Retail Store Manager, Global Flagship (Full-Time) - Oxford Street

Who We Are:

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

At New Balance, we’re more than a sportswear brand – we’re a global community. As the leader of our flagship store, you’ll be at the forefront of bringing our brand story to life, building awareness, and inspiring team excitement. We’re seeking a passionate and dynamic Retail Store Manager who embodies the energy of New Balance, empowering their team to create a world-class retail experience that excites, educates, and entertains customers from all over the world.

MAJOR ACCOUNTABILITIES:

1. Inspire and motivate your team to be ambassadors of the New Balance brand, fostering a positive and high-energy store culture.
2. Drive brand awareness by incorporating New Balance heritage and innovation into the customer journey.
3. Create memorable customer experiences by delivering exceptional service and sharing the New Balance story in engaging ways.
4. Lead by example on the shop floor and in back-of-house operations, championing teamwork and collaboration.
5. Ensure global operational standards, including visual merchandising, stock control, and loss prevention, are met and exceeded.
6. Analyze store performance and leverage global retail insights to drive productivity and enhance customer satisfaction.
7. Develop team excitement through ongoing training, development opportunities, and recognition programs.
8. Build cross-functional partnerships within the company to align local and global strategies for success.
9. Act as the face of the flagship store, engaging with customers, community events, and senior stakeholders to promote the brand.
10. Involvement in international projects and global brand-building initiatives.

REQUIREMENTS FOR SUCCESS:

1. Proven leadership experience with a passion for motivating teams and creating an engaging work environment.
2. Strong storytelling skills to bring the New Balance brand to life for both customers and staff.
3. Knowledge of global consumer trends and an ability to integrate cultural insights into retail strategies.
4. Exceptional communication skills in English (additional languages are an advantage).
5. Enthusiasm for achieving sales targets and developing team capabilities.
6. Flexibility to adapt to a dynamic and fast-paced retail environment, including availability on weekends and holidays.
7. Understanding of retail KPIs, loss prevention, and multi-channel operations.

ADDITIONAL BENEFITS:

1. Competitive compensation
2. Potential to earn more through our Retail Bonus Scheme
3. Great development opportunities
4. Inclusive working environments across all our European locations
5. Generous staff discount
6. Project involvement across our European region
7. Flexible uniform package

Equal Opportunity Employer:

New Balance is committed to equality of opportunity for all current and prospective associates regardless of age, disability, race, religion or belief, gender, sexual orientation, pregnancy and maternity, marriage and civil partnership and gender reassignment. We are an equal opportunity employer and support a culture of diversity and inclusion.

If you have not already done so, please let us know if you require any support so we can make the right adjustments and considerations should they be required.

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