Senior Copywriter, Financial Services
Senior Copywriter, Financial Services

Senior Copywriter, Financial Services

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create engaging copy for various channels and collaborate with designers to solve customer problems.
  • Company: Join NewDay, a leader in consumer credit, powering over 300 million transactions annually.
  • Benefits: Enjoy flexible hybrid work, 26 days holiday, and perks like free meals and wellness support.
  • Why this job: Be part of a vibrant culture that values diversity and innovation while making a real impact.
  • Qualifications: Experience in persuasive copywriting and a collaborative spirit are essential; knowledge of financial services is a plus.
  • Other info: We prioritise inclusivity and support for all applicants, ensuring everyone can thrive.

The predicted salary is between 36000 - 60000 £ per year.

Your new role at NewDay

As a Senior Copywriter at NewDay, you will become a real expert in our products, their nuances, the market and its regulatory elements. You will know the right thing to say and how to say it!

You will deliver:

  • Excellent copy across brand, customer and performance channels.
  • Handling and updating tone of voice documents in accordance with brand refreshes, audience insights and research.
  • Outstanding creative output, with comprehensive end to end considerations for messaging.
  • Working closely with communication planners to build messaging hierarchies and matrices.
  • Collaborating with designers on ideating concepts that tackle customer problems.
  • Updating suite of customer communications to improve service messaging.
  • Elevating customer experiences, with comprehensive E2E considerations for messaging.

What you will bring:

We need knowledge, experience and expertise in:

  • Delivering clear, persuasive and engaging copy, fit for channel, brand and audience.
  • Experience of writing copy across the full marketing funnel and reflecting the objectives of different channels in the marketing mix.
  • A creative problem solver - you will work in collaboration with a designer to come up with innovative concepts and bring ideas to life.
  • Knowledge of the legal, regulatory and customer responsibilities a financial services company holds and how that impacts communications.
  • A strong communicator who loves working as part of a team, you will be naturally collaborative. You will be able to work across multiple projects at once, and communicate progress.

And would love you to know or learn:

  • Performance led messaging optimisation - for example subject line testing or dynamic content.
  • An understanding of customer research and user testing.
  • A curiosity about tech and AI.
  • Specific industry copy qualifications (e.g. Plain Numbers or Consumer Duty).
  • An understanding of service messaging, UX copywriting and copy for small digital formats.

About NewDay

We help people move forward with credit and help our colleagues to move their careers forward too. Through innovative consumer credit and embedded finance products powered by market leading technology, we power over 300 million transactions every year. Our brands include Aqua, marbles, fluid, Bip and NewPay. We partner with leading brands such as AO, Argos, Boohoo, John Lewis and Lloyds Bank. Over 5 million UK customers are supported by our award-winning customer service.

At NewDay, we value all types of diversity. We are an equal opportunity employer and believe that our differences create a vibrant, authentic working culture. We want all our colleagues to feel able to bring their whole selves to work. We do not discriminate on the basis of age, physical or mental disability, gender reassignment, marriage and civil partnership, pregnancy and carer status, race (including colour, nationality, and ethnic or national origin), religion or belief, sex and sexual orientation. We make sure that every job is crafted to be inclusive and that people with disabilities or caring responsibilities can take part in the application and interview process. Tell us if you need accommodations: we will put reasonable adjustments in place to support you.

Our dynamic NewDay culture

We are focused on what will drive impact in helping people move forward with credit. Our distinctive culture is geared to spark innovation and team working - with lots of open doors for development. Our customers can rely on us because we aim high, support each other, do the right thing and build for the future. We invest in our colleagues. On top of a strong market competitive salary, you get a bonus opportunity that matches the impact (delivery + values) you drive in your role. We also help you retire better with market leading pensions.

At NewDay, #yourwellbeing matters: You get 26 days holiday and can buy up to 5 more after probation. Then you will get extra days as you build your career with us. NewWork, our flexible, hybrid working approach, helps you to manage your work/life balance - and even bolt on work time in other countries before or after your holiday. And when you are in the office, you get free healthy breakfast, fresh juices, lunch, barista coffee etc. Our tax efficient green car and cycle to work schemes save you money (and help the planet). Ask your Talent Acquisition Partner to tell you more about any of our perks.

Senior Copywriter, Financial Services employer: NewDay

At NewDay, we pride ourselves on being an exceptional employer, offering a vibrant and inclusive work culture in the heart of London. As a Senior Copywriter, you'll enjoy a competitive salary, generous holiday allowance, and flexible hybrid working arrangements that promote a healthy work-life balance. With a strong focus on employee development and well-being, we provide numerous opportunities for growth, alongside unique perks like free meals and eco-friendly transport schemes, making NewDay a truly rewarding place to advance your career.
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Contact Detail:

NewDay Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Copywriter, Financial Services

✨Tip Number 1

Familiarise yourself with the financial services industry, especially the regulatory aspects that impact communications. This knowledge will not only help you understand the nuances of the role but also demonstrate your commitment and expertise during discussions.

✨Tip Number 2

Showcase your creative problem-solving skills by preparing examples of past projects where you collaborated with designers or other teams. Highlight how your contributions led to innovative concepts that effectively addressed customer needs.

✨Tip Number 3

Engage with current trends in performance-led messaging optimisation. Familiarise yourself with techniques like subject line testing and dynamic content, as these are crucial for creating effective copy across various channels.

✨Tip Number 4

Network with professionals in the financial services sector and seek out insights on best practices in copywriting. This can provide you with valuable information to discuss during interviews and show your proactive approach to learning.

We think you need these skills to ace Senior Copywriter, Financial Services

Exceptional Copywriting Skills
Understanding of Financial Services Regulations
Creative Problem Solving
Experience with Marketing Funnel Copy
Strong Communication Skills
Collaboration with Designers
Performance Messaging Optimisation
Customer Research and User Testing
Knowledge of UX Copywriting
Ability to Handle Multiple Projects
Attention to Detail
Adaptability to Brand Tone of Voice
Curiosity about Technology and AI
Experience with Service Messaging

Some tips for your application 🫡

Understand the Role: Before you start writing, make sure you fully understand the responsibilities and requirements of the Senior Copywriter position at NewDay. Tailor your application to highlight how your skills and experiences align with their needs.

Showcase Your Writing Skills: Include samples of your previous copywriting work that demonstrate your ability to create clear, persuasive, and engaging content. Make sure these samples reflect your versatility across different channels and marketing funnels.

Highlight Relevant Experience: Emphasise your experience in financial services and any knowledge of legal and regulatory aspects that impact communications. This will show that you understand the unique challenges of the industry.

Personalise Your Application: Craft a personalised cover letter that speaks directly to NewDay's values and culture. Mention specific aspects of their mission or projects that resonate with you, and explain why you're excited about the opportunity to contribute.

How to prepare for a job interview at NewDay

✨Know Your Audience

As a Senior Copywriter, understanding the target audience is crucial. Research NewDay's customer demographics and tailor your responses to show how your copywriting can resonate with them.

✨Showcase Your Creative Process

Be prepared to discuss your creative problem-solving skills. Share examples of how you've collaborated with designers or other team members to develop innovative concepts that address customer needs.

✨Familiarise Yourself with Regulations

Since this role involves financial services, brush up on relevant legal and regulatory aspects. Demonstrating knowledge in this area will show that you understand the complexities of the industry.

✨Prepare for Performance Metrics

Highlight your experience with performance-led messaging optimisation. Be ready to discuss any past projects where you used techniques like subject line testing or dynamic content to improve engagement.

Senior Copywriter, Financial Services
NewDay
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  • Senior Copywriter, Financial Services

    London
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-04-22

  • N

    NewDay

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