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For Companies At a Glance
- Tasks: Build and manage a vibrant content ecosystem while driving marketing campaigns.
- Company: Join NetEase Games, a leading tech company transforming gaming experiences.
- Benefits: Competitive salary, visa sponsorship, and opportunities for professional growth.
- Why this job: Make an impact in the gaming world by connecting with creators and players.
- Qualifications: Bachelor's degree, experience in content operations, and strong project leadership skills.
- Other info: Dynamic role with a focus on creativity and user engagement.
The predicted salary is between 36000 - 60000 £ per year.
About NetEase Games: As a leading internet technology company based in China, NetEase, Inc. (NASDAQ: NTES and HKEX: 9999, "NetEase") provides premium online services centered around content creation. With extensive offerings across its expanding gaming ecosystem, the Company develops and operates some of China's most popular and longest-running mobile and PC games. Powered by industry-leading in-house R&D capabilities in China and globally, NetEase creates superior gaming experiences, inspires players, and passionately delivers value for its thriving community worldwide. By infusing play with culture and education with technology, NetEase transforms gaming into a meaningful vehicle to build a more entertaining and enlightened world. NetEase's ESG initiatives are among the best in the global media and entertainment industry, earning it a distinction as one of the S&P Global Industry Movers and an "A" rating from MSCI.
Responsibilities:
- Responsible for building the product content ecosystem, deeply understanding and analyzing the player-driven creative ecosystem.
- Plan marketing campaigns based on product features, user insights, and trending topics, participate in execution, and take accountability for communication results.
- Oversee and manage the development of the player UGC ecosystem, optimize ecosystem operation strategies, design omni-channel player ecosystem operation plans, and drive implementation.
- Monitor and analyze content operation data, employ various operational methods to enhance business objectives, and take responsibility for multiple metrics such as content creation, consumption, and traffic acquisition.
- Establish and maintain relationships with high-quality content creators, conduct periodic user research, and optimize the content ecosystem.
Requirements:
- Bachelor's degree or above, with the ability to use English as a working language.
- Experience in overseas content creator operations and building overseas content ecosystems is preferred.
- Deep understanding and insights into content formats and creation ecosystems such as short/long videos and live streaming, strong content comprehension, and user empathy, with the ability to drive business growth from a user-centric perspective.
- Platform-oriented mindset, with experience in user, creator, and content operations, skilled in retrospectives, and result-and data-driven approach.
- Strong sense of ownership, excellent project leadership skills, capable of handling multitasking, and independently solve problems with self-driven motivation.
- Proficiency in Chinese is preferred for this position, as daily communication and collaboration with key stakeholders and team members based in China are essential to the responsibilities of the position.
Note: All UK-based positions are eligible for visa sponsorship.
Content Marketing in Nottingham employer: NetEase Games
Contact Detail:
NetEase Games Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing in Nottingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to NetEase Games. Use LinkedIn or even social media to engage with content creators and marketing professionals. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in content marketing. Include examples of campaigns you've planned or executed, and make sure to showcase your understanding of player-driven ecosystems. This will give you an edge when you apply through our website.
✨Tip Number 3
Prepare for interviews by researching NetEase Games thoroughly. Understand their gaming ecosystem and recent initiatives. Be ready to discuss how your experience aligns with their goals, especially in building content ecosystems and engaging with creators.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in the interviewer's mind. Plus, it’s a great opportunity to reiterate why you’re the perfect fit for the team!
We think you need these skills to ace Content Marketing in Nottingham
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for content marketing shine through! We want to see how much you love creating engaging content and how it connects with players. Share your experiences and what excites you about the role.
Tailor Your Application: Make sure to customise your application for this specific role. Highlight your relevant skills and experiences that align with our needs at NetEase Games. We appreciate when candidates take the time to show us why they’re a perfect fit!
Be Data-Driven: Since we focus on metrics and results, include any data or examples that demonstrate your success in previous roles. Whether it's increasing engagement or driving traffic, we love seeing how you've used data to achieve your goals.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it makes the whole process smoother for everyone involved.
How to prepare for a job interview at NetEase Games
✨Know Your Content Ecosystem
Before the interview, dive deep into understanding the player-driven creative ecosystem that NetEase operates in. Familiarise yourself with their games and how content creators engage with them. This knowledge will help you demonstrate your insights and show that you're genuinely interested in their work.
✨Showcase Your Marketing Savvy
Prepare to discuss specific marketing campaigns you've planned or executed in the past. Highlight how you used user insights and trending topics to drive results. Be ready to share metrics that showcase your success, as this will illustrate your data-driven approach.
✨Build Connections
Since establishing relationships with content creators is key, think of examples where you've successfully collaborated with creators or influencers. Share how you maintained those relationships and what strategies you used to optimise content creation and engagement.
✨Demonstrate Your Problem-Solving Skills
Be prepared to discuss challenges you've faced in previous roles and how you tackled them. Use the STAR method (Situation, Task, Action, Result) to structure your answers. This will showcase your ownership and project leadership skills, which are crucial for the role.
