Social Media Lead

Social Media Lead

Full-Time 30000 - 40000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead social media strategy, create relatable content, and engage with our community of parents.
  • Company: Join Neuly, an innovative AI platform supporting neurodivergent children and their families.
  • Benefits: Flexible part-time hours, impactful work, and a chance to shape a mission-driven platform.
  • Other info: Collaborate with a passionate team dedicated to empowering parents.
  • Why this job: Make a real difference for neurodivergent families while sharing your unique insights.
  • Qualifications: Experience in social media growth and a personal connection to neurodivergent parenting.

The predicted salary is between 30000 - 40000 £ per year.

Neuly is an advanced AI-powered platform designed to support parents raising neurodivergent children with ADHD and autism. Developed by a team of academics, clinicians, and parents, Neuly offers personalised support and practical strategies to address each child's unique needs. With 24/7 availability via WhatsApp and web, Neuly builds a deep understanding of children’s patterns, triggers, and strengths, fostering effective guidance at home, school, and beyond. Grounded in neurodevelopmental research and real-life experiences, Neuly takes a strengths-based approach, empowering parents with confidence and support in their parenting journey. Collaboration at the intersection of lived experience, science, and AI drives Neuly’s constant development and commitment to impactful solutions.

We’re looking for a Social Media Lead to help us create thoughtful, relatable content and grow an engaged audience of parents. This role would particularly suit a professional with lived experience as a parent or carer of a neurodivergent child, who understands both the tone this community needs and how to communicate with credibility and care. You’ll be joining a small, experienced team working to ensure that parents feel understood, supported, and less alone.

What you’ll be doing:

  • Lead Neuly’s social media strategy and execution
  • Create content that grows trust, awareness and engagement
  • Turn lived experience and parent insight into strong content
  • Work with the team on content themes and creative direction
  • Manage day-to-day community engagement across channels
  • Build relationships with communities, advocates and creators
  • Track results and improve content over time
  • Bring social insight into wider brand and product thinking

What we’re looking for:

  • Proven success building and growing social channels and community for a consumer brand
  • Lived experience as a parent or carer of a neurodivergent child, or a strong personal understanding of this space
  • Strong instinct for tone, storytelling and content that builds trust
  • Confident shaping strategy as well as leading hands-on execution
  • Ideally, experience in health tech, wellbeing or another trust-led category
  • Excited by AI and its potential to improve support for families

Why this role:

  • Flexible, part-time work (c. 3 days per week)
  • Opportunity to shape the voice of a new, mission-driven platform
  • Work on something with genuine social impact – improving outcomes for neurodivergent families who are too often underserved

Social Media Lead employer: Neuly

At Neuly, we pride ourselves on being an exceptional employer dedicated to making a meaningful impact in the lives of neurodivergent families. Our flexible, part-time roles allow for a healthy work-life balance while fostering a collaborative and supportive culture that values lived experiences and personal insights. Join our passionate team and contribute to a mission-driven platform that empowers parents with the tools and confidence they need, all within a nurturing environment that prioritises employee growth and well-being.
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Contact Detail:

Neuly Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Social Media Lead

✨Tip Number 1

Get your networking game on! Connect with folks in the neurodiversity space, especially parents and advocates. Join relevant groups on social media and engage in conversations to show your passion and knowledge.

✨Tip Number 2

Show off your skills! Create a portfolio of content that reflects your understanding of the community's needs. Share examples of relatable posts or campaigns you've worked on that resonate with parents of neurodivergent children.

✨Tip Number 3

Be proactive! Don’t just wait for job openings; reach out to Neuly directly through our website. Express your interest in the Social Media Lead role and share how your lived experience can contribute to our mission.

✨Tip Number 4

Stay updated on trends! Follow the latest in social media strategies and neurodiversity discussions. This will help you bring fresh ideas to the table and show that you're genuinely invested in making a difference.

We think you need these skills to ace Social Media Lead

Social Media Strategy
Content Creation
Community Engagement
Storytelling
Trust-Building
Collaboration
Content Themes Development
Data Tracking and Analysis
Health Tech Experience
Understanding of Neurodivergent Needs
Communication Skills
Creative Direction
Adaptability
AI Awareness

Some tips for your application 🫡

Show Your Passion: Let us see your enthusiasm for supporting neurodivergent families! Share your personal experiences or insights that connect you to our mission. This will help us understand why you're the perfect fit for the Social Media Lead role.

Tailor Your Content: When crafting your application, make sure to align your skills and experiences with what we’re looking for. Highlight your success in building social channels and how you’ve engaged communities in the past. We want to see how you can bring that expertise to Neuly!

Be Authentic: We value genuine voices, so don’t be afraid to let your personality shine through in your writing. Use a tone that resonates with our audience of parents and carers, showing that you understand their needs and challenges.

Apply Through Our Website: Make sure to submit your application via our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at Neuly

✨Know Your Audience

Before the interview, take some time to understand Neuly's mission and the community it serves. Familiarise yourself with the challenges faced by parents of neurodivergent children. This will help you tailor your responses and demonstrate that you genuinely care about the impact of your work.

✨Showcase Your Experience

Be ready to share specific examples from your past roles where you've successfully built and engaged a social media community. Highlight any content you've created that resonates with parents or caregivers, especially in the context of neurodiversity. This will show that you have the practical skills needed for the role.

✨Emphasise Collaboration

Since this role involves working closely with a small team, be prepared to discuss how you’ve collaborated with others in previous positions. Share instances where you’ve worked on content themes or creative direction, and how you’ve built relationships with communities and advocates.

✨Bring Your Passion for AI

Neuly is excited about the potential of AI to improve support for families. Make sure to express your enthusiasm for technology and how you see it enhancing the lives of neurodivergent children and their parents. This will align you with the company’s vision and show that you’re forward-thinking.

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