At a Glance
- Tasks: Lead the strategic relaunch of a tech platform and craft compelling product narratives.
- Company: Join a global tech group renowned for innovation in digital security and industrial connectivity.
- Benefits: Own impactful projects, collaborate internationally, and enjoy a dynamic work environment.
- Why this job: Shape product messaging in a high-performing team and drive value in fast-evolving markets.
- Qualifications: Experience in product marketing and ability to simplify complex technical topics.
- Other info: Reach out to discuss this exciting opportunity!
The predicted salary is between 36000 - 60000 £ per year.
This newly created position centres on the strategic relaunch of a platform. You’ll redefine its messaging, turning technical insights into commercially compelling narratives for audiences ranging from semiconductor to industrial sectors. Collaborating closely with sales and marcomms teams, this role places you at the forefront of value-driven product positioning within a high-performing, agile business unit.
This opportunity sits within a global technology group known for its innovation in digital security and industrial connectivity. The business unit operates with a nimble, high-performing structure and engages in cross-regional collaboration to deliver forward-thinking solutions in fast-evolving markets.
Benefits & Opportunities:
- Take ownership of a relaunch with wide-reaching strategic impact
- Work cross-functionally in a high-output, internationally connected team
- Join a dynamic work environment with the freedom to shape product messaging
To Be Successful, You’ll Need:
- Proven experience in product marketing, including segmentation and go-to-market strategy within technical/B2B settings
- Ability to convert complex technical topics into compelling commercial messaging
- A collaborative track record with cross-functional teams to drive value proposition development
Interested in Learning More? Reach out to me at sara@neuco-group.com or call 020 3002 0497 for an initial discussion.
Key Words: Product marketing – Solutions marketing – IoT – semiconductors – cybersecurity – go-to-market – B2B – value proposition
Solutions Marketing Manager || IoT, Cybersecurity, B2B employer: neuco
Contact Detail:
neuco Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Solutions Marketing Manager || IoT, Cybersecurity, B2B
✨Tip Number 1
Familiarise yourself with the latest trends in IoT and cybersecurity. Understanding the current landscape will help you speak confidently about how your skills align with the company's needs during interviews.
✨Tip Number 2
Network with professionals in the B2B tech space, especially those involved in product marketing. Engaging with industry peers can provide insights and potentially lead to referrals that could boost your application.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully transformed technical information into compelling narratives. This will demonstrate your ability to meet one of the key requirements of the role.
✨Tip Number 4
Research the company’s previous product launches and their messaging strategies. Being able to reference these in your discussions will show your genuine interest and understanding of their business approach.
We think you need these skills to ace Solutions Marketing Manager || IoT, Cybersecurity, B2B
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Solutions Marketing Manager position. Understand the key responsibilities and required skills, especially focusing on product marketing and B2B strategies.
Tailor Your CV: Customise your CV to highlight relevant experience in product marketing, particularly in technical or B2B environments. Emphasise your ability to convert complex topics into compelling narratives, as this is crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the company's mission and how your background aligns with their needs. Mention specific examples of past successes in product marketing and collaboration with cross-functional teams.
Highlight Relevant Keywords: In both your CV and cover letter, incorporate keywords from the job description such as 'IoT', 'cybersecurity', 'go-to-market strategy', and 'value proposition'. This will help your application stand out to hiring managers and applicant tracking systems.
How to prepare for a job interview at neuco
✨Understand the Product and Market
Before the interview, make sure you have a solid grasp of the company's products and the market they operate in. Familiarise yourself with IoT, cybersecurity, and B2B trends to demonstrate your knowledge and passion for the industry.
✨Prepare Compelling Narratives
Since the role involves turning technical insights into commercial narratives, prepare examples of how you've successfully done this in the past. Be ready to discuss specific projects where you transformed complex information into engaging messaging.
✨Showcase Collaboration Skills
This position requires working closely with sales and marketing teams. Be prepared to share experiences that highlight your ability to collaborate effectively across different functions, showcasing how you’ve driven value propositions in previous roles.
✨Ask Insightful Questions
During the interview, ask questions that reflect your understanding of the company's strategic goals and challenges. This shows your interest in the role and helps you gauge how you can contribute to their success.