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For Companies At a Glance
- Tasks: Drive membership growth through innovative digital marketing campaigns and performance analysis.
- Company: Join NLA, a leading organisation shaping London's built environment.
- Benefits: Competitive salary, collaborative team, and the chance to make a real impact.
- Why this job: Be part of a passionate team transforming cities and enhancing community engagement.
- Qualifications: Experience with Google Ads, LinkedIn, and a data-driven mindset.
- Other info: Opportunity for career growth in a dynamic and impactful role.
The predicted salary is between 40000 - 45000 ÂŁ per year.
NLA is the membership organisation for the built environment in London. NLA connects architects, developers, planners, engineers, and publicâsector leaders to shape better cities through insight, learning, and debate. Our membership spans large organisations, individuals, and small practices â all committed to London's built environment.
About the Role
We're looking for a Growth Marketing Manager to join our team and drive membership acquisition and retention. This is a handsâon, performanceâfocused role for someone with strong digital marketing skills and a commercial mindset.
What you'll do:
- Plan and execute digital campaigns to attract new members
- Own the marketing acquisition funnel and support conversion with sales
- Deliver email and digital journeys to boost engagement and retention
- Manage paid campaigns across Google Ads, LinkedIn, Meta
- Track and report on performance metrics including MQLs, conversion rates, and retention
What we're looking for:
- Handsâon experience with Google Ads, LinkedIn Campaign Manager, Meta Ads
- Dataâdriven approach with a focus on acquisition and retention
- Experience in membership or subscriptionâbased businesses (desirable)
Shape the future of London's built environment. Work with a passionate, collaborative team. Make a measurable impact on membership growth and engagement.
Reports to: Associate Director - Marketing and Communications.
How to apply
Applications will close at midday on Friday, 16 January. To apply please follow the link on our recruitment page where you can send your CV and cover letter to Danielle Rowland, Head of Operations. Please note that applications will only be reviewed where cover letters are included. We reserve the right to close applications early if the right candidate is found, so we encourage you to apply as soon as possible.
Growth Marketing Manager in London employer: New London Awards 2020
Contact Detail:
New London Awards 2020 Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Growth Marketing Manager in London
â¨Tip Number 1
Get to know the company inside out! Research NLA's mission and values, and think about how your skills as a Growth Marketing Manager can help shape London's built environment. This will not only impress them but also help you tailor your approach during interviews.
â¨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which can significantly boost your chances of landing that role.
â¨Tip Number 3
Show off your digital marketing chops! Prepare examples of successful campaigns you've run, especially those focused on membership acquisition and retention. Be ready to discuss metrics and results, as this will demonstrate your data-driven approach.
â¨Tip Number 4
Apply through our website! Itâs the best way to ensure your application gets seen. Donât forget to include a tailored cover letter that highlights your relevant experience and passion for the role. The sooner you apply, the better!
We think you need these skills to ace Growth Marketing Manager in London
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV is tailored to the Growth Marketing Manager role. Highlight your digital marketing skills and any experience with membership or subscription-based businesses. We want to see how you can drive membership acquisition and retention!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about shaping London's built environment and how your skills align with our goals. Remember, we only review applications with cover letters, so make it count!
Showcase Your Data-Driven Mindset: Since this role is all about performance, be sure to mention any experience you have with tracking metrics like MQLs and conversion rates. We love candidates who can demonstrate a data-driven approach to marketing!
Apply Early!: Donât wait until the last minute to submit your application. We might close applications early if we find the right candidate, so get your CV and cover letter in as soon as possible through our website!
How to prepare for a job interview at New London Awards 2020
â¨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing skills, especially with tools like Google Ads and LinkedIn Campaign Manager. Be ready to discuss specific campaigns you've managed and the results they achieved. This will show that youâre not just familiar with the tools, but you know how to use them effectively.
â¨Showcase Your Data-Driven Mindset
Prepare to talk about how you've used data to drive decisions in past roles. Bring examples of how you've tracked performance metrics like MQLs and conversion rates. This will demonstrate your analytical skills and your ability to make informed marketing decisions.
â¨Understand Membership Dynamics
Since this role focuses on membership acquisition and retention, itâs crucial to understand what drives engagement in membership-based businesses. Think about strategies you've implemented in the past that have successfully increased member retention or acquisition, and be ready to share those insights.
â¨Be Ready to Discuss Collaboration
This position involves working closely with a team, so be prepared to discuss your experience in collaborative environments. Share examples of how youâve worked with others to achieve common goals, particularly in marketing contexts. This will highlight your teamwork skills and fit within their passionate team.
