National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Birmingham
National Account Manager - Wholesale / Cash & Carry - Sports & Fitness

National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Birmingham

Birmingham Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Build and manage profitable customer relationships while driving sales and brand visibility.
  • Company: Fast-growing FMCG business with innovative sports and fitness brands.
  • Benefits: Autonomy, collaboration, and the chance to make a real impact in a dynamic environment.
  • Why this job: Join a high-paced team and grow exciting brands in the UK market.
  • Qualifications: Proactive, organised, and strong relationship-building skills required.
  • Other info: Enjoy a hybrid setup with support from a driven sales team.

The predicted salary is between 43200 - 72000 £ per year.

We are a fast-growing FMCG business behind a portfolio of innovative drinks, snacks, and protein brands, available across most of Europe, North America, the MENA region, and parts of Asia Pacific. With revenues exceeding €650m and operations in over 40 markets, our business is built on strong brands, entrepreneurial spirit, and a passion for health, performance, and great taste.

In the UK & Ireland, our brands have quickly established themselves across multiple channels including grocery, online, convenience, and sport & fitness. We are now looking for a dynamic, results-driven National Account Manager to help accelerate growth across key UK wholesale and cash & carry accounts.

About the role

Reporting to the Head of Channel, this is a key commercial role with real ownership and visibility. Based in a hybrid setup (with regular collaboration at our central London HQ), you will take full responsibility for your accounts, driving both brand presence and commercial performance. This is a true get-things-done role — ideal for someone who enjoys autonomy, accountability, and making a tangible impact.

Key responsibilities

  • Developing partnerships: Build and manage strong, profitable customer relationships, identifying new opportunities and strengthening existing ones.
  • Driving execution: Deliver against sales, distribution, and financial targets through best-in-class execution.
  • Boosting growth: Create tailored customer plans that drive volume, brand visibility, and long-term value.
  • Maximising ROI: Optimise spend, promotions, and investment to ensure strong commercial returns.
  • Championing collaboration: Represent the business professionally while contributing to wider sales and commercial strategies.

What you can expect

  • Clear ownership with visible impact on commercial results.
  • A high-paced, entrepreneurial environment where ideas quickly turn into action.
  • Autonomy combined with strong support from a driven UK Sales team.
  • The opportunity to grow exciting, high-potential brands in the UK market.

Who we’re looking for

You’re driven, proactive, and thrive in fast-moving environments. You take initiative, enjoy solving problems, and are comfortable balancing strategic thinking with hands-on execution. You’re organised, commercially minded, and naturally strong at building relationships.

National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Birmingham employer: New Chapter Consulting

As a fast-growing FMCG business, we offer an exciting opportunity for the National Account Manager role, where you will thrive in a dynamic and entrepreneurial environment. Our hybrid work culture promotes collaboration while allowing for autonomy, ensuring that your contributions have a visible impact on our commercial success. With a focus on employee growth and the chance to work with innovative brands, we are committed to fostering a rewarding career path for our team members.
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Contact Detail:

New Chapter Consulting Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Birmingham

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential contacts. You never know who might help you land that National Account Manager role!

✨Tip Number 2

Prepare for interviews by researching the company and its products. Understand their market position and competitors. This will not only impress your interviewers but also help you tailor your answers to show how you can drive growth and boost brand visibility.

✨Tip Number 3

Showcase your results-driven mindset! Be ready to discuss specific examples of how you've built strong customer relationships or driven sales in previous roles. Use metrics to back up your achievements – numbers speak volumes in the FMCG world!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search. Let’s get you on board to help us accelerate growth in the UK market!

We think you need these skills to ace National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Birmingham

Account Management
Relationship Building
Sales Strategy
Financial Acumen
Commercial Awareness
Problem-Solving Skills
Execution Excellence
Customer Planning
ROI Optimisation
Collaboration
Autonomy
Organisational Skills
Proactivity
Strategic Thinking

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of National Account Manager. Highlight your experience in FMCG, especially in wholesale and cash & carry, and showcase any relevant achievements that demonstrate your ability to drive growth and build relationships.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've successfully managed accounts and driven sales in the past, and don’t forget to express your passion for sports and fitness.

Showcase Your Results-Driven Mindset: We love candidates who can show tangible results. In your application, include metrics or KPIs that illustrate your success in previous roles. Whether it's sales growth percentages or successful campaigns, numbers speak volumes!

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy and straightforward!

How to prepare for a job interview at New Chapter Consulting

✨Know Your Brands Inside Out

Before the interview, make sure you research the company's portfolio of drinks, snacks, and protein brands. Understand their unique selling points and how they fit into the sports and fitness market. This will show your genuine interest and help you discuss how you can drive brand presence effectively.

✨Prepare for Scenario-Based Questions

Expect questions that ask you to demonstrate your experience in building customer relationships or driving sales. Prepare specific examples from your past roles where you've successfully developed partnerships or executed tailored customer plans. Use the STAR method (Situation, Task, Action, Result) to structure your answers.

✨Showcase Your Commercial Acumen

Be ready to discuss how you would optimise spend and promotions to maximise ROI. Think about strategies you’ve used in previous roles to achieve financial targets and be prepared to share these insights. This will highlight your commercial mindset and ability to deliver results.

✨Emphasise Your Collaborative Spirit

Since the role involves working closely with a team, be sure to convey your ability to collaborate effectively. Share examples of how you've worked with others to achieve common goals, and express your enthusiasm for contributing to wider sales and commercial strategies.

National Account Manager - Wholesale / Cash & Carry - Sports & Fitness in Birmingham
New Chapter Consulting
Location: Birmingham

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