At a Glance
- Tasks: Manage social media, create engaging content, and design marketing materials for our care homes.
- Company: Join Nellsar, a family-run care group dedicated to compassionate care.
- Benefits: Enjoy a competitive salary, 25 days holiday, and employee discounts.
- Other info: Be part of a supportive team where every voice matters.
- Why this job: Make a real impact in a creative role that values your ideas and skills.
- Qualifications: Experience in marketing, strong design skills, and a full UK driving licence.
The predicted salary is between 35000 - 38000 £ per year.
Salary: £35,000 - £38,000
Location: Hybrid: one day a week at Sittingbourne Head Office (ME10 4HN), with regular travel to all Nellsar Homes across Kent, Surrey and south Essex (Must have clean driving licence & own car)
Reporting to: Head of Marketing
Join the Nellsar Family
Nellsar is a family-run care group with 13 Homes across Kent, Surrey and Essex. Compassion is at the heart of everything we do, and we’re dedicated to creating warm, welcoming Homes where residents feel valued, comfortable and truly part of the family. From expert residential, nursing and dementia care, to in-house physiotherapy and rehabilitation, engaging activities, and our innovative approach to nutrition and wellbeing, we deliver personalised care with genuine kindness.
We're looking for a creative, organised and proactive Marketing Executive to join our growing marketing team and help us tell our story. This is a fantastic opportunity for a versatile marketer who enjoys variety, loves both design and digital/social, and wants to make a genuine difference. Working closely with our Head of Marketing, you'll support a wide range of marketing activities across our 13 Care Homes, helping to bring the Nellsar brand to life whilst also supporting individual Home campaigns and initiatives. As a small but mighty marketing team, we're looking for someone who’s hands-on, full of ideas, and happy to roll up their sleeves, as well as confident juggling multiple projects at the same time. In return, you’ll thrive working for an organisation who truly lives by its values, and where every voice matters.
What you'll be doing:
- Managing, monitoring and growing our social media presence across Facebook, Instagram and LinkedIn
- Creating engaging content including graphics, photography, video and written posts
- Designing a wide range of marketing materials including brochures, leaflets, presentations, adverts, banners and digital assets
- Working with external agencies, printers and suppliers to deliver high-quality marketing collateral
- Supporting events, community engagement activities and integrated marketing campaigns
- Supporting with the ongoing maintenance and development of website listings, reviews and other online information for all Homes
- Analysing marketing performance and identifying opportunities to improve engagement and results
What we're looking for:
- Previous experience in a marketing role, ideally within an in-house team
- Strong graphic design skills and confidence using Adobe Creative Cloud (InDesign, Illustrator and Photoshop)
- Experience managing business social media channels
- Excellent copywriting and communication skills
- Strong organisational skills and attention to detail
- A proactive, positive and collaborative approach
- A full UK driving licence and willingness to travel between Homes when required
Bonus points if you have:
- Marketing qualifications
- Email marketing experience (Mailchimp or similar)
- Photography or video editing skills
- Experience within healthcare, social care or multi-site organisations
Why join Nellsar?
Our teams say being part of Nellsar is like being part of a family. Our people are what makes us who we are; and it’s the genuine passion and commitment to care that make our Homes the friendly, warm places they are. And our head office teams are no different.
When you join us, you'll benefit from:
- Competitive salary
- 25 days holiday plus bank holidays
- Flourish Wellbeing platform
- Flourish Rewards savings and discounts platform
- Employee support helpline
- Staff longevity awards
- Refer a Friend bonus scheme
- Blue Light Card discounts
If you're a creative marketing all-rounder looking for a role where you can take ownership, develop your skills and make a real impact, we'd love to hear from you. Apply today or contact us to find out more.
Marketing Executive in Kent employer: Nellsar Careers
Nellsar Care Homes is an exceptional employer, dedicated to providing a supportive and inclusive work environment for our Healthcare Assistants at St Winifreds Care Home in Deal, Kent. With competitive pay, comprehensive training, and opportunities for career progression, we prioritise the wellbeing and development of our staff while ensuring that our residents receive the highest quality care. Join us in making a meaningful impact on the lives of others, where every day counts and your contributions are valued.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Kent
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nellsar Careers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nellsar Careers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nellsar Careers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nellsar Careers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Kent
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nellsar Careers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Nellsar Careers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nellsar Careers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Nellsar Careers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nellsar Careers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Nellsar Careers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
