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For Companies At a Glance
- Tasks: Lead marketing strategies for embedded finance products and create impactful customer journeys.
- Company: Join NewDay, a vibrant company focused on inclusive culture and innovation.
- Benefits: Competitive salary, diverse work environment, and opportunities for professional growth.
- Other info: Dynamic role with a focus on collaboration and continuous improvement.
- Why this job: Shape the future of finance while making a real impact on customer experiences.
- Qualifications: Experience in marketing, team leadership, and a passion for customer-centric solutions.
The predicted salary is between 60000 - 80000 £ per year.
Mission Statement & Summary
Working at pace in a commercial setting, you’ll shape NewDay’s embedded finance products through clear, compelling customer journeys. With regulation as a core constraint not an afterthought, you’ll ensure every interaction is compliant, meaningful, and designed to improve real customer outcomes. This is a chance to build something that scales, influences product direction, and directly contributes to portfolio performance.
How you’ll contribute
- You’ll lead the embedded finance marketing strategy, delivering impactful omnichannel campaigns that drive engagement and product adoption.
- Translate customer insight and commercial priorities into clear, compliant communications across the lifecycle.
- You will develop and coach a small team, creating a high-performing, collaborative environment.
- You’ll partner cross-functionally with Product, Partnerships, Analytics, Legal and Creative to shape propositions and go-to-market plans.
- You’ll use data and experimentation to continuously optimise campaigns, improving customer outcomes and commercial performance.
- Strong capability in developing and delivering marketing approaches targeted at customers within a regulated industry.
- Confidence working with data and analytics to interpret performance and drive decision-making.
- Expertise in managing complex stakeholder environments and delivering through cross-functional teams.
- Strong understanding of omnichannel campaign delivery across digital touchpoints.
- Comfort operating in fast-paced environments with evolving priorities.
At NewDay, we value all types of diversity. We’re an equal opportunity employer and believe that our differences create a vibrant, authentic working culture. We want all our colleagues to feel able to bring their whole selves to work. We don’t discriminate on the basis of protected characteristics or identities. We make sure that every job is crafted to be inclusive and that people with disabilities or caring responsibilities can take part in the application and interview process. Tell us if you need accommodations: We’ll put reasonable adjustments in place to support you. We work with Textio to make our job design and hiring inclusive.
We’re looking for these essential skills
- Ability to balance commercial goals with customer outcomes, using sound judgement and structured problem solving.
- Experience leading and developing teams, with a collaborative and empowering leadership style.
It’s a plus if you also have these skills
- Experience in embedded finance, fintech, or partnerships-led propositions.
- Familiarity with CRM platforms (e.g. Salesforce) and lifecycle marketing tooling.
- Experience improving key customer behaviours such as activation, usage, or repayment outcomes.
Senior Manager, Embedded Finance Marketing in London employer: NewDay Ltd
Contact Detail:
NewDay Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager, Embedded Finance Marketing in London
✨Tip Number 1
Network like a pro! Reach out to people in the embedded finance and marketing space. Use LinkedIn to connect with industry professionals, join relevant groups, and engage in discussions. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching NewDay’s products and their marketing strategies. Think about how your experience aligns with their mission and be ready to share specific examples of your past successes in driving engagement and product adoption.
✨Tip Number 3
Showcase your data skills! Be prepared to discuss how you've used data and analytics to optimise campaigns in the past. Bring along examples of how your insights led to improved customer outcomes – this will really impress the hiring team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the NewDay team. Good luck!
We think you need these skills to ace Senior Manager, Embedded Finance Marketing in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for embedded finance and marketing shine through. We want to see how excited you are about shaping customer journeys and driving engagement!
Be Clear and Compliant: Since compliance is key in this role, make sure your application reflects an understanding of regulatory requirements. Use clear language and demonstrate how you can balance commercial goals with customer outcomes.
Highlight Team Leadership: Don’t forget to showcase your experience in leading and developing teams. We’re looking for someone who can create a collaborative environment, so share examples of how you've empowered others in your previous roles.
Use Data to Your Advantage: We love data-driven decision-making! In your application, mention any experience you have with analytics and how you've used data to optimise campaigns or improve customer outcomes. It’ll show us you’re the right fit for the fast-paced environment at NewDay.
How to prepare for a job interview at NewDay Ltd
✨Know Your Stuff
Before the interview, dive deep into NewDay's embedded finance products and their marketing strategies. Familiarise yourself with their customer journeys and how they ensure compliance. This will show that you’re genuinely interested and prepared to contribute from day one.
✨Showcase Your Leadership Style
Be ready to discuss your experience in leading and developing teams. Share specific examples of how you've created a collaborative environment and empowered your team members. This is crucial for a role that involves coaching and building high-performing teams.
✨Data is Your Best Friend
Since the role requires comfort with data and analytics, prepare to talk about how you've used data to drive decision-making in past campaigns. Bring examples of how you've optimised marketing strategies based on performance metrics to improve customer outcomes.
✨Cross-Functional Collaboration
Highlight your experience working with various departments like Product, Legal, and Analytics. Be ready to discuss how you’ve successfully managed complex stakeholder environments and delivered results through cross-functional teamwork. This will demonstrate your ability to navigate the collaborative nature of the role.