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- Tasks: Drive sales and build relationships with retail customers in the luxury wine and spirit sector.
- Company: Join a prestigious luxury wine and spirit business known for quality and excellence.
- Benefits: Enjoy a dynamic work environment with opportunities for travel and professional growth.
- Why this job: Elevate your career in a role that combines strategy, relationship-building, and luxury branding.
- Qualifications: Experience in national retail account management and a passion for premium drinks is essential.
- Other info: London-based role with flexibility to work in-office 2-3 days a week.
The predicted salary is between 43200 - 72000 £ per year.
Our client is a luxury wine and spirit business who pride themselves on developing the highest quality liquids.
In this newly created role as National Account Manager, you will be responsible for developing sales and distribution amongst new and existing retail customers, with a focus on National multiple retailers and online nationals.
This could be a fantastic opportunity for a Key Account Manager or National Account Executive who is looking for that next step in their career
RESPONSIBILITIES:
- Build and maintain strong relationships with buyers to drive year-on-year growth in volume, value, and profit, in line with established budgets.
- Cultivate connections across key retailer departments, including marketing, demand planning, store operations, and management, to maximize opportunities for the brand and ensure compliance with retail expectations.
- In collaboration with the Head of Sales Off Trade, develop and implement channel strategy for National Retail and Online sales channels leveraging cross-selling opportunities for the wine and spirit portfolio
- Under the strategic direction of the Head of Sales Off Trade, manage the Joint Business Plan (JBP) process, ensuring alignment with financial and trade marketing objectives.
- Develop and implement a recruitment strategy to drive new brand and Own Label business.
- Conduct weekly one-on-ones with the line manager, and provide bi-monthly sales reports, including budget positions and forward forecasts.
- Perform regular store visits to ensure retail compliance and conduct competitor analysis.
- Deliver in-store training sessions, build relationships with store managers and staff, maintain product listings, and organize tastings and events for both staff and customers.
- Manage relationships with e-commerce partners such as Amazon, Ocado, and the online divisions of traditional retailers.
- Work closely with Trade Marketing and Marketing teams to execute market-leading retail activations in line with the brand’s luxury positioning.
QUALIFICATIONS & EXPERIENCE:
- Experience managing key accounts within national and online retail, ideally possessing a network of relevant industry contacts.
- National Retail Sales experience in the premium drinks industry, preferably with a multi-brand portfolio, showcasing a deep understanding of market dynamics.
- Proven luxury brand-building expertise, with a track record of driving brand growth and recognition in high-end markets.
- Background in account management, with a strong focus on client relationships and achieving commercial targets.
- Outstanding organisational skills, with a keen ability to prioritise tasks, manage multiple projects simultaneously, and meet tight deadlines.
- Proven negotiation skills, with experience in negotiating annual contracts, adjusting trade terms, and ensuring alignment with both business objectives and customer requirements.
- Wine-related qualifications such as WSET or equivalent are highly desirable, though not essential.
- Willingness and flexibility to travel across the UK to visit customers and stores, promoting in-person relationships and driving sales.
**LONDON BASED – willingness to spend 2-3 days in the office
Grocery National Account Manager employer: New Chapter Consulting Ltd
Contact Detail:
New Chapter Consulting Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Grocery National Account Manager
✨Tip Number 1
Network actively within the luxury wine and spirits industry. Attend industry events, tastings, and trade shows to meet potential contacts and buyers. Building relationships in person can significantly enhance your chances of landing this role.
✨Tip Number 2
Familiarize yourself with the key players in the national retail space, especially those who focus on premium drinks. Understanding their business models and how they operate will give you an edge during interviews.
✨Tip Number 3
Prepare to discuss your experience with Joint Business Plans (JBP) and how you've successfully managed them in the past. Highlight specific examples where your strategies led to measurable growth.
✨Tip Number 4
Showcase your knowledge of e-commerce platforms and how you've leveraged them for brand growth. Being able to discuss successful online campaigns or partnerships will demonstrate your versatility in managing both traditional and digital retail channels.
We think you need these skills to ace Grocery National Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in managing key accounts, particularly in the premium drinks industry. Emphasize any connections you have within national and online retail.
Craft a Compelling Cover Letter: In your cover letter, express your passion for luxury brands and your understanding of market dynamics. Mention specific achievements that demonstrate your ability to drive brand growth and recognition.
Showcase Your Skills: Highlight your outstanding organizational skills and proven negotiation abilities. Provide examples of how you've successfully managed multiple projects and met tight deadlines in previous roles.
Demonstrate Industry Knowledge: If you have wine-related qualifications like WSET, be sure to mention them. Additionally, discuss your familiarity with e-commerce partners and your experience in executing retail activations.
How to prepare for a job interview at New Chapter Consulting Ltd
✨Showcase Your Relationship-Building Skills
Since the role emphasizes building strong relationships with buyers, be prepared to discuss specific examples of how you've successfully developed and maintained client relationships in your previous roles.
✨Demonstrate Industry Knowledge
Familiarize yourself with the luxury wine and spirit market. Be ready to talk about current trends, key players, and how you can leverage your existing network to benefit the company.
✨Highlight Your Strategic Thinking
Discuss your experience in developing and implementing sales strategies. Prepare to explain how you would approach the Joint Business Plan process and align it with financial objectives.
✨Prepare for Negotiation Scenarios
Given the importance of negotiation in this role, think of past experiences where you successfully negotiated contracts or trade terms. Be ready to share your approach and the outcomes.
