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For Companies At a Glance
- Tasks: Lead portfolio and shopper strategy to drive growth and innovation.
- Company: Dynamic FMCG powerhouse with a focus on insight-led decision making.
- Benefits: Competitive salary, career development opportunities, and a collaborative work environment.
- Why this job: Shape the future of a leading brand while influencing key commercial decisions.
- Qualifications: Experience in FMCG insights, strong analytical skills, and excellent storytelling ability.
- Other info: Join a team that values curiosity and passion for shopper-led growth.
The predicted salary is between 36000 - 60000 £ per year.
Location: London | Full-Time
1 Direct Report
Ready to shape the future of a powerhouse FMCG portfolio? We’re looking for a Strategy & Insights Manager who thrives on shopper behaviour, loves cracking commercial puzzles, and gets energised by turning complex data into bold, business-changing action.
This is your chance to lead the portfolio and shopper strategy for Great Britain—driving the direction of packs, pricing, channels, missions, and innovation. You’ll sit at the heart of the business, partnering with Marketing, Sales, Category, and Leadership to champion insight-led decision making and unlock growth.
If you’re equal parts strategic thinker, insight storyteller, and commercial problem-solver… keep reading.
What You’ll Own
- Portfolio Strategy & Growth
- Build and steer a winning portfolio strategy across channels, missions & packs
- Lead annual portfolio planning and run scenario modelling that shapes big decisions
- Turn insights into smart assortment, pricing, and innovation choices that drive performance
- Elevate the Perfect Sell toolkit with shopper-led selling stories that win at the shelf
- Shopper Intelligence & Behaviour
- Become the go-to expert on missions, decision trees, occasions, and path-to-purchase
- Build robust frameworks for conversion, incrementality, and cannibalisation
- Bring insights to life with Sales & Category teams to drive excellence in-store
- Research & Agency Leadership
- Lead partnerships with top shopper data providers
- Design and deliver standout research across pricing, pack optimisation, innovation testing, and category flow
- Define best-in-class briefs and methodologies that get to the heart of business questions
- Influence & Collaboration
- Align cross-functional teams around clear priorities and insight-led strategies
- Turn complex data into simple, sharp, decision-ready stories
- Drive disciplined project management with clear milestones, actions, and impact
What You Bring
- Proven experience in FMCG/retail insights, category management, or portfolio strategy
- Strong quantitative and analytical skills
- A natural storyteller who can influence at all levels
- Brilliant stakeholder management and project leadership
- Curiosity, confidence, and a passion for shopper-led growth
What Success Looks Like
- A clear, insight-led portfolio strategy that delivers sustainable growth
- Breakthrough results in distribution, rate of sale, and NPD performance
- Faster, smarter decisions driven by the insights you unlock
- High-quality research that fuels future innovation and category leadership
If you’re ready to put shopper insight at the centre of big commercial decisions—and you want a role where your thinking genuinely shapes the future—this is your next move.
FMCG Strategy & Insights Manager (Portfolio & Shopper) in Slough employer: New Chapter Consulting
Contact Detail:
New Chapter Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land FMCG Strategy & Insights Manager (Portfolio & Shopper) in Slough
✨Tip Number 1
Network like a pro! Reach out to people in the FMCG industry on LinkedIn or at events. We can’t stress enough how important it is to make connections that could lead to job opportunities.
✨Tip Number 2
Prepare for interviews by practising common questions and scenarios related to portfolio strategy and shopper insights. We recommend role-playing with a friend to get comfortable with your answers.
✨Tip Number 3
Showcase your analytical skills! Bring examples of how you’ve turned complex data into actionable insights in past roles. We want to see your thought process and how you can apply it to our business.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining us.
We think you need these skills to ace FMCG Strategy & Insights Manager (Portfolio & Shopper) in Slough
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in FMCG insights and portfolio strategy. We want to see how your skills align with the role, so don’t hold back on showcasing your relevant achievements!
Showcase Your Storytelling Skills: As a natural storyteller, it’s crucial to demonstrate how you can turn complex data into compelling narratives. Use examples from your past experiences where you influenced decisions through insightful storytelling—this will resonate with us!
Highlight Collaboration Experience: We love teamwork! Make sure to mention any cross-functional projects you've led or been part of. Show us how you’ve aligned teams around clear priorities and driven insight-led strategies—this is key for the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at New Chapter Consulting
✨Know Your FMCG Inside Out
Before the interview, dive deep into the FMCG landscape. Familiarise yourself with current trends, key players, and shopper behaviours. This knowledge will not only impress your interviewers but also help you articulate how your insights can drive their portfolio strategy.
✨Master the Art of Storytelling
As a Strategy & Insights Manager, you'll need to turn complex data into compelling narratives. Prepare examples of how you've done this in the past. Think about specific instances where your insights led to significant business decisions or growth—this will showcase your ability to influence stakeholders.
✨Showcase Your Analytical Skills
Be ready to discuss your quantitative skills and how you've applied them in real-world scenarios. Bring along examples of scenario modelling or portfolio planning you've conducted. This will demonstrate your capability to handle the analytical demands of the role.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with Marketing, Sales, and Category teams, think of examples where you've successfully collaborated across functions. Highlight your project management skills and how you've aligned teams around insight-led strategies to drive results.
