London Office - CRM Executive
2026-10-17T00:00:00
London
Greater London
GB
EC2V 8
Any
New Look
2026-11-17T10:00:28.873
We're the feel-good fashion brand making style accessible and fun for over 55 years, on our website, mobile app and over 300 stores in the UK. By living our values - we play to win, customer obsessed, we are one and it starts with me - we deliver That New Look Feeling for our customers and each other.
THE ROLE:
As our CRM Executive, you'll be at the forefront of crafting best in class customer journeys and cutting-edge automation programs aimed at supercharging our customer database growth. Your mission? To ignite excitement, boost shopping frequency, and foster unwavering loyalty amongst our customer base, all while hitting revenue targets and driving traffic to our online platform, app, and retail stores.
WHAT YOU WILL BE DOING:
- Overseeing the delivery and optimisation of multi-stage lifecycle campaigns across various channels
- Conducting weekly reporting and analytics, and diving deep to understand our customer base inside out
- Juggling tasks with ease, flourishing in a fast-paced setting, with a keen interest in digital marketing and experience with an ESP
- Owning the set-up, build, and deployment of all Club New Look loyalty campaigns across email, push, and in-app messaging—from creative briefing to audience selection, QA, testing, and deployment
- Supporting the evolution of loyalty lifecycle journeys to build long-term engagement, value, and member advocacy
- Utilising programme insight, customer data, segmentation, and competitor analysis to optimise loyalty campaigns and member experiences
- Generating innovative ideas for loyalty CRM testing, supporting A/B and multivariate testing to improve engagement and conversion
- Briefing, building, amending, and maintaining all loyalty-related customer communications, including benefit reminders, reward nudges, and onboarding flows
- Assisting the CRM Manager with strategic loyalty projects, seasonal initiatives, and new feature launches within Club New Look
ABOUT YOU:
- 2+ years' experience in CRM or digital marketing, ideally with exposure to loyalty programmes, customer lifecycle marketing, or retention strategy
- Confident using CRM platforms (Emarsys experience is a plus)
- Highly organised with strong prioritisation skills
- Proactive, driven, and comfortable working independently
- Methodical, logical, and calm under pressure
- Positive, solutions-focused mindset
- Strong team player with a collaborative approach
- Thrives in a fast-paced and varied environment
- Excellent attention to detail in both data and creative delivery
- Strong computer literacy including Microsoft Suite; Adobe Creative Suite experience is a bonus
WHAT'S IN IT FOR YOU:
- 40% staff discount plus friends & family discounts throughout the year
- Access to our reward platform for external discounts and offers
- Private pension scheme
- Virtual GP access for you and your children - it allows you to speak to a doctor at a time and date that suits you
- All employees are covered by our life assurance policy from day one
- Unlock extra leave with our buy more holiday scheme
- Celebrate YOU! Enjoy an extra paid day off on your birthday each year
- Enhanced maternity, paternity, and adoption leave, and shared parental leave
- Spread the cost of your commute with interest-free season ticket loans
- Do your bit for the environment and save money with our Cycle2Work scheme
- We're proud to partner with the Retail Trust and Fashion & Textile Children's Trust
DIVERSITY & INCLUSION STATEMENT
We care about you and the planet and believe fashion should be a force for positive change. We celebrate inclusion and diversity in everything we do. We're proud of our inclusive culture and our talented team members who embrace our shared purpose, behaviours, and values. We prioritize development, offering training to support your progression so you can be your absolute best and achieve your goals. We pride ourselves on being a flexible employer, with colleagues working various patterns. If you have a specific pattern in mind, we're keen to discuss this with you in line with the output needed for the role.
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London Office - CRM Executive in City of London employer: New Look
New Look is an excellent employer that fosters a high-performing work culture where collaboration and innovation thrive. With a strong emphasis on employee growth, you will have the opportunity to mentor junior team members while enhancing your own skills in a dynamic retail environment. Located in a vibrant area, we offer competitive benefits and a commitment to work-life balance, making it a rewarding place to advance your finance career.
