Head of Online

Head of Online

Full-Time 80000 - 100000 £ / year (est.) No home office possible
NEON SEARCH

At a Glance

  • Tasks: Lead ecommerce and merchandising strategy for a globally recognised fashion brand.
  • Company: Join a culture-led fashion brand with a strong digital presence.
  • Benefits: Competitive salary, dynamic work environment, and opportunity to shape digital growth.
  • Other info: Opportunity to build and lead a high-performing team.
  • Why this job: Make a real impact in a fast-paced, high-growth environment.
  • Qualifications: Proven experience in senior ecommerce roles within fashion or lifestyle sectors.

The predicted salary is between 80000 - 100000 £ per year.

We’re partnering with a globally recognised, culture-led fashion brand to find an exceptional Head of Ecommerce & Merchandising to lead the next phase of their digital growth. This is a pivotal leadership role, sitting at the intersection of product, trading, and digital experience — perfect for someone who thrives in fast-paced, high-growth environments and understands how to translate brand heat into commercial success.

The Opportunity

You’ll take full ownership of the ecommerce and merchandising strategy, driving performance, elevating the online journey, and ensuring product storytelling lands in a way that feels both authentic and commercially sharp. Working closely with leadership, marketing, and creative teams, you’ll play a key role in shaping how the brand shows up digitally across global markets.

Key Responsibilities

  • Own and deliver the global ecommerce trading strategy
  • Lead merchandising planning, assortment strategy, and product lifecycle
  • Optimise onsite experience, navigation, and conversion performance
  • Use data and insights to drive decision-making and continuous improvement
  • Collaborate cross-functionally with marketing, brand, and operations
  • Build and lead a high-performing ecommerce and merchandising team

What We’re Looking For

  • Proven experience in a senior ecommerce and merchandising role within fashion, lifestyle, or streetwear
  • Strong commercial mindset with a deep understanding of digital trading levers
  • Experience scaling ecommerce within a high-growth or founder-led environment
  • A sharp eye for product, storytelling, and brand alignment
  • Confident leadership style with the ability to influence at senior level

Why This Role?

This is a rare opportunity to step into a brand with real cultural influence and momentum, where you can genuinely shape the digital future and make a visible impact.

Head of Online employer: NEON SEARCH

Join a globally recognised, culture-led fashion brand that prioritises innovation and creativity in a fast-paced environment. With a strong focus on employee growth, you will have the opportunity to lead a high-performing team while shaping the digital landscape of a brand with significant cultural influence. Enjoy a collaborative work culture that values authenticity and offers unique advantages in the heart of the fashion industry.
NEON SEARCH

Contact Detail:

NEON SEARCH Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Online

✨Tip Number 1

Network like a pro! Reach out to people in the fashion and ecommerce space, especially those who work at brands you admire. A friendly chat can lead to insider info about job openings or even a referral.

✨Tip Number 2

Show off your expertise! Create a personal website or LinkedIn profile that highlights your achievements in ecommerce and merchandising. Use data and insights to showcase how you've driven performance in past roles.

✨Tip Number 3

Prepare for interviews by diving deep into the brand's digital presence. Understand their product storytelling and online journey, and come armed with ideas on how you can elevate their ecommerce strategy.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to connect directly.

We think you need these skills to ace Head of Online

Ecommerce Strategy
Merchandising Planning
Assortment Strategy
Product Lifecycle Management
Data-Driven Decision Making
Conversion Optimisation
Cross-Functional Collaboration
Team Leadership
Commercial Acumen
Digital Trading
Brand Storytelling
Influencing Skills
Fast-Paced Environment Adaptability
High-Growth Scaling Experience

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in ecommerce and merchandising, especially within the fashion sector. We want to see how your skills align with the role and the brand's vision!

Showcase Your Achievements: Don’t just list your responsibilities; we want to hear about your successes! Use specific examples that demonstrate how you've driven performance and improved online experiences in previous roles.

Be Authentic: Let your personality shine through in your application. We’re looking for someone who can connect with our culture-led brand, so don’t be afraid to express your passion for fashion and digital innovation!

Apply Through Our Website: For the best chance of success, make sure to submit your application through our website. This helps us keep everything organised and ensures your application gets the attention it deserves!

How to prepare for a job interview at NEON SEARCH

✨Know the Brand Inside Out

Before your interview, dive deep into the brand's history, values, and recent campaigns. Understanding their culture-led approach will help you align your answers with their vision and demonstrate your genuine interest in the role.

✨Showcase Your Data Savvy

Be prepared to discuss how you've used data to drive ecommerce decisions in the past. Bring specific examples of how you've optimised online experiences or improved conversion rates, as this will highlight your analytical skills and commercial mindset.

✨Prepare for Leadership Questions

Since this is a senior role, expect questions about your leadership style and team management. Think of examples where you've built high-performing teams or influenced stakeholders, and be ready to share how you foster collaboration across departments.

✨Demonstrate Your Vision

Articulate your vision for the ecommerce and merchandising strategy. Discuss how you would elevate the online journey and ensure product storytelling resonates with customers, showing that you can think strategically and creatively about the brand's future.

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