At a Glance
- Tasks: Lead exciting digital marketing campaigns and collaborate with global teams to elevate our brand.
- Company: Join NetJets Europe, a leader in the aviation industry with a dynamic work culture.
- Benefits: Enjoy a competitive salary, career growth opportunities, and a vibrant team environment.
- Other info: Be part of a creative team that values collaboration and fresh ideas.
- Why this job: Make a real impact in digital marketing while working with innovative strategies and technologies.
- Qualifications: 4-6 years of marketing experience, especially in digital channels like SEO/SEM and social media.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Digital & Media Marketing Lead role at NetJets Europe
The Digital & Media Marketing Lead is to execute the NetJets Europe offline and online media and CRM strategy across several platforms by working in close collaboration with external agencies and NetJets’ HQ in Columbus, Ohio. With the objective of elevating the NetJets brand, encouraging brand engagement and conversion.
Tasks and Responsibilities
- Plans and executes all offline and online media activities including but not limited to web, CRM, SEO/SEM, database marketing, social media, and display advertising campaigns in collaboration with our HQ in the USA
- Utilises strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
- Shares regular dashboards to internal stakeholders
- Collaborates with internal teams to propose landing pages in several languages and optimise user experience
- Collaborates with agencies and other vendor partners
- Identifies trends and insights and optimises spend, and performance based on the insights
- Brainstorms new and creative growth strategies through digital marketing
- Understands the behaviour and preferences of our customers and uses the information to communicate effectively with them throughout the customer lifecycle and encourage customer retention
- Oversees reporting and insights that accurately assess the delivery and performance of each campaign and provides recommendations as to improve our mailing strategies
- Manage and oversee responsibilities of the CRM & Digital Marketing Coordinator
- Manage the mailing calendar strategy
- Supervise the day to day running of the database and develops the database functionality in a way that supports the mailing campaigns
Education
Bachelor's in Marketing
Years Of Experience
4-6 years of experience
Core Competencies
- Service-Oriented
- Strives For Positive Results
Knowledge, Skills, Abilities And Other (KSAOs)
- Bachelor’s or master’s degree in marketing or a related field
- Demonstrable experience leading and managing offline and online marketing campaign especially in the relation to SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimising landing pages and user funnels
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Adobe Cloud)
- Experience working with external and internal agencies, IT departments, sales team and cross functionality with people at all levels within the business
- Fluency in Business English (written and spoken). Knowledge of one or more European languages desired but not necessary.
Seniority Level
- Associate
Employment Type
- Full-time
Job Function
- Marketing
Industries
- Airlines and Aviation
Location
London, England, United Kingdom
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Digital & Media Marketing Lead in City of London employer: NetJets Europe
At NetJets, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration. As an Events Specialist, Senior, you will have the unique opportunity to create unforgettable experiences for our UHNWI clients across Europe, all while benefiting from a supportive environment that encourages professional growth and development. With a focus on excellence and attention to detail, you'll be part of a team that values innovation and strives to exceed client expectations in every event.
StudySmarter Expert Advice🤫
We think this is how you could land Digital & Media Marketing Lead in City of London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for NetJets Europe and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like NetJets Europe are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with NetJets Europe on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at NetJets Europe. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital & Media Marketing Lead in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit NetJets Europe. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of NetJets Europe:Show us that you’ve done your homework! In your application, briefly mention what you admire about NetJets Europe’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at NetJets Europe
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at NetJets Europe will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At NetJets Europe, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
