At a Glance
- Tasks: Drive sales and build relationships with grocery retailers across the UK.
- Company: Join an award-winning, family-owned business focused on natural healthcare since 1860.
- Benefits: Enjoy 25 days holiday, a bonus, and flexible working options.
- Why this job: Be part of a digital transformation and make a meaningful impact in a growing company.
- Qualifications: Experience in account management, strong communication, and analytical skills required.
- Other info: Embrace a diverse workplace with regular socials and opportunities for personal growth.
The predicted salary is between 40000 - 50000 £ per year.
About us
Nature, nurture and wisdom. We believe nature holds the key to our emotional and physical wellness, providing gentle yet effective remedies. At Nelsons, we harness these powerful ingredients and infuse them with centuries’ worth of expertise to offer traditional treatments for a modern world. We’re an award winning, family‑owned business, whose passion for providing natural healthcare choices since 1860 continues to drive us today. Nelsons is one of the UK’s leading and Europe’s longest established manufacturer of natural healthcare products, having built up an impressive portfolio including world‑famous RESCUE® Remedy and Teetha®.
The role
Reporting to the UK Head of Sales, the National Account Manager (NAM) will be responsible for achieving sales and profit targets for the Grocery retailers in the UK. The NAM will proactively manage the account relationships and develop and manage the Sales plan. The NAM will work to develop account specific sales strategies that will increase sales value, distribution, display and promotional opportunities in the relevant retail partners. The NAM will work closely with the UK Head of Sales to develop long‑term budget, strategy and future outlook for Grocery whilst collaborating with the rest of the sales team on numbers reporting and drive efficiencies within the UK business.
Key Responsibilities
- Sales and Business Planning - Prepare and implement an annual business plan for the accounts, carrying out regular reviews to ensure key sales and marketing objectives are achieved. Prepare a Joint Business Plan (JBP) in conjunction with the accounts that is agreed and signed up to. Identify opportunities to develop and implement plans to maximise the sales opportunities.
- Competitor Brands / Activity - Using information from trade press and market visits keep abreast of competitor brands / products and counter as required.
- Strategy and Planning - Develop account strategies for the future. Plan and implement strategies in accordance with business needs e.g. project implementation.
- Commercial - Prepare value and volume forecasts by products and update on a rolling basis. Liaise with the Supply Chain Organisation (SCO) on specific requests and issues. Implement and manage the appropriate trading terms and price changes within the company guidelines. Develop the optimum range of new and core product distribution in accounts, ensuring NPD is listed and launched effectively. Maintain regular meetings with Buying and Supply contacts. Organise and lead annual strategy meetings with key contacts. Manage the agreed expenditure budgets for their customers and work closely with the marketing team to develop trade marketing activities.
- Internal Reporting - Provide Customer P&L and ROI for each key activity in their accounts and gain approval from the UK Head of Sales. Work with the Customer Service team to resolve any complaints/issues.
We’d love you to have:
- Previous experience as a National Account Manager/ Executive, ideally within a Grocery, FMCG or Personal Care branded supplier business.
- Strong record of building and maintaining customer relationships.
- Experience of setting, maintaining and achieving budgets both in turnover and in profit.
- Experience of managing margins, customer profitability and sales targets.
- Strong understanding of P&L’s.
- Proven track record in Sales.
- Classical sales training.
- Ability to build and maintain good relationships.
- Strong communication skills, both verbal and written.
- Negotiation and account management skills.
- IT literate, including Excel, Word and PowerPoint.
- Strong analytical skills.
- Strong organisational skills with the ability to prioritise own workload.
- Excellent attention to detail.
- Full, clean and valid driving licence.
Benefits include:
- Annual bonus.
- 25 days holiday per year PLUS Christmas shut down.
- A ‘Rescue Day’ each year to use how you need.
- Free products and staff discounts.
- 3pm Friday finishes ALL YEAR ROUND.
- Hybrid and flexible working.
- Paid days off to volunteer for charities.
- Cycle to work scheme.
- Regular socials plus standard benefits such as pensions, eye test vouchers and season ticket loans.
Nelsons is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business.
National Account Manager - Grocery employer: Nelsons
Contact Detail:
Nelsons Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Account Manager - Grocery
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their values and how they align with your own. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! Be ready to explain why you’re the perfect fit for the National Account Manager role. Highlight your experience in building relationships and achieving sales targets, and don’t forget to showcase your analytical skills.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining Nelsons and contributing to our exciting growth journey. Let’s make it happen!
We think you need these skills to ace National Account Manager - Grocery
Some tips for your application 🫡
Show Your Passion for Natural Healthcare: When writing your application, let your enthusiasm for natural healthcare shine through. We love candidates who resonate with our mission and values, so share why you’re excited about the role and how you can contribute to our growth.
Tailor Your Experience: Make sure to highlight your relevant experience as a National Account Manager or in similar roles. We want to see how your background aligns with our needs, so don’t be shy about showcasing your achievements in sales and account management.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so use bullet points where possible and avoid jargon. This will help us quickly see how you fit into our team and the role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Nelsons
✨Know Your Products
Before the interview, make sure you’re familiar with Nelsons' product range, especially their iconic RESCUE® Remedy and Teetha®. Understanding the benefits and unique selling points of these products will help you demonstrate your passion for natural healthcare and show how you can effectively promote them to grocery retailers.
✨Prepare Your Sales Strategy
Think about how you would approach developing account-specific sales strategies. Be ready to discuss your experience in creating Joint Business Plans (JBP) and how you’ve successfully maximised sales opportunities in previous roles. This will show that you’re proactive and have a strategic mindset.
✨Showcase Your Relationship Skills
Building and maintaining strong customer relationships is key for a National Account Manager. Prepare examples of how you’ve successfully managed accounts in the past, highlighting your communication and negotiation skills. This will illustrate your ability to foster long-term partnerships with grocery retailers.
✨Be Data-Driven
Since the role involves preparing forecasts and managing P&L, be prepared to discuss your analytical skills. Bring examples of how you've used data to inform your sales strategies and decisions. This will demonstrate your capability to drive efficiencies and achieve sales targets effectively.