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- Tasks: Promote NET-A-PORTER through media coverage and support exciting projects.
- Company: Join a leading luxury fashion brand with a dynamic PR team.
- Benefits: Hybrid work, competitive salary, and opportunities for creative expression.
- Other info: Diverse workplace that values unique backgrounds and perspectives.
- Why this job: Make an impact in the luxury fashion world and build valuable media relationships.
- Qualifications: 3-5 years of PR experience, strong communication skills, and creativity.
The predicted salary is between 35000 - 45000 ÂŁ per year.
Reporting into the NET‑A‑PORTER PR & Global Communications Senior Managers, this exciting role provides critical support to the NET‑A‑PORTER Global teams. Based in the London office, the candidate will be generating earned media in a press‑facing capacity, working across special projects & events and providing key support to the team.
Key Responsibilities
- To promote the NET‑A‑PORTER brand through earned media in the UK, EU and MENA markets, via own brand and brand partner initiatives.
- Secure regular coverage with UK, EU and MENA titles to deliver results expected by the business. Ensure we are pitching to each market in the right way and are aware of regional marketing moments.
- To monitor and capture daily UK and international press for coverage on NET‑A‑PORTER directives. Daily updates to be shared with the senior team with market breakdown. Pivot when there is an issue and suggest a plan.
- To monitor and capture daily articles of interest in relation to competitors and/or key industry news and share with the senior team.
- Day‑to‑day management of the PR Assistant.
- Work alongside and support the NET‑A‑PORTER PR Assistant to monitor the brand’s exposure and positioning in the media ensuring all communication and activity are on‑brand, and that coverage is shared with the business in a timely manner.
- Work alongside and support the PR Assistant to generate the monthly Global PR coverage report and additional ad‑hoc reports when required (e.g. post‑event).
- Work alongside and support the PR Assistant to ensure the press database and all pitching lists are always accurate including press, social media contacts and substacks.
- Build and maintain strategic press‑relations with key media across UK, EU and MENA titles.
- Ensure all press image and spokesperson requests are met in a timely manner and every opportunity is followed up with.
- To come up with creative ways to tell both brand’s stories to media and pitch feature ideas for relevant spokespeople and news stories for key campaigns.
- Own the creation and distribution of the monthly PR pitch encompassing all key launches, new brands to site and PORTER cover stars.
- Managing the subscriptions overview for global teams and ensuring these are renewed in a timely manner.
- Assist on own‑brand and co‑branded events inclusive of guest dressing, guest‑list ideas and on‑site support.
- Work closely with relevant internal teams including the MR PORTER PR team, Influencer & Affiliates team, Editorial team and more.
Who you are
- 3‑5 years PR experience, preferably working with luxury fashion brands.
- Strong written and verbal communication skills, with the ability to craft compelling press releases, pitches, and media statements.
- Proven ability to build and maintain relationships with journalists and key media outlets.
- Good understanding of media landscapes, including digital, print, and broadcast.
- Creative thinker who can generate fresh story ideas and campaign angles.
- Highly organized, with the ability to manage multiple projects and deadlines simultaneously.
- Proactive, self‑motivated, and able to work both independently and as part of a team.
- Adobe Photoshop, Indesign, PowerPoint and Excel.
- Fluent in English, with proficiency in additional languages considered a strong advantage for engaging diverse media and international audiences.
LuxExperience is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.
If you require any reasonable adjustments to complete your application, please do not hesitate to advise us accordingly.
Experience Level: Associate
Workplace Type: Hybrid
PR and Communications Executive @NET-A-PORTER in London employer: NET-A-PORTER
Contact Detail:
NET-A-PORTER Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR and Communications Executive @NET-A-PORTER in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR and fashion industry. Attend events, join online forums, and don’t be shy to reach out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to pitch yourself in interviews, think outside the box. Share unique ideas for campaigns or media strategies that could benefit NET-A-PORTER. This will show them you’re not just another candidate but someone who can bring fresh perspectives.
✨Tip Number 3
Stay updated on industry trends! Make sure you’re aware of what’s happening in the luxury fashion world and how it affects PR. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your passion for the role.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our site. It shows you’re genuinely interested in being part of the NET-A-PORTER team. Plus, it makes it easier for us to keep track of your application!
We think you need these skills to ace PR and Communications Executive @NET-A-PORTER in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the PR and Communications Executive role. Highlight your experience with luxury fashion brands and any relevant projects that showcase your skills in generating earned media.
Show Off Your Creativity: We love creative thinkers! When writing your application, don’t hesitate to share fresh story ideas or campaign angles you’ve worked on. This will show us that you can think outside the box and bring something unique to the team.
Be Clear and Concise: Strong written communication is key in this role. Keep your application clear and to the point, ensuring it reflects your ability to craft compelling press releases and pitches. We want to see your best writing!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at NET-A-PORTER
✨Know Your Audience
Before the interview, research NET-A-PORTER and its brand values. Understand their target markets in the UK, EU, and MENA regions. This will help you tailor your responses and demonstrate that you can effectively pitch to the right audience.
✨Showcase Your Creativity
Prepare examples of how you've generated fresh story ideas or campaigns in your previous roles. Be ready to discuss how you can creatively tell the NET-A-PORTER brand's stories and engage with the media in innovative ways.
✨Demonstrate Strong Communication Skills
Practice articulating your thoughts clearly and confidently. Since the role requires crafting compelling press releases and pitches, consider bringing a sample of your work to showcase your writing skills during the interview.
✨Be Proactive and Organised
Highlight your ability to manage multiple projects and deadlines. Share specific examples of how you've successfully juggled various tasks in the past, and be prepared to discuss how you would approach the day-to-day management of the PR Assistant.