At a Glance
- Tasks: Lead retail sales for a fast-growing health and wellness brand.
- Company: Exciting emerging FMCG brand with a purpose-driven mission.
- Benefits: Ownership, autonomy, and direct access to experienced founders.
- Other info: Fast-paced culture with genuine progression opportunities.
- Why this job: Shape the future of a high-growth brand in a dynamic environment.
- Qualifications: Proven experience in UK grocery accounts and strong FMCG background.
The predicted salary is between 60000 - 80000 € per year.
We're partnering with one of the UK's most exciting emerging wellness brands to hire a Head of Retail Sales at a pivotal stage of growth. This is a rare opportunity to join a purpose-led challenger brand with strong early momentum, experienced founders, and ambitious plans to scale across UK grocery and retail. The business operates within the fast-growing health & wellness space, creating innovative, science-backed products designed for modern consumers looking to improve everyday wellbeing.
The Role
This is a hands-on commercial leadership role for someone who thrives in scaling challenger brands. You'll lead the UK retail sales agenda — driving new grocery wins, developing strategic retail partnerships, shaping commercial strategy, and building a high-performing sales function. You'll work closely with the founders and leadership team, owning key commercial relationships while helping define the next phase of growth.
Key Responsibilities:
- Leading Top 4 grocery conversations
- Winning new listings and building long-term commercial partnerships
- Managing and growing key existing retail and wholesale accounts
- Leading Joint Business Planning with major customers
- Using retailer and market data to drive decision making
- Owning revenue performance, margin delivery and commercial reporting
- Building and developing the sales team as the business scales
- Supporting wider channel growth across foodservice, travel and premium retail
- Managing one direct report (and recruiting more in time)
About You:
- Proven experience winning and growing UK grocery accounts
- Strong FMCG background, ideally within challenger brands, food, drink or wellness
- Commercially astute with strong understanding of sustainable growth
- Comfortable operating in fast-paced scale-up environments
- Relationship-led, entrepreneurial and highly self-sufficient
- Passionate about health, wellness and purpose-led brands
Why Join?
- Opportunity to shape a high-growth FMCG brand at a key stage
- Significant ownership and autonomy
- Direct access to experienced founders and leadership
- Genuine progression opportunity as the business scales
- Fast-moving, entrepreneurial culture with real ambition
London / Hybrid
If this sounds like you, or someone in your network, I'd love to hear from you!
Head Of Sales (Retail) in London employer: New Chapter Consulting
Join a dynamic and purpose-driven health and wellness FMCG brand as the Head of Retail Sales, where you'll have the unique opportunity to shape the future of a high-growth company. With a fast-paced, entrepreneurial culture and direct access to experienced founders, you will enjoy significant ownership and autonomy in your role, alongside genuine opportunities for progression as the business scales. Located in London, this position offers a vibrant work environment that fosters innovation and collaboration, making it an excellent employer for those passionate about making a meaningful impact in the wellness space.
StudySmarter Expert Advice🤫
We think this is how you could land Head Of Sales (Retail) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG space, especially those who have experience with health and wellness brands. A personal introduction can make all the difference when you're aiming for that Head of Sales role.
✨Tip Number 2
Prepare for those interviews by diving deep into the brand's mission and products. Show us you’re not just another candidate; demonstrate your passion for health and wellness and how you can drive their retail sales agenda forward.
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, drop a quick thank-you note to express your appreciation and reiterate your excitement about the opportunity. It keeps you fresh in their minds!
✨Tip Number 4
Apply through our website! We want to see your application come through directly, so we can get to know you better. Plus, it shows you’re genuinely interested in being part of our exciting journey.
We think you need these skills to ace Head Of Sales (Retail) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Head of Retail Sales. Highlight your experience in winning UK grocery accounts and your background in FMCG, especially within challenger brands. We want to see how your skills align with our ambitious plans!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for health and wellness, and explain why you’re excited about joining a purpose-led brand like ours. Let us know how you can drive new grocery wins and build strategic partnerships.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use specific examples of how you've driven revenue performance or managed key retail accounts. We love numbers, so if you’ve got stats to back up your success, include them!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at New Chapter Consulting
✨Know Your Numbers
Make sure you come prepared with key metrics and figures related to your past sales achievements. This role is all about driving revenue and margin delivery, so being able to discuss your previous successes in quantifiable terms will impress the interviewers.
✨Understand the Brand
Dive deep into the company's products and values before the interview. Familiarise yourself with their health and wellness focus, and be ready to discuss how your experience aligns with their mission. Showing genuine passion for the brand can set you apart.
✨Build a Strategic Vision
Think about how you would approach leading the UK retail sales agenda. Prepare to share your ideas on winning new grocery listings and developing strategic partnerships. This shows that you're not just reactive but proactive in your approach to growth.
✨Showcase Your Leadership Style
Since you'll be building and developing a sales team, be ready to discuss your leadership philosophy. Share examples of how you've successfully managed teams in the past, especially in fast-paced environments. This will demonstrate your capability to scale with the business.
