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For Companies At a Glance
- Tasks: Lead a high-performing sales team and drive commercial success in the premium drinks sector.
- Company: Join a globally recognised brand with a strong heritage in luxury beverages.
- Benefits: Competitive salary, leadership opportunities, and the chance to shape strategy.
- Other info: Work in a dynamic environment with ambitious growth targets.
- Why this job: Make a real impact in the exciting world of super-premium drinks.
- Qualifications: Proven sales leadership experience and a strong network in the Prestige channel.
The predicted salary is between 60000 - 80000 £ per year.
Are you a proven sales leader with deep experience in the Prestige On-Trade and Retail channels? This is a unique opportunity to lead a high-performing team and shape the commercial strategy for a globally recognised super-premium drinks portfolio.
The Opportunity
As Regional Sales Manager, you’ll be responsible for driving commercial performance across key prestige venues and retailers, working closely with Marketing, Advocacy and Commercial teams to craft and deliver standout activation plans. You’ll lead a team of five, build trusted partnerships with influential customers, and play a central role in delivering ambitious distribution, volume, and visibility targets.
Key Responsibilities
- Shape and deliver the Prestige channel strategy across On-Trade and Retail.
- Set and achieve commercial KPIs, including distribution, pricing and promotional execution.
- Lead, coach and inspire a team of 5 account managers covering London and the South East.
- Build strong customer partnerships through exceptional in-trade engagement.
- Identify and convert growth opportunities within the Prestige channel.
- Partner cross-functionally to bring brand strategies to life.
What We’re Looking For
- Strong network and proven track record within the Prestige and Wholesale channels.
- Demonstrated leadership experience in a commercial sales role.
- Expertise in super-premium drinks, luxury or lifestyle brands.
- Confident negotiator with strong commercial and P&L acumen.
- Exceptional influencing, communication, and relationship-building skills.
- Must be based in London or the South East, with easy access to key prestige venues.
Why This Role?
You’ll join a world-class premium portfolio with the scale, heritage and ambition to continue growing in the UK. You’ll have the autonomy to shape strategy, inspire a talented team, and make a visible impact in one of the most exciting channels in the drinks industry.
Regional Sales Manager employer: New Chapter Consulting
Contact Detail:
New Chapter Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might help you land that dream role!
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their market position and recent news. This will not only impress your interviewers but also help you tailor your answers to show how you can contribute to their success.
✨Tip Number 3
Practice your pitch! Be ready to talk about your achievements and how they relate to the role of Regional Sales Manager. Use specific examples that highlight your leadership skills and commercial acumen to make a lasting impression.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you along the way, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in joining our team!
We think you need these skills to ace Regional Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Regional Sales Manager. Highlight your experience in the Prestige On-Trade and Retail channels, and don’t forget to showcase your leadership skills and commercial achievements.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Mention specific examples of how you've driven commercial performance and built strong customer partnerships in the past.
Showcase Your Network: We love seeing candidates with a strong network in the industry. If you’ve got connections in the Prestige and Wholesale channels, make sure to mention them. It shows you’re well-connected and ready to hit the ground running!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at New Chapter Consulting
✨Know Your Prestige Channels
Make sure you brush up on your knowledge of the Prestige On-Trade and Retail channels. Understand the key players, trends, and challenges in these markets. This will not only show your expertise but also help you engage in meaningful conversations during the interview.
✨Showcase Your Leadership Skills
Prepare examples that highlight your leadership experience, especially in managing teams. Think about specific situations where you inspired or coached your team to achieve targets. This is crucial as you'll be leading a team of five account managers.
✨Demonstrate Commercial Acumen
Be ready to discuss your experience with setting and achieving commercial KPIs. Bring examples of how you've successfully driven distribution, pricing, and promotional execution in previous roles. This will illustrate your ability to shape and deliver the channel strategy effectively.
✨Build Relationships
Since building strong customer partnerships is key, think of ways you've successfully engaged with clients in the past. Prepare to share stories that demonstrate your exceptional influencing and relationship-building skills, as this will be vital for success in this role.