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For Companies At a Glance
- Tasks: Lead online merchandising strategy and enhance digital customer journeys.
- Company: Exciting fashion brand based in London with a collaborative culture.
- Benefits: Competitive salary, hybrid working model, and a chance to shape digital growth.
- Other info: Opportunity for career growth in a creative and dynamic team.
- Why this job: Join a fast-paced environment and make a real impact on online sales.
- Qualifications: Experience in online merchandising and strong leadership skills required.
The predicted salary is between 60000 - 80000 £ per year.
We are partnering with an exciting fashion brand based in London to recruit a Head of Online Merchandising to lead and elevate the digital trading and merchandising strategy across multiple online channels. This is a fantastic opportunity for a commercially driven and highly analytical ecommerce leader who thrives in a fast-paced fashion environment and understands how to create exceptional online customer journeys that drive both engagement and conversion.
The Role
Reporting into senior leadership, you will own the online merchandising strategy, ensuring the brand delivers a best-in-class digital experience whilst maximising sales, profitability, and product performance. You will lead a high-performing team and work cross-functionally with Ecommerce, Buying, Planning, Marketing, and Creative teams to optimise trading performance and customer experience.
Key Responsibilities
- Define and deliver the online merchandising strategy across all digital platforms
- Drive online sales, conversion, AOV, and customer engagement through effective product placement and trading initiatives
- Analyse customer behaviour, trading performance, and market trends to identify opportunities for growth
- Oversee site merchandising, category optimisation, search, navigation, and product storytelling
- Lead weekly trade reporting, performance reviews, and actionable insights
- Collaborate closely with Marketing and CRM teams to support campaign launches and seasonal activations
- Manage and develop a talented online merchandising team
- Ensure seamless execution of launches, promotions, and key trading moments
- Champion a customer-first approach across the ecommerce journey
About You
- Proven experience within Online Merchandising or Ecommerce leadership within fashion, luxury, or lifestyle brands
- Strong commercial acumen with a deep understanding of digital trading KPIs
- Analytical mindset with experience using trading and analytics tools
- Passionate about customer experience and digital innovation
- Strong leadership skills with experience managing and developing teams
- Ability to work collaboratively in a fast-paced, entrepreneurial environment
- Excellent communication and stakeholder management skills
What’s on Offer
- Opportunity to join a growing fashion brand in London
- Collaborative, creative, and fast-moving culture
- Hybrid working model
- Competitive salary and benefits package
- Real opportunity to shape and influence the digital growth strategy
If you would like to hear more, please get in touch directly or apply today.
Head of Merchandising employer: NEON SEARCH
Contact Detail:
NEON SEARCH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Merchandising
✨Tip Number 1
Network like a pro! Reach out to people in the fashion industry, especially those who work at the brand you're eyeing. A friendly chat can open doors and give you insider info that could set you apart.
✨Tip Number 2
Showcase your expertise! Create a portfolio or a case study that highlights your past successes in online merchandising. This will not only demonstrate your skills but also give you something tangible to discuss during interviews.
✨Tip Number 3
Prepare for the interview by diving deep into the brand's online presence. Understand their current merchandising strategies and think of innovative ideas you could bring to the table. This shows you're proactive and genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Head of Merchandising
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of Online Merchandising. Highlight your experience in ecommerce and any specific achievements that showcase your analytical skills and commercial acumen. We want to see how you’ve driven sales and improved customer experiences!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about fashion and ecommerce. Share specific examples of how you've led teams or developed strategies that align with our goals. Remember, we love a good story!
Showcase Your Analytical Skills: Since this role is all about data-driven decisions, make sure to highlight your experience with trading and analytics tools. We want to know how you've used data to identify growth opportunities and improve performance in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at NEON SEARCH
✨Know Your Numbers
As a Head of Merchandising, you'll need to demonstrate your understanding of key digital trading KPIs. Brush up on metrics like conversion rates, average order value, and customer engagement stats. Be ready to discuss how you've used these numbers to drive sales in previous roles.
✨Showcase Your Analytical Skills
Prepare to talk about specific tools and methods you've used to analyse customer behaviour and market trends. Bring examples of how your analytical mindset has led to actionable insights that improved trading performance. This will show you can think critically and strategically.
✨Emphasise Team Leadership
Highlight your experience in managing and developing teams. Share stories that illustrate your leadership style and how you've fostered collaboration across departments. This is crucial as the role involves working closely with Ecommerce, Marketing, and Creative teams.
✨Customer-First Mindset
Be prepared to discuss how you've championed a customer-first approach in your previous roles. Share examples of how you've optimised online customer journeys and enhanced user experience. This will resonate well with the brand's focus on delivering exceptional digital experiences.