At a Glance
- Tasks: Lead a dynamic team in the Sport & Fitness channel to drive growth and build partnerships.
- Company: Join a global FMCG brand with a passion for fitness and innovation.
- Benefits: Excellent salary, bonuses, car allowance, pension, healthcare, and career progression.
- Other info: Fast-paced environment with opportunities for personal and professional growth.
- Why this job: Shape the future of fitness partnerships while enjoying gym visits as part of your role.
- Qualifications: Experience in sales leadership, a passion for fitness, and strong relationship-building skills.
The predicted salary is between 50000 - 65000 € per year.
We’re looking for a Sales Manager to lead our Sport & Fitness channel across the North — someone who understands gym culture, loves commercial wins, and knows that the best partnerships are built somewhere between strategy, personality, and a protein shake.
The mission? Make our brand impossible to miss in gyms across the UK. From independent fitness studios to national chains, you’ll lead a team responsible for driving growth, winning new business, and building standout partnerships across the Sport & Fitness world. You won’t just manage accounts. You’ll build momentum.
What you’ll actually be doing:
- Leading a team that knows how to win: You’ll manage and coach a team of Regional Account Executives, helping them grow confidence, capability, and commercial results. This means:
- Supporting and developing your team
- Unlocking strengths and improving performance
- Celebrating wins loudly
- Tackling challenges early
- Creating a culture people genuinely want to be part of
- Growing the Sport & Fitness channel: You’ll work with gyms, fitness operators, and decision-makers to create partnerships that drive visibility, sales, and long-term growth. Your week could include:
- Pitching to a fitness chain
- Reviewing sales performance with your team
- Visiting gyms to spot opportunities in the real world
- Collaborating with marketing on activations
- Building plans that turn insight into action
- Building relationships that actually matter: You’ll spend time with customers understanding what they need, what their members love, and how to create value beyond “just another supplier.” The goal? Partnerships that feel authentic, commercial, and mutually beneficial.
- Staying ahead of the game: You’ll keep a close eye on:
- Fitness trends
- Competitor activity
- Consumer behaviour
- Emerging gym concepts
- Industry shifts
- Who you are: You probably:
- Have a real passion for sports / fitness
- Have experience leading sales teams and hitting targets
- Know how to inspire people without sounding like a motivational poster
- Are commercially sharp and relationship-driven
- Feel comfortable presenting, negotiating, and influencing
- Love fast-paced environments where no two days look the same
- Can analyse performance data and hold a great conversation on a gym floor
- Have a valid UK driving licence and don’t mind life on the road
- Bonus points if you’ve worked in fitness, hospitality, FMCG, or field sales before.
What’s in it for you?
- The chance to shape a fast-growing channel
- The chance to join a global FMCG brand with fantastic progression opportunities
- Leadership responsibility with real influence
- A role that mixes strategy, people, and performance
- A team that wants to win together
- The opportunity to build partnerships with some of the biggest names in fitness
- And yes — visiting gyms will officially count as work
Are you a fitness obsessed North/Midlands based SNAM looking for a new challenge and an opportunity to build your leaderships expertise with a global FMCG brand? Then look no further... in England employer: New Chapter Consulting
Join a dynamic global FMCG brand that champions a vibrant work culture, where your passion for fitness meets professional growth. As a Sales Manager in the North/Midlands, you'll enjoy excellent benefits including a competitive salary, bonus structure, and opportunities for leadership development while working with a team that celebrates success and fosters authentic partnerships in the Sport & Fitness sector.
StudySmarter Expert Advice🤫
We think this is how you could land Are you a fitness obsessed North/Midlands based SNAM looking for a new challenge and an opportunity to build your leaderships expertise with a global FMCG brand? Then look no further... in England
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fitness industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show your passion for fitness! When you land that interview, make sure to share your love for the gym culture and how it drives your work ethic. Employers want to see that you’re not just about the numbers but also about building genuine relationships in the fitness community.
✨Tip Number 3
Prepare for those tough questions! Think about how you can demonstrate your leadership skills and past successes in sales. Use specific examples that highlight your ability to inspire teams and drive results. Practice makes perfect, so get a friend to help you out!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly shows your enthusiasm for joining our team. Plus, it’s a great way to ensure your application gets seen by the right people!
We think you need these skills to ace Are you a fitness obsessed North/Midlands based SNAM looking for a new challenge and an opportunity to build your leaderships expertise with a global FMCG brand? Then look no further... in England
Some tips for your application 🫡
Show Your Passion for Fitness:Make sure to highlight your love for fitness and sports in your application. We want to see that you’re not just looking for a job, but that you genuinely care about the industry and understand gym culture.
Tailor Your Experience:When detailing your experience, focus on your leadership skills and any relevant sales achievements. We’re looking for someone who can inspire a team and drive results, so make those points stand out!
Be Authentic:In your written application, let your personality shine through. We value genuine connections, so don’t be afraid to show us who you are and how you build relationships that matter.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with our global FMCG brand.
How to prepare for a job interview at New Chapter Consulting
✨Know Your Fitness Stuff
Make sure you brush up on the latest fitness trends and gym culture. Being able to chat knowledgeably about what’s happening in the fitness world will show that you’re genuinely passionate about the industry, which is a big plus for any Sales Manager role.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led teams in the past. Think about specific instances where you’ve inspired your team or tackled challenges head-on. This will demonstrate your capability to manage and develop a team effectively.
✨Be Ready to Build Relationships
Think of ways you can create authentic partnerships with clients. Be prepared to discuss how you would approach building relationships with gyms and fitness operators, as this is key to driving growth in the Sport & Fitness channel.
✨Bring Your Commercial A-Game
Familiarise yourself with sales performance metrics and be ready to discuss how you’ve used data to drive results. Showing that you can analyse performance and turn insights into action will set you apart from other candidates.
