At a Glance
- Tasks: Lead and deliver exciting B2B events that engage senior decision-makers.
- Company: Join a fast-growing tech company revolutionising the marketplace.
- Benefits: Enjoy hybrid working, private healthcare, and professional development support.
- Other info: Be part of a dynamic team with a culture of agility and inclusivity.
- Why this job: Make a real impact by creating innovative events that attract top clients.
- Qualifications: Experience in B2B events, strong management skills, and a commercial mindset.
The predicted salary is between 42787 - 52295 £ per year.
Join Netcompany in leveraging technological innovations to foster societal transformation.
As one of the fastest growing technology companies, we are disrupting the marketplace and revolutionizing the way businesses operate.
Our vision is to be the leading digital challenger in Europe whilst evolving the next generation of IT consulting.
Operating across both public and private sectors, we offer a comprehensive range of services from product design and engineering, digital strategy, data services & management (Machine Learning and AI), cloud migration to program delivery and service operations, our offerings are designed to meet diverse business needs.
Job Description
We’re looking for a commercially minded, proactive and outcome-driven B2B Events Lead to join Netcompany UK’s high-performing marketing team.
Based in London and reporting directly to the Head of Marketing UK, you’ll be part of the team driving forward and executing Netcompany UK’s ambitious Go-to-Market (GTM) strategy and plan.
We’re looking for someone with the experience and judgement to understand what kinds of events will genuinely attract and appeal to our B2B clients and prospects, and deliver the creativity, organisation and commercial focus to bring those ideas to life.
You’ll develop, manage and deliver a portfolio of B2B events, from event conception and curation through to audience development, attendance and onsite execution.
Working closely with the UK GTM team, you’ll lead events including tailored CXO roundtables, breakfast briefings, live fireside chats, conference activations and sponsorships, and more.
- Role Responsibilities
- Be accountable for the success of the UK’s B2B event portfolio, from conception through to delivery and follow-up.
- Develop, curate, manage and deliver B2B events for our core local market verticals: Digital Government, Healthcare, Defence, Tax & Customs, Transportation, Energy & Utilities, and more.
- Understand our clients, prospects and target sectors, and identify the topics, formats and experiences that will make senior decision-makers want to attend.
- Build a strong narrative and proposition for each event, driven internally and externally through marketing channels and enabling GTM Sector Leads to engage potential clients and prospects.
- Research, curate and invite participants and invitation lists for tailored CXO roundtables and senior-level executive events in coordination with the GTM team.
- Work with GTM and Sales to identify the right accounts and prospects and ensure we get the right people in the room.
- Create and project-manage each B2B event with clear schedules and strong cross-functional briefs, setting and ensuring deadlines are met and coordinating between the Global and Local Marcom teams.
- Manage speakers, partners, agencies, suppliers and other stakeholders to deliver a high-quality event experience.
- Manage and control individual B2B event budgets with the Head of Marketing UK.
- Ensure and track event ROI through close alignment with GTM Leads and the UK Sales Operations Lead, including engagement, leads, meetings, opportunities and contribution to pipeline.
- Capture learnings from each event and use them to continually improve our B2B events programme.
Qualifications
We’re looking for someone who combines strong B2B events experience with commercial instinct, excellent judgement and strong management skills.
- Extensive experience within B2B events or marketing, with a proven track record of delivering successful B2B events and strong experience in B2B lead generation.
- A natural understanding of what will interest, engage and motivate senior B2B audiences.
- Commercial mind combined with strong management skills: able to connect the dots within the business and effectively manage stakeholders, projects and budgets.
- Proven ability to take an event from idea and proposition through to audience generation, execution and measurable commercial outcome.
- Excellent communicator and influencer: strong copywriting, clear written and verbal communication, impeccable face-to-face and phone manner, and strong interpersonal skills.
- Fast-paced problem-solver who is comfortable working in an “all-hands-on-deck” team environment.
- Self-starter with strong project-management experience and the confidence to take ownership and make decisions.
- Tech-savvy with good business acumen: strong computer skills and working knowledge of Microsoft 365, project-management platforms such as Notion, CRM, CMS and Teams.
- Experience understanding and influencing the sales cycle, marketing funnel and customer journey, combined with an outcome-driven attitude.
- Strong negotiation skills and experience managing digital marketing and event budgets.
- Additional Information
Benefits include
- Hybrid working model with some flexible working
- Private Medical Health care via Vitality
- Pension contribution, Life Assurance
- Professional certifications supported as part of learning and development.
- A range of retail discounts to enhance your lifestyle, encompassing restaurants, supermarkets, travel, leisure activities and health and well-being services.
- Access to our Employee Resource Groups, our groups represent diverse backgrounds and provide a platform for colleagues to connect, learn, and support one another.
- Company information
We pride ourselves on our entrepreneurial spirit and our capacity for doing things differently.
Our culture is built on fostering low bureaucracy, emphasizing high agility and promoting flexibility, enabling everyone to contribute their best.
Our journey began in the UK with the acquisition of Hunter Macdonald in 2017.
As one of Northern Europe's most accomplished IT companies, we have expanded our headcount globally to 7400+ employees and have offices in UK, Denmark, Norway, Poland, Holland and Vietnam.
We are a Disability Confident Employer and are committed to creating an inclusive and diverse environment that celebrates every individual.
Our recruitment processes are based on individual merit.
If you require any reasonable adjustments or additional support during the interview process, please email HR Team atreasonableadjustments@netcompany. com for assistance.
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B2B Events Lead employer: Netcompany Group
Netcompany Group is an excellent employer for a DevOps Engineer, offering a dynamic work culture that fosters collaboration and innovation. With a strong focus on employee growth, you will have access to continuous learning opportunities and the chance to work with cutting-edge technologies in a hybrid environment. The company's commitment to improving software delivery and efficiency ensures that your contributions will be meaningful and impactful.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Events Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Netcompany Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Netcompany Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Netcompany Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Netcompany Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace B2B Events Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Netcompany Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Netcompany Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Netcompany Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Netcompany Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Netcompany Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Netcompany Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
