At a Glance
- Tasks: Lead exciting product launches for Yankee Candle across Europe and create impactful marketing strategies.
- Company: Join Newell Brands, home to iconic products like Yankee Candle and more.
- Benefits: Enjoy flexible working, unlimited online courses, and discounts on amazing products.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Be part of a dynamic team and make a real impact in brand development.
- Qualifications: Degree in marketing and experience in consumer goods marketing preferred.
The predicted salary is between 30000 - 40000 £ per year.
As Marketing Executive (Brand Development) you will help turn great ideas into products people love and buy. You will lead the launch of new Yankee Candle products across Europe and turn brand plans into strong in‐market execution across retail, wholesale and online channels. Working with brand, product development, sales and supply teams, you will deliver consumer‐focused, design‐led launches in a fast‐moving category. You will be part of a team of six and collaborate closely with global and local marketing teams in Europe. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Key Responsibilities
- Play a key role in end‐to‐end product launches, including seasonal collections, product updates and supporting new product development through key stages of the process.
- Shape and deliver go‐to‐market plans that support brand and revenue priorities, ensuring all launch materials are ready for regional teams.
- Work with regional teams to build a relevant and competitive innovation pipeline, supporting adaptation of global concepts for EMEA markets.
- Create clear and impactful activation toolkits for key markets, including sell‐in materials, catalogues, product copy and imagery.
- Partner with sales and account teams to secure product listings and strong in‐store presence, providing the materials needed for successful sell‐in.
- Coordinate cross‐functional teams to ensure smooth and timely delivery of launches, working closely with sourcing, packaging, product development and project management.
- Translate consumer insights and market trends into product positioning and campaigns, ensuring relevance across different markets.
- Support sales teams with training, storytelling and practical selling tools, including organising samples and supporting product presentations.
- Track performance after launch and refine plans to improve results, while managing multiple projects in parallel in a fast‐paced environment.
Qualifications
- Degree in marketing or a related field.
- Experience in a marketing role within a branded consumer goods business, preferably in an international organisation.
- Hands‐on experience supporting or leading product launches and development.
- Ability to use data and insights to guide decisions.
Additional Advantages
- Experience working in a matrix organisation.
- Confidence in building relationships and influencing stakeholders.
- Clear communication and presentation skills.
- Ability to manage multiple priorities in a fast‐paced environment.
- Additional European language skills.
About the Company
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few.
Benefits
- Flexible hybrid working system (on average 3 days in the office and 2 days at home per week).
- Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development.
- Bravo – our global recognition programme where teammates can recognise each other and exceptional work is rewarded.
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others.
- Employee Referral Program – an opportunity to get a bonus.
- Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well‐being at work and beyond.
- Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices.
- Give@Newell – paid time‐off for charity activities dedicated to local communities right where you live or work.
- Access to Employee Resource Groups that foster an inclusive culture.
- Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership.
Marketing Executive (Brand Development) - Yankee Candle in Cheadle Hulme employer: Newell Brands Inc.
Newell Brands is an exceptional employer, offering a dynamic work environment where creativity and collaboration thrive. As a Marketing Executive (Brand Development) for Yankee Candle, you will benefit from a flexible hybrid working system, unlimited access to professional development courses, and a strong commitment to employee well-being through various support programmes. With a focus on integrity, teamwork, and community engagement, Newell Brands fosters a culture that empowers employees to grow and make a meaningful impact in the EMEA region.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive (Brand Development) - Yankee Candle in Cheadle Hulme
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Yankee Candle or similar brands. A friendly chat can open doors and give you insights that job descriptions just can't.
✨Tip Number 2
Show off your passion for the brand! When you get the chance to interview, make sure to express why you love Yankee Candle and how you can contribute to its success. Authentic enthusiasm goes a long way!
✨Tip Number 3
Prepare for those tricky questions! Think about how your past experiences align with the role's responsibilities, especially around product launches and market strategies. Practice makes perfect, so rehearse with a friend or in front of the mirror.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the team and ready to dive into the exciting world of brand development.
We think you need these skills to ace Marketing Executive (Brand Development) - Yankee Candle in Cheadle Hulme
Some tips for your application 🫡
Show Your Passion for the Brand:When you're writing your application, let your enthusiasm for Yankee Candle shine through! Share why you love the brand and how you can contribute to its growth. We want to see that spark of creativity and passion in your words.
Tailor Your Experience:Make sure to highlight your relevant experience in marketing and product launches. Use specific examples that align with the job description. We’re looking for someone who can hit the ground running, so show us how your background fits the bill!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and avoid jargon. We appreciate a well-structured application that makes it easy for us to see your qualifications and potential contributions.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Newell Brands Inc.
✨Know Your Brand Inside Out
Before the interview, dive deep into Yankee Candle's brand values, product lines, and recent launches. Understanding their market position and consumer insights will help you demonstrate your passion for the brand and how you can contribute to its growth.
✨Showcase Your Launch Experience
Be ready to discuss specific examples of product launches you've been involved in. Highlight your role, the challenges faced, and how you overcame them. This will show your hands-on experience and ability to manage multiple projects in a fast-paced environment.
✨Prepare for Data-Driven Discussions
Since the role requires using data and insights to guide decisions, come prepared with examples of how you've used data in past marketing roles. Discuss how you translated consumer insights into successful campaigns or product positioning.
✨Practice Clear Communication
As you'll be working closely with cross-functional teams, practice articulating your ideas clearly and confidently. Consider doing mock interviews with friends or family to refine your presentation skills and ensure you can convey your thoughts effectively.