At a Glance
- Tasks: Lead exciting marketing projects for the iconic MAGGI brand and drive growth.
- Company: Join Nestlé, a global leader in food and beverage with a focus on diversity.
- Benefits: Enjoy a competitive salary, generous pension, flexible working, and personal development opportunities.
- Other info: Be part of a supportive team that values your unique contributions and ideas.
- Why this job: Make a real impact in a dynamic environment while championing inclusion and creativity.
- Qualifications: Marketing experience, strong analytical skills, and a passion for brand management.
The predicted salary is between 40000 - 45000 £ per year.
Salary £40,000 - £45,000 depending on experience. Some of our other fantastic benefits include a potential discretionary annual bonus, a generous pension scheme – up to 12% contribution from Nestlé, 12 flexible days on top of 25-day holiday entitlement, and a focus on personal development and growth.
This is a full-time opportunity, but we are always open to discuss individual’s flexible working needs during the recruitment process.
We have an exciting opportunity for an exceptional B2B Brand Manager to join the Nestlé Professional Food & Commercial team based in Gatwick. This role will report directly into the Senior Brand Manager for Savoury Food and will see you work on our exciting Savoury Food Brand MAGGI as we strive to deliver best in class marketing activities that support us to achieve our commercial objectives.
We take pride in championing inclusion and diversity. We proudly signed the Business in the Community Race at Work Charter, are committed to Disability Confidence, and have been recognised as a Times Top 50 Employer for gender equality for three consecutive years. Additionally, we are a headline partner of Diversity and Inclusion in grocer.
A little bit about us: Nestlé Professional (“NP”) is our Business-to-Business food service arm, which specialises in the Out of Home solutions market. NP operates successfully in an enormous marketplace and is an ambitious growth driver for Nestlé. The team’s aim is to inspire growth in our partners by providing branded, creative solutions that help our customers develop their business, ultimately driving footfall and increasing their profit.
In the Food & Commercial team, we have created an exciting environment where we all feel we belong, we are the best we can be, and we win together. We want people to feel they can be themselves, dare greatly, and believe their best is yet to come.
Your Impact: As a Brand Manager, you will help define the strategy and build long-term plans for key parts of the MAGGI portfolio, leading key strategic projects end to end. You will support the Senior Brand Manager to manage all elements of the marketing mix ensuring brand equities are maintained and accelerated to achieve great results.
Key responsibilities of this role will include:
- Supporting the development of a clear brand strategy and long-term brand plans, ensuring all brand activities adhere to brand purpose & strategy.
- Delivering agreed sales & profit targets for the brands you support, working closely with our commercial teams.
- Developing a comprehensive understanding of UK Foodservice including media, trade, competition and customer/audience behaviour.
- Closely monitoring to identify marketing issues and opportunities, & ensure plans are maintained and adapted in a constantly changing, competitive FMCG environment.
- Developing strong data analytical skills to generate shopper & consumer insight and turn our strategies into actionable and executable initiatives.
- Supporting the development and implementation of marketing activity across all areas of the marketing mix, working collaboratively with external agencies where needed on elements such as creative development, media planning, advertising, digital (including social media platforms), consumer promotions, PR, sampling and Customer activation.
- Constantly evaluating the effectiveness of marketing programmes & brand performance, adjusting plans in line with learnings.
- Working collaboratively with above-market, retail colleagues & broad cross-functional teams to identify & deliver a strong innovation and best in class product renovation pipeline to drive growth.
- Collaborate internally with e-Business functions to ensure competitive advantage for MAGGI in the digital environment.
- Support the team in the delivery and development of key initiatives on the Savoury Food sustainability roadmap.
- Coordinate and supervise all packaging artwork changes and communication with print managers.
- Leading careful brand budget management of the PFME budgets.
Ingredients to make you successful: To be successful in this role, you will either have some fantastic marketing experience under your belt whilst being very commercially astute. You will be passionate, tenacious, results-focused and enjoy working in a highly energetic and exciting environment. Acting as an ambassador for the brands, you will have strong project management and analytical skills whilst being a conscientious team player. Pro-activity and enthusiasm are essential elements for this role.
You’ll also:
- Have the ability to influence at senior levels both internally and externally, locally & above market.
- Demonstrate strong presentation skills, targeting a wide audience from customers to internal stakeholders.
- Be able to run sizable projects and work streams from concept to delivery.
- Have prior knowledge of running multi-pronged communications programmes.
- Be able to demonstrate your experience of leading new product launches.
What you need to know: We will be considering candidates as they apply and we will occasionally close job advertisements early in the event we receive sufficient applicants, so please don’t delay in submitting your application. At Nestlé, our values are rooted in respect and we believe that embracing diversity and fostering an inclusive environment allows everyone to reach their full potential and drives innovative thinking. We strongly encourage applications from individuals of all gender identities, ethnic backgrounds, those with disabilities, parents, carers and members of the LGBT+ community. Please let us know if we can provide accommodations to ensure your full participation in the application process.
Brand Manager in Crawley employer: Nestlé S.A.
Nestlé is an exceptional employer that prioritises personal development and growth, offering a competitive salary alongside a generous pension scheme and flexible working options. Located in Gatwick, the vibrant work culture fosters inclusion and diversity, making it a place where employees can thrive and contribute to innovative marketing strategies for iconic brands like MAGGI. With a strong commitment to employee well-being and recognition as a top employer for gender equality, Nestlé provides a rewarding environment for those seeking meaningful careers in the food service industry.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager in Crawley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nestlé S.A. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nestlé S.A. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nestlé S.A. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nestlé S.A.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager in Crawley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nestlé S.A.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Nestlé S.A.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nestlé S.A.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Nestlé S.A.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nestlé S.A. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Nestlé S.A., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.