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- Tasks: Lead exciting marketing campaigns for premium spirits and manage a dynamic team.
- Company: Join a fast-growing spirits company with award-winning brands and innovative projects.
- Benefits: Enjoy a vibrant work culture, creative freedom, and the chance to shape brand experiences.
- Why this job: Be part of a bold storytelling journey in the premium spirits industry with global impact.
- Qualifications: 3-5 years in spirits marketing, strong project management, and people skills required.
- Other info: This role is office-based in London, 4 days a week.
The predicted salary is between 36000 - 60000 £ per year.
Role: Marketing Manager. Premium Spirits Industry **London-Based**
Apply (by clicking the relevant button) after checking through all the related job information below.
Are you a bold storyteller with a passion for crafting unforgettable brand experiences? Do you have a deep appreciation for whisky, rum, and premium spirits—and the creativity to bring those products to life on the global stage?
An exciting and fast-growing spirits company is looking for a Marketing Manager to join its dynamic team based in London. This is a rare opportunity to shape the future of several award-winning spirits brands as they expand into new markets and launch two exciting distillery projects.
As the Marketing Manager, you’ll:
- Lead the charge on multi-channel brand campaigns across digital, social, experiential, and trade
- Manage and inspire a small, high-performing team
- Deliver global storytelling with local execution—ensuring consistency across every touchpoint
- Drive product launches, events, and innovative marketing activations
- Collaborate cross-functionally with sales, creative, advocacy, and NPD
- Track performance and refine strategies to elevate brand presence and market impact
What we’re looking for:
3–5 years of marketing experience within spirits, ideally having worked for a whisky brand
Strong project management and campaign execution skills
Hands-on experience in digital, brand and trade marketing
People management experience
A team player who thrives in a SME/ entrepreneurial environment
Deep knowledge of the premium spirits world
You’ll be working across a portfolio of globally distributed premium brands, with major releases planned in the next 12 months, including new distillery openings and brand launches.
If you\’re ready to roll up your sleeves, lead from the front, and bring world-class spirits to life through powerful marketing!
** this role requires you to be office based, 4 days a week in London **
Marketing Manager - Whisky employer: New Chapter Consulting
Contact Detail:
New Chapter Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Whisky
✨Tip Number 1
Familiarise yourself with the latest trends in the premium spirits industry, especially whisky. Understanding current market dynamics and consumer preferences will help you engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the spirits industry, particularly those involved in marketing. Attend industry events or join relevant online forums to build connections that could provide insights or referrals for the role.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, especially those related to spirits or similar products. Highlight your project management skills and how you drove successful outcomes.
✨Tip Number 4
Showcase your passion for whisky and premium spirits during your interactions. Whether it's through personal anecdotes or knowledge of brands, demonstrating genuine enthusiasm can set you apart from other candidates.
We think you need these skills to ace Marketing Manager - Whisky
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in the spirits industry. Emphasise any specific achievements related to whisky or premium spirits, and showcase your project management skills.
Craft a Compelling Cover Letter: Use your cover letter to tell a story about your passion for whisky and how it aligns with the company's vision. Mention specific campaigns you've led and how they relate to the role of Marketing Manager.
Showcase Your Creativity: In your application, include examples of innovative marketing strategies you've implemented in the past. Highlight any multi-channel campaigns you've managed, particularly those that involved digital and experiential elements.
Highlight Team Management Experience: Since the role involves managing a small team, be sure to detail your people management experience. Discuss how you've inspired and led teams to achieve marketing goals, and provide examples of successful collaborations.
How to prepare for a job interview at New Chapter Consulting
✨Show Your Passion for Spirits
Make sure to express your genuine enthusiasm for whisky and premium spirits during the interview. Share personal experiences or stories that highlight your appreciation for the industry, as this will resonate with the interviewers and demonstrate your commitment to the role.
✨Highlight Relevant Experience
Prepare to discuss your previous marketing roles, especially those within the spirits industry. Focus on specific campaigns you've led, particularly in whisky, and how they contributed to brand growth. Use metrics to showcase your success and impact.
✨Demonstrate Leadership Skills
As a Marketing Manager, you'll be expected to inspire and manage a team. Be ready to share examples of how you've successfully led teams in the past, including any challenges you faced and how you overcame them. This will show your capability to lead in a dynamic environment.
✨Prepare for Cross-Functional Collaboration
Since the role involves working closely with various departments, think of examples where you've collaborated with sales, creative, or product development teams. Discuss how you ensured alignment and achieved common goals, which will illustrate your teamwork skills.
