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- Tasks: Lead the creation of a compelling employer brand to attract top talent.
- Company: MissionNeko, a pioneering company in preventative healthcare.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Join a dynamic team focused on innovative healthcare solutions.
- Why this job: Make a real impact by shaping how we attract exceptional talent.
- Qualifications: Experience in consumer marketing and strong storytelling skills required.
The predicted salary is between 112000 - 140000 £ per year.
MissionNeko is redefining what prevention means, from treating illness when it arrives, to sustaining health before it's ever at risk. Our mission: make data-driven, preventative care accessible to more people, before symptoms appear.
As Employer Brand and Talent Marketing Lead, you will directly impact Neko’s ability to attract exceptional talent by building a premium, purpose-led talent brand. You will define and execute the employer brand strategy, translating our mission, culture (Our Vitals), and consumer brand into compelling narratives and experiences that convert awareness into high-quality applications and hires. This role sits at the intersection of Talent, Marketing, Creative, and Communications—owning top-of-funnel performance while ensuring brand consistency, credibility, and measurable impact across markets.
What You’ll Deliver in the First 6–12 Months:
- Establish a clear Employer Value Proposition and talent brand narrative across Medical, Tech/AI, and Business talent segments, driving measurable improvements in application quality and conversion rates.
- Launch and operationalise a full-funnel talent attraction model with defined performance metrics, improving apply-to-screen and screen-to-onsite conversion rates in priority roles.
- Build and scale a high-quality content and campaign engine across paid and organic channels, increasing brand-attributed applications and reducing time-to-hire.
- Implement a structured employee ambassador and referral activation programme, delivering measurable uplift in reach, engagement, and referrals.
- Introduce robust source-to-hire analytics and brand health tracking, enabling continuous optimisation of messaging, channels, and investment.
Minimum Qualifications:
- Proven experience in consumer marketing within high-growth or premium brand environments, with clear evidence of driving measurable outcomes.
- Strong expertise across paid and organic channels including social, search, programmatic, events, and community-driven engagement.
- Hands‑on experience with analytics, experimentation, and performance optimisation across marketing funnels.
- Exceptional storytelling ability, with a track record of translating complex topics into clear, engaging, and high-quality narratives.
- Experience working cross‑functionally with multiple stakeholders and managing projects end‑to‑end.
- Fluency with CRM and/or ATS platforms and familiarity with AI‑enabled tools for marketing, automation, or analytics.
Preferred:
- Experience in employer branding or recruitment marketing.
- Background working in healthcare, technology, or other complex, regulated environments.
- Experience driving change management and landing adoption across teams.
- Experience working across multiple markets or scaling brand efforts internationally.
Equal Opportunity & Inclusion Statement: Neko Health is committed to inclusive hiring and member-first care. We welcome candidates from all backgrounds and encourage you to request reasonable adjustments to support your application.
Compensation Range: $140K - $175K
Employer Brand and Talent Marketing Lead employer: Neko Health
Contact Detail:
Neko Health Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Employer Brand and Talent Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to people in your industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your achievements and projects. This is your chance to tell your story visually and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews like it’s game day! Research the company, practice common interview questions, and come up with thoughtful questions to ask them. We want you to walk in feeling confident and ready to shine!
✨Tip Number 4
Don’t forget to follow up! After an interview, send a thank-you email to express your appreciation and reiterate your interest in the role. It’s a small gesture that can make a big difference in keeping you top of mind.
We think you need these skills to ace Employer Brand and Talent Marketing Lead
Some tips for your application 🫡
Craft Your Narrative: When applying, make sure to weave your personal story into your application. We want to see how your experiences align with our mission and values. Show us what makes you tick and how you can contribute to our purpose-led talent brand!
Be Data-Driven: Since we’re all about measurable outcomes, don’t shy away from showcasing your achievements with numbers. Whether it’s conversion rates or engagement metrics, let us know how you’ve made an impact in previous roles. It’ll help us see the value you bring!
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience in consumer marketing and storytelling, and connect it back to how you can enhance our employer brand. We love seeing candidates who take the time to align their skills with our needs!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our culture and values while you’re at it!
How to prepare for a job interview at Neko Health
✨Know the Mission Inside Out
Before your interview, dive deep into Neko's mission and values. Understand how they redefine prevention and how that aligns with your own experiences in employer branding and talent marketing. This will help you articulate how you can contribute to their purpose-led talent brand.
✨Showcase Your Storytelling Skills
Prepare examples of how you've translated complex topics into engaging narratives. Since this role requires exceptional storytelling ability, think of specific campaigns or projects where your narrative made a measurable impact. Be ready to discuss these in detail.
✨Familiarise Yourself with Analytics
Brush up on your knowledge of analytics and performance optimisation. Be prepared to discuss how you've used data to drive improvements in application quality and conversion rates in previous roles. Highlight any experience with source-to-hire analytics as it’s crucial for this position.
✨Cross-Functional Collaboration is Key
This role involves working with various stakeholders across Talent, Marketing, and Communications. Think of examples where you've successfully managed projects end-to-end and collaborated with different teams. Emphasise your ability to drive change and engage others in your vision.