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- Tasks: Own and elevate our social media presence across platforms like Instagram and TikTok.
- Company: Join a bespoke jewellery brand that values creativity and community.
- Benefits: Gain hands-on experience in a dynamic, fast-paced environment.
- Why this job: Make a real impact by connecting customers to meaningful moments through storytelling.
- Qualifications: 3+ years in social media management with a flair for luxury branding.
- Other info: Collaborate with creative teams and influencers to shape our brand narrative.
The predicted salary is between 36000 - 60000 £ per year.
The Social Media Manager owns how Austen & Blake shows up across social platforms, translating our bespoke, experience-led jewellery brand into compelling, consistent and high-performing social storytelling. This is a hands-on, creative and commercially aware role. You will take full ownership of social strategy and execution across Instagram, TikTok, Facebook and LinkedIn, ensuring our content reflects the emotion, craftsmanship and personal nature of the Austen & Blake experience.
Social is a critical brand and demand channel for Austen & Blake. This role exists to elevate brand desirability, grow engaged communities, and connect customers to our showrooms, craftsmanship and life-moment storytelling, not simply to post content. You will work closely with brand, creative, retail and workshop teams to ensure social media authentically represents who we are, how we work, and why customers choose Austen & Blake for some of the most important moments of their lives.
Authority & scope
- Full ownership of the Austen & Blake social media strategy and day-to-day execution
- Accountability for content quality, brand consistency, engagement and audience growth
- Authority to test, learn and optimise content formats, platforms and paid social activity
- Responsibility for ensuring social aligns to brand positioning, tone of voice and experience standards
- A key contributor to the brand’s digital and experience-led marketing strategy
Direct ownership
- Austen & Blake social media channels and content calendar
- Community management and social engagement
- Influencer partnerships, gifting and collaborations
- Paid social planning, execution and optimisation
This role owns social execution and performance. Brand leadership sets direction, standards and priorities.
Key responsibilities
- Develop and own the Austen & Blake social media strategy aligned to brand and commercial objectives
- Plan and manage the social content calendar, ensuring a consistent and elevated brand narrative
- Lead day-to-day execution including publishing, scheduling, and community engagement
- Ensure all content reflects the premium, bespoke and experience-led nature of the brand
Content & storytelling
- Create and deliver high-quality content that brings to life craftsmanship, design, life moments and in-store experience
- Work with creative teams to develop visually compelling, on-brand content
- Capture and curate content from showrooms, workshops and events
- Develop educational and behind-the-scenes content that builds trust and authority
Community, partnerships & influence
- Build and nurture an engaged Austen & Blake social community
- Manage influencer gifting, partnerships and collaborations aligned to brand values
- Monitor social sentiment and actively manage customer interaction and feedback
Paid social & performance
- Plan, execute and optimise paid social activity across Meta, TikTok and LinkedIn
- Track performance, engagement and growth, sharing insights and recommendations
- Use testing and iteration to continuously improve content effectiveness
- Conduct social listening and trend analysis
- Feed customer and community insights into wider brand, retail and marketing teams
- Stay close to emerging platforms, formats and cultural moments relevant to the brand
What success looks like
- Austen & Blake social channels feel premium, human and unmistakably on-brand
- Strong, sustained growth in engaged audiences and meaningful interaction
- Social content that clearly supports showroom traffic, brand awareness and demand
- A clear link between social storytelling and the real Austen & Blake experience
- Confident ownership of social, with strong collaboration across teams
The profile we’re looking for
Experience
- 3+ years’ experience managing social media for a brand or agency
- Proven experience delivering content and campaigns across multiple platforms
- Experience working with paid social and performance reporting
- Background in luxury, fashion, jewellery or premium consumer brands preferred
Skills & attributes
- Strong creative instinct with a sharp eye for detail and brand consistency
- Hands-on, organised and comfortable owning execution end-to-end
- Confident communicator who collaborates well across teams
- Commercially aware, with a test-and-learn mindset
- Customer-obsessed, with high personal standards
Who this role will suit
- A social media professional who wants real ownership and accountability
- Someone excited by building a brand, not just managing channels
- A creative thinker who also cares about performance and results
- Someone energised by pace, collaboration and growth
Who this role will not suit
- Candidates looking for a purely strategic or hands-off role
- Profiles focused solely on content creation without performance accountability
- Those uncomfortable working closely with retail, workshops and the detail of the brand
Social Media Manager employer: Neve Jewels Group
Contact Detail:
Neve Jewels Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own social profiles reflect the creativity and brand consistency that Austen & Blake values. Show us how you can translate your personal style into compelling storytelling.
✨Tip Number 2
Network like a pro! Connect with people in the jewellery and luxury sectors on platforms like LinkedIn. Engage with their content, share your insights, and don’t be shy about reaching out for advice or opportunities. Building relationships can open doors we didn’t even know existed!
✨Tip Number 3
Prepare to showcase your skills! Think about how you can present your past work in a way that aligns with our brand’s ethos. Whether it’s through a portfolio or a case study, let’s see how you’ve elevated brands through social media before. We love a good story!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re genuinely interested in being part of the Austen & Blake family. Let’s make magic happen together!
We think you need these skills to ace Social Media Manager
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can translate our brand into compelling stories, so make sure your application reflects that.
Tailor Your Experience: Don’t just send a generic CV! Tailor your experience to highlight how your past roles align with the responsibilities of the Social Media Manager position. We want to see how your skills in managing social media can elevate our brand's presence.
Be Authentic: Authenticity is key in our brand storytelling. Make sure your application feels genuine and true to who you are. Share your passion for luxury brands and how you connect with audiences on a personal level – it’s all about building relationships!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen on being part of the Austen & Blake family!
How to prepare for a job interview at Neve Jewels Group
✨Know the Brand Inside Out
Before your interview, dive deep into Austen & Blake's brand story, values, and product offerings. Familiarise yourself with their social media presence and identify what resonates with their audience. This will help you articulate how your vision aligns with their brand narrative.
✨Showcase Your Creative Strategy
Prepare to discuss specific examples of social media strategies you've implemented in the past. Highlight how you’ve crafted compelling content that reflects a brand’s identity and drives engagement. Be ready to share metrics that demonstrate your success in growing audiences and enhancing brand desirability.
✨Engagement is Key
Think about how you would manage community engagement for Austen & Blake. Bring ideas on how to nurture their social community and handle customer interactions. Discuss your approach to influencer partnerships and how you would ensure they align with the brand's values.
✨Be Ready to Talk Numbers
Since this role involves performance accountability, be prepared to discuss your experience with paid social campaigns and performance reporting. Share insights on how you’ve used data to optimise content and drive results, showing that you’re not just creative but also commercially savvy.
