Head of Digital Communications - Progressive Impact

Hybrid working. Our flexible working policy requires everyone to be in our east London office for 25% of the time as a minimum because building in-person relationships is important to us (for this role we ask that you come to the office every week for the minimum of one day), but you’re welcome to be there more as many staff are.

Contract Type: Permanent, full-time, contract.

Reporting To: Co-Director of Communications

Hours: At NEON, we work a 28 hour week - the equivalent of a 4 day standard work week. This can be done over 4 or 5 days.

• a 28-hour week
• 7.5% employer matched pension
• genuinely flexible working
• 20 days holiday per year (25 days pro rated for a 4 day week), plus bank holidays and Christmas break
• a progressive Parenting Policy
• Sabbatical Policy
• a generous staff development budget

This role requires that you are resident and have the right to work in the UK.

About NEON: NEON is a not-for-profit organisation that exists to help social justice movements win. We build capacity and infrastructure to accelerate the transition to a new economy. We work across a wide range of progressive issues including climate, housing, healthcare and migration. Across our three hubs (movement building, communications and operations) we support a network of over 1000 movement organisations working towards political and social justice in the UK. This role is anchored within NEON’s Comms Hub. Established 10 years ago, the Comms Hub is a powerful, effective pillar of the UK’s progressive communications infrastructure. The Hub convenes, networks, and books progressive spokespeople into the media at scale (averaging 1,500-2,000 media bookings a year), produces clear, usable tested messaging guidance that cuts through, and trains comms professionals (around 500 people annually). Our team serves as a go-to resource for strategic comms advice and planning, and crisis-comms support for groups across the progressive movement. NEON’s Comms Hub is relied on by a wide range of organisations: from grassroots campaigners to expert insiders. The Comms Hub has five programmes, and Digital will be the sixth programme.

Purpose of this role: The Head of Digital is an exciting new role at NEON. This role will be responsible for designing and running a flagship new digital programme, that will sit at the heart of NEON’s Communications Hub. The aim of the digital programme will be to help connect, strengthen and scale the UK’s progressive digital comms infrastructure. Right now, progressive movements are losing the "air game" to far-right voices who are effectively using podcasts, social media, new media platforms and smart, aggressive, experimental digital strategies to dominate and shape national debates. Working closely with our experienced Comms Hub team, and our trusted networks, this role is a unique opportunity to be part of building the digital comms networks, skills and strategies progressive movements need to take on the rising far right – and win.

At NEON, that would mean:

• convening and co-ordinating communities of digital comms experts, creators, editors and strategists;
• designing and delivering effective targeted digital skills training that will build capacity and confidence;
• supporting our 24/7 spokesperson and media booking team by setting up effective clipping and distribution programmes;
• identifying opportunities to collaborate with our partners to run high-impact reactive digital strategies that shift the conversation.

What you’ll be doing: The successful candidate will play an active role in shaping the strategy and focus of this programme, as well as the sequencing of the roll out of key workstreams. However, this role is likely to be anchored around the following key responsibilities:

• Lead the strategy development and delivery of the new digital comms programme, alongside the Co-Directors of the Comms Hub.
• Set up and manage a supportive, reactive social media unit within our existing Spokesperson Network, with the support of our Media and Messaging teams.
• Work closely with the whole Comms Hub team, to design and convene a powerful co-ordinated network of progressive creators and influencers.
• Together with the Heads of Messaging, Training and Media, provide this network with hands-on training and strategy support, evidence-based messaging, and traditional and new media booking opportunities.
• Design and oversee a strategic, effective suite of digital training offers, designed to upskill influential progressive spokespeople, movements and groups, at scale.
• Identify opportunities to trial and run effective digital ‘experiments’ with partners and movement groups within the Comms Hub.
• Set up a network of consultants to support and deliver the core programme workstreams including: freelance videographers, editors, digital strategists and trainers.
• Provide on-going 1:1 support to our spokespeople and allied organisations, particularly during moments of crisis and ‘whirl-wind’.
• Provide regular insights to our partners on the digital trends shaping public opinion and national discourse.
• Play an active role in the wider Comms Hub strategy and day-to-day operations.
• Oversee the digital programme’s finances and budget on a month-to-month basis, and the programmes’ Fundraising Strategy.
• Play an active part in the wider NEON team, contributing to organisation-wide plans.

Who you are: You will be someone with:

• 5–10 years’ experience in digital comms, including developing and deploying a strategy for multi-year multi-project programmes of work.
• A track record of creating innovative, high-impact digital campaigns and content that push forward a progressive agenda.
• Hands-on experience of creating shareable and persuasive video and digital content, campaigns and strategies that cut through, reach new audiences at scale, mobilise movements and persuade new audiences of progressive ideas.
• A strong understanding of digital media, and a natural enthusiasm for tracking and responding to new trends in a fast-changing digital media landscape.
• Experience developing the tone, positioning and personal brand of an organisation, spokesperson or individual online.
• A strong understanding of the news agenda.
• Experience collaborating with creators, influencers, and a range of partners to deliver creative, hard-hitting campaigns.
• A strong understanding of different audience types, and experience adapting messaging and using digital testing methods to assess impact and improve performance.
• Experience designing and running effective, inclusive training for diverse groups of people.
• Politically aware and motivated by progressive causes, with a commitment to centring anti-oppression in your work.
• Excellent team-working and relationship-building skills.
• Experience of fundraising, including building and maintaining funder relationships.

We particularly welcome applications from marginalised groups, especially people of colour and other ethnic minorities, people who identify as LGBTQIA, Disabled people and those who identify as working class or have done so in the past.

There are no formal education requirements for this role. As long as you can show us you have the skills we don’t mind where you got them from! If you have any questions about the role and whether or not you are a good fit please email dora@neweconomyorganisers.org to have a chat.

Interview dates: First round of interviews: 7th & 8th July 2026, second round of interviews: 15th July 2026.