampton
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your passion for marketing and iconic brands shine through. We want to see that you’re not just looking for a job, but that you genuinely care about building and promoting brands like Yankee Candle.
Be Analytical:Since the role involves data analysis, make sure to highlight any experience you have with interpreting data and drawing insights. We love candidates who can turn numbers into actionable strategies, so don’t hold back on showcasing your analytical skills!
Tailor Your Application:Take the time to tailor your CV and cover letter to the specific role. Mention how your previous experiences align with the responsibilities of the Associate Marketing Manager position. We appreciate when candidates take the extra step to connect their background with what we’re looking for.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Newell Brands
✨Know Your Brands
Before the interview, dive deep into Yankee Candle and Newell Brands. Understand their product lines, recent campaigns, and market positioning. This knowledge will help you demonstrate your passion for the brand and show that you're ready to contribute to its success.
✨Showcase Your Analytical Skills
Prepare to discuss your experience with data analysis and how you've used insights to drive marketing decisions. Bring examples of how you've identified trends or optimised portfolios in previous roles. This will highlight your analytical mindset, which is crucial for the Associate Marketing Manager position.
✨Craft Compelling Briefs
Think about how you would approach writing creative and activation briefs. Be ready to share your process and any successful campaigns you've worked on. This will showcase your creativity and ability to collaborate effectively with teams and agencies.
✨Practice Your Presentation Skills
Since you'll be conducting training sessions and presentations, practice articulating your ideas clearly and confidently. Consider doing a mock presentation to a friend or family member. This will help you feel more comfortable and prepared to impress during the actual interview.
