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For Companies At a Glance
- Tasks: Lead portfolio strategy and turn shopper insights into impactful business decisions.
- Company: Dynamic FMCG powerhouse shaping the future of retail.
- Benefits: Competitive salary, career growth, and a chance to influence major decisions.
- Why this job: Be at the heart of innovation and drive real change in the industry.
- Qualifications: Experience in FMCG insights, strong analytical skills, and excellent storytelling ability.
- Other info: Collaborative environment with opportunities to work across various teams.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About the job
Location: London | Full‑Time
Ready to shape the future of a powerhouse FMCG portfolio? We’re looking for a Strategy & Insights Manager who thrives on shopper behaviour, loves cracking commercial puzzles, and gets energised by turning complex data into bold, business‑changing action.
This is your chance to lead the portfolio and shopper strategy for Great Britain—driving the direction of packs, pricing, channels, missions, and innovation. You’ll sit at the heart of the business, partnering with Marketing, Sales, Category, and Leadership to champion insight‑led decision making and unlock growth.
If you’re equal parts strategic thinker, insight storyteller, and commercial problem‑solver keep reading.
What You’ll Own
- Build and steer a winning portfolio strategy across channels, missions & packs
- Lead annual portfolio planning and run scenario modelling that shapes big decisions
- Turn insights into smart assortment, pricing, and innovation choices that drive performance
- Elevate the Perfect Sell toolkit with shopper‑led selling stories that win at the shelf
- Become the go‑to expert on missions, decision trees, occasions, and path‑to‑purchase
- Build robust frameworks for conversion, incrementality, and cannibalisation
- Bring insights to life with Sales & Category teams to drive excellence in‑store
Research & Agency Leadership
- Lead partnerships with top shopper data providers
- Design and deliver standout research across pricing, pack optimisation, innovation testing, and category flow
- Define best‑in‑class briefs and methodologies that get to the heart of business questions
Influence & Collaboration
- Align cross‑functional teams around clear priorities and insight‑led strategies
- Drive disciplined project management with clear milestones, actions, and impact
What You Bring
- Proven experience in FMCG/retail insights, category management, or portfolio strategy
- Strong quantitative and analytical skills
- A natural storyteller who can influence at all levels
- Brilliant stakeholder management and project leadership
- Curiosity, confidence, and a passion for shopper‑led growth
What Success Looks Like
- A clear, insight‑led portfolio strategy that delivers sustainable growth
- Breakthrough results in distribution, rate of sale, and NPD performance
- Faster, smarter decisions driven by the insights you unlock
- High‑quality research that fuels future innovation and category leadership
If you're ready to put shopper insight at the centre of big commercial decisions—and you want a role where your thinking genuinely shapes the future - this is your next move.
Strategy & Insights Manager in London employer: New Chapter
Contact Detail:
New Chapter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategy & Insights Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the FMCG industry, especially those who work in strategy and insights. Use LinkedIn to connect and engage with them; you never know who might have a lead on your dream job!
✨Tip Number 2
Prepare for interviews by practising your storytelling skills. You’ll need to showcase your experience in turning insights into action, so think of examples that highlight your strategic thinking and problem-solving abilities.
✨Tip Number 3
Don’t just apply through job boards—head over to our website! We often have exclusive roles listed there, and applying directly can give you a better chance of standing out.
✨Tip Number 4
Stay curious and keep learning! Follow industry trends and insights related to shopper behaviour and portfolio strategy. This knowledge will not only help you in interviews but also show your passion for the role.
We think you need these skills to ace Strategy & Insights Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Strategy & Insights Manager role. Highlight your experience in FMCG and retail insights, and don’t forget to showcase those strong quantitative skills we’re after!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell your story. Share your passion for shopper behaviour and how you’ve turned insights into action in previous roles. We want to see your personality shine through!
Showcase Your Analytical Skills: Since this role is all about data, be sure to include examples of how you've used data to drive decisions. Whether it’s scenario modelling or pricing strategies, we want to know how you’ve made an impact.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re keen on joining the StudySmarter team!
How to prepare for a job interview at New Chapter
✨Know Your Data
As a Strategy & Insights Manager, you'll be expected to turn complex data into actionable insights. Brush up on relevant data analysis techniques and be prepared to discuss how you've used data to drive decisions in the past. Bring examples of your work that showcase your analytical skills.
✨Master the Art of Storytelling
You need to be a natural storyteller who can influence stakeholders at all levels. Practice articulating your insights in a compelling way. Think about how you can weave narratives around shopper behaviour and portfolio strategies that resonate with your audience.
✨Showcase Your Collaboration Skills
This role requires strong collaboration with various teams. Be ready to share examples of how you've successfully aligned cross-functional teams around clear priorities. Highlight any experiences where your stakeholder management made a significant impact on project outcomes.
✨Prepare for Scenario Modelling Questions
Since you'll be leading annual portfolio planning and scenario modelling, expect questions around these topics. Prepare to discuss your approach to scenario planning and how it has influenced big decisions in your previous roles. Having a structured thought process will impress your interviewers.
