Job Description Own Every Moment at NetApp At NetApp, your ideas power innovation.
We lead in intelligent data infrastructure—delivering unified storage, integrated data services, and solutions that help organizations unlock the full potential of their data, from AI to multicloud.
Join teams that innovate to elevate, drive results, and excel together across every function. \NetApp is helping organizations modernize their data infrastructure across hybrid and multi-cloud environments while maintaining control, security, governance, and flexibility.
As organizations navigate cloud migrations, data center modernization, regulatory requirements, virtualization changes, and infrastructure refresh cycles, there is a significant opportunity for NetApp to engage earlier in transformation decisions.
The Migration & Modernization Business Development Manager is responsible for creating demand, generating qualified pipeline, and accelerating growth across EMEA/LATAM.
This is a highly strategic business development role focused on identifying market opportunities, engaging customers and partners, and driving measurable pipeline and bookings growth.
Success will be measured by pipeline creation, opportunity progression, and business impact. \Drive Pipeline Growth Own the Migration & Modernization pipeline generation strategy across EMEA/LATAM.
Identify and prioritize target accounts based on modernization triggers such as infrastructure refreshes, end-of-life technologies, cloud migrations, virtualization changes, regulatory initiatives, and data center transformation projects.
Work with Sales, Marketing, and Partners to execute campaigns, workshops, executive engagements, and assessments that generate qualified opportunities.
Develop executive-level relationships and engage directly with customers to uncover and qualify opportunities.
Accelerate Business Growth Expand opportunities within the existing customer base through modernization and cloud transformation initiatives.
Drive net-new business through migration events, competitive displacement opportunities, and infrastructure transformation programs.
Identify growth areas, improve conversion rates, and help scale repeatable demand-generation motions.
Develop Go-to-Market Plays Create and refine migration and modernization value propositions focused on hybrid cloud, data center modernization, workload mobility, virtualization transformation, sovereignty, compliance, and consumption-based models.
Build repeatable programs that provide account targeting, customer messaging, business value frameworks, competitive positioning, and pipeline generation activities.
Enable the Field Equip Client Executives, Systems Engineers, and Partner teams with the tools, messaging, and frameworks needed to identify and qualify modernization opportunities.
Support strategic opportunities through executive engagement, business case development, and competitive positioning.
What Success Looks Like Consistent creation of net-new, self-sourced Migration & Modernization pipeline.
Growth in bookings and opportunity conversion rates.
Greater adoption of modernization plays across Sales and technical teams.
Increased engagement earlier in customer transformation decisions. \Required 8 years of experience in Business Development, Strategic Sales, Go-to-Market, Cloud Transformation, or Infrastructure Modernization.
Experience building target account strategies and identifying opportunities based on business or technology trigger events.
Strong understanding of hybrid cloud, multi-cloud, data infrastructure, virtualization, cloud migration, and modernization strategies.
Ability to develop and present business cases to senior business and technology leaders, including CIOs and CFOs.
Fluent English and willingness to travel across EMEA/LATAM as required. \
Hybrid Business Development Manager in Liverpool employer: NetApp
At NetApp, we empower our employees to innovate and excel in a dynamic work environment that values creativity and collaboration. As a Sales Director - Enterprise, you'll lead a high-performing team while enjoying a culture that celebrates bold thinkers and problem solvers, offering flexibility to balance your professional and personal life. With opportunities for growth and the chance to make a significant impact in the data infrastructure space, NetApp is an exceptional employer for those ready to drive transformation and own every moment.
