National Account Manager - Wholesale / Cash & Carry - Sports & Fitness

National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Reading

Reading Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Build and manage profitable customer relationships while driving sales and brand visibility.
  • Company: Fast-growing FMCG business with innovative sports and fitness brands.
  • Benefits: Autonomy, collaboration, and the chance to make a real impact in a dynamic environment.
  • Why this job: Join a high-paced team and grow exciting brands in the UK market.
  • Qualifications: Proactive, organised, and strong relationship-building skills required.
  • Other info: Enjoy a hybrid setup with support from a driven sales team.

The predicted salary is between 43200 - 72000 £ per year.

We are a fast-growing FMCG business behind a portfolio of innovative drinks, snacks, and protein brands, available across most of Europe, North America, the MENA region, and parts of Asia Pacific. With revenues exceeding €650m and operations in over 40 markets, our business is built on strong brands, entrepreneurial spirit, and a passion for health, performance, and great taste.

In the UK & Ireland, our brands have quickly established themselves across multiple channels including grocery, online, convenience, and sport & fitness. We are now looking for a dynamic, results-driven National Account Manager to help accelerate growth across key UK wholesale and cash & carry accounts.

About the role

Reporting to the Head of Channel, this is a key commercial role with real ownership and visibility. Based in a hybrid setup (with regular collaboration at our central London HQ), you will take full responsibility for your accounts, driving both brand presence and commercial performance. This is a true get-things-done role — ideal for someone who enjoys autonomy, accountability, and making a tangible impact.

Key responsibilities

  • Developing partnerships: Build and manage strong, profitable customer relationships, identifying new opportunities and strengthening existing ones.
  • Driving execution: Deliver against sales, distribution, and financial targets through best-in-class execution.
  • Boosting growth: Create tailored customer plans that drive volume, brand visibility, and long-term value.
  • Maximising ROI: Optimise spend, promotions, and investment to ensure strong commercial returns.
  • Championing collaboration: Represent the business professionally while contributing to wider sales and commercial strategies.

What you can expect

  • Clear ownership with visible impact on commercial results.
  • A high-paced, entrepreneurial environment where ideas quickly turn into action.
  • Autonomy combined with strong support from a driven UK Sales team.
  • The opportunity to grow exciting, high-potential brands in the UK market.

Who we’re looking for

You’re driven, proactive, and thrive in fast-moving environments. You take initiative, enjoy solving problems, and are comfortable balancing strategic thinking with hands-on execution. You’re organised, commercially minded, and naturally strong at building relationships.

National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Reading employer: New Chapter Consulting

As a fast-growing FMCG business, we offer an exciting opportunity for the National Account Manager role, where you will thrive in a dynamic and entrepreneurial environment. Our hybrid work culture promotes collaboration while allowing for autonomy, ensuring that your contributions have a visible impact on our commercial success. With a focus on employee growth and the chance to work with innovative brands, we are committed to fostering a rewarding career path for our team members.
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Contact Detail:

New Chapter Consulting Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Reading

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential contacts. You never know who might help you land that National Account Manager role!

✨Tip Number 2

Prepare for those interviews! Research the company and its brands thoroughly. Be ready to discuss how your experience aligns with their goals, especially in driving growth and building partnerships. Show them you’re the dynamic, results-driven person they need!

✨Tip Number 3

Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great chance to reiterate why you’re the perfect fit for their team.

✨Tip Number 4

Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in our brands. Make sure your application stands out by highlighting your experience in FMCG and your passion for sports and fitness.

We think you need these skills to ace National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Reading

Account Management
Relationship Building
Sales Strategy
Financial Acumen
Commercial Awareness
Problem-Solving Skills
Execution Excellence
Customer Planning
ROI Optimisation
Collaboration
Autonomy
Organisational Skills
Proactivity
Strategic Thinking

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the National Account Manager role. Highlight your achievements in driving sales and building relationships, as these are key to what we’re looking for.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for the sports and fitness industry and how your proactive approach can contribute to our growth. Keep it engaging and relevant!

Showcase Your Results: When detailing your past experiences, focus on quantifiable results. We love numbers! Whether it’s sales growth or successful partnerships, make sure to highlight how you’ve made an impact in previous roles.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!

How to prepare for a job interview at New Chapter Consulting

✨Know Your Brands

Before the interview, dive deep into the company's portfolio of drinks, snacks, and protein brands. Understand their unique selling points and how they fit into the sports and fitness market. This knowledge will help you demonstrate your passion and alignment with the company's mission.

✨Showcase Your Relationship-Building Skills

Prepare examples of how you've successfully built and managed customer relationships in previous roles. Highlight specific instances where your efforts led to increased sales or improved partnerships. This will show that you can drive execution and boost growth effectively.

✨Be Results-Driven

Come ready to discuss your past achievements in terms of sales targets and financial performance. Use metrics to quantify your success, as this aligns perfectly with the role's focus on delivering against commercial goals. It’s all about showing how you can make a tangible impact.

✨Emphasise Your Autonomy and Initiative

Since the role requires a proactive approach, be prepared to share examples of when you've taken initiative in fast-paced environments. Discuss how you balance strategic thinking with hands-on execution, showcasing your ability to thrive with autonomy while still being a team player.

National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Reading
New Chapter Consulting
Location: Reading

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