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For Companies At a Glance
- Tasks: Lead online merchandising strategy and enhance digital customer journeys.
- Company: Exciting fashion brand based in London with a creative culture.
- Benefits: Competitive salary, hybrid working model, and great benefits.
- Other info: Join a dynamic team and make a real impact on customer experience.
- Why this job: Shape the future of digital growth in a fast-paced fashion environment.
- Qualifications: Experience in online merchandising and strong leadership skills required.
The predicted salary is between 60000 - 80000 £ per year.
We are partnering with an exciting fashion brand based in London to recruit a Head of Online Merchandising to lead and elevate the digital trading and merchandising strategy across multiple online channels. This is a fantastic opportunity for a commercially driven and highly analytical ecommerce leader who thrives in a fast-paced fashion environment and understands how to create exceptional online customer journeys that drive both engagement and conversion.
The Role
Reporting into senior leadership, you will own the online merchandising strategy, ensuring the brand delivers a best-in-class digital experience whilst maximising sales, profitability, and product performance. You will lead a high-performing team and work cross-functionally with Ecommerce, Buying, Planning, Marketing, and Creative teams to optimise trading performance and customer experience.
Key Responsibilities
- Define and deliver the online merchandising strategy across all digital platforms
- Drive online sales, conversion, AOV, and customer engagement through effective product placement and trading initiatives
- Analyse customer behaviour, trading performance, and market trends to identify opportunities for growth
- Oversee site merchandising, category optimisation, search, navigation, and product storytelling
- Lead weekly trade reporting, performance reviews, and actionable insights
- Collaborate closely with Marketing and CRM teams to support campaign launches and seasonal activations
- Manage and develop a talented online merchandising team
- Ensure seamless execution of launches, promotions, and key trading moments
- Champion a customer-first approach across the ecommerce journey
About You
- Proven experience within Online Merchandising or Ecommerce leadership within fashion, luxury, or lifestyle brands
- Strong commercial acumen with a deep understanding of digital trading KPIs
- Analytical mindset with experience using trading and analytics tools
- Passionate about customer experience and digital innovation
- Strong leadership skills with experience managing and developing teams
- Ability to work collaboratively in a fast-paced, entrepreneurial environment
- Excellent communication and stakeholder management skills
What’s on Offer
- Opportunity to join a growing fashion brand in London
- Collaborative, creative, and fast-moving culture
- Hybrid working model
- Competitive salary and benefits package
- Real opportunity to shape and influence the digital growth strategy
If you would like to hear more, please get in touch directly or apply today.
Head of Merchandising in City of London employer: NEON SEARCH
Contact Detail:
NEON SEARCH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Merchandising in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the fashion and ecommerce industry on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Prepare for interviews by researching the brand's online presence. Understand their merchandising strategies and customer engagement tactics. This will help you showcase your analytical mindset and passion for digital innovation during the chat.
✨Tip Number 3
Show off your leadership skills! Be ready to discuss how you've managed teams and driven performance in previous roles. Use specific examples that highlight your ability to collaborate across functions and optimise trading performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Head of Merchandising in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Online Merchandising role. Highlight your achievements in ecommerce and merchandising, and don’t forget to sprinkle in some fashion industry flair!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about online merchandising and how your analytical mindset can drive sales and customer engagement. Keep it engaging and personal!
Showcase Your Analytical Skills: Since we’re looking for someone with a strong analytical mindset, make sure to mention any tools or methods you’ve used to analyse trading performance. Share specific examples of how your insights led to growth in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at NEON SEARCH
✨Know Your Numbers
As a Head of Merchandising, you'll need to demonstrate your understanding of key digital trading KPIs. Brush up on metrics like conversion rates, average order value, and customer engagement stats. Be ready to discuss how you've used these numbers to drive sales in previous roles.
✨Showcase Your Analytical Skills
Prepare to talk about specific tools and methods you've used to analyse customer behaviour and market trends. Bring examples of how your analytical mindset has led to actionable insights that improved trading performance. This will show you can think critically and strategically.
✨Emphasise Team Leadership
Highlight your experience in managing and developing teams. Share stories that illustrate your leadership style and how you've fostered collaboration across departments. This is crucial as the role involves working closely with Ecommerce, Marketing, and Creative teams.
✨Customer-First Mindset
Be prepared to discuss how you've championed a customer-first approach in your previous roles. Share examples of how you've optimised online customer journeys and created exceptional experiences that drove engagement and conversion. This aligns perfectly with the brand's values.