At a Glance
- Tasks: Lead innovative marketing strategies to revolutionise HIV treatment and support the community.
- Company: Join ViiV Healthcare, a dedicated pharmaceutical company focused on ending the HIV epidemic.
- Benefits: Hybrid work model, competitive salary, and a culture of inclusivity and growth.
- Why this job: Make a real difference in people's lives while driving impactful marketing campaigns.
- Qualifications: Experience in pharmaceutical marketing and strong leadership skills required.
- Other info: Collaborative environment with opportunities for personal and professional development.
The predicted salary is between 43200 - 72000 £ per year.
We are a specialist pharmaceutical company 100% dedicated to developing medicines to treat and prevent HIV. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, our ambition is to end the HIV epidemic. We constantly push the boundaries of science to develop medicines that can change lives, and we partner with the HIV community to advance research, reduce stigma, increase access, and support local organisations.
The Global Marketing Director will be responsible for leading and delivering marketing strategy and operations, with focus on Cx, AI & digital Omnichannel as ViiV continues to lead the revolution in HIV. We value candidates who are strategic thinkers, strong communicators, and passionate about making a difference.
Key Responsibilities- Collaborate with Global Medical, other Global functions, regions, and Local Markets to support the development of Global Strategies that drive the brand revolution.
- Lead the delivery of Global marketing campaigns that inspire HCPs to believe in unmet needs and motivate them that our product can make a difference to people.
- Lead the delivery of HCP support tools and enhance the user experience for providers and patients.
- Lead our Nurse and MDT approach with customers.
- Lead Global product Cx, AI & Digital Omnichannel to improve user experience throughout our customer journey.
- Engage and lead Regional and Local Market partners to ensure we are ambitious for our brand and to drive pull‑through of Global strategy and tactics across the ~30 countries where the brand is currently launched.
- Lead and manage global congress efforts, partnering closely with the brand team and matrix partners.
- Lead on external ambassador network and external engagement strategy.
- Monitor performance metrics and use data‑driven insights to optimize marketing activities.
- Inspire and mentor a high‑performing team, fostering innovation and collaboration, while providing them with opportunities to develop, grow and lead.
- Collaborate with the other two Global Marketing Directors and Senior Global Marketing Director to lead the brand and the organisation on all aspects of Global Marketing.
- Bachelor's degree in a relevant field (e.g., biological sciences, marketing) or relevant work experience.
- Significant pharmaceutical marketing experience related to the role.
- Experience leading teams and fostering a culture of innovation and collaboration.
- UK ABPI/Global Commercial Signatory status.
- Marketing experience in specialties such as HIV, Hospital Pharma, or Long‑Acting Injectables.
- High personal accountability and integrity combined with the ability and experience to influence at a strategic level and gain the support and commitment of internal and external stakeholders.
- Customer experience / AI & Omnichannel digital savvy.
- Excellent communication, interpersonal influence, and prioritization skills.
- Master’s degree or higher qualification in a scientific or marketing subject.
- Customer experience (Cx), BUD, marketing head, first or second‑line sales leadership experience.
- Demonstrated ability to use customer insights to drive marketing decisions.
This role is based at either our London (UK) or Durham (US) HQ locations, Hybrid 2/3 days a week onsite.
Closing Date for ApplicationsApplications will close on 31st January 2026. Please ensure you save a copy of this job description, as it will not be available after the closing date.
Why Us?At ViiV Healthcare, we are dedicated to leaving no person living with HIV behind. We combine research, manufacturing, policy and more to push the boundaries of what is possible in HIV treatment and care, and we support a truly inclusive culture where everyone can belong and perform at their best.
Equal Opportunity EmployerViiV is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information, military service or any basis prohibited under federal, state or local law. Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities, contact us at HR.AmericasSC-CS@gsk.com where you can also request a call.
ViiV Global Marketing Director employer: NCBiotech
Contact Detail:
NCBiotech Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land ViiV Global Marketing Director
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to ViiV or similar companies. A friendly chat can open doors and give you insights that might just set you apart from the crowd.
✨Tip Number 2
Show your passion for HIV treatment and prevention! When you get the chance to speak with someone from ViiV, share why this cause matters to you. Authentic enthusiasm can be contagious and make a lasting impression.
✨Tip Number 3
Prepare for interviews by diving deep into ViiV's recent campaigns and initiatives. Being able to discuss their work shows you're not just interested in the role but also in contributing to their mission of ending the HIV epidemic.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team and making a difference in the world of HIV care.
We think you need these skills to ace ViiV Global Marketing Director
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Global Marketing Director. Highlight your relevant experience in pharmaceutical marketing, especially in HIV or similar fields, and showcase your strategic thinking and leadership skills.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your passion for making a difference in the HIV community and how your background aligns with ViiV's mission. Be sure to mention specific examples of your past successes in marketing.
Showcase Your Communication Skills: As a Global Marketing Director, strong communication is key. In your application, demonstrate your ability to influence and engage stakeholders. Use clear, concise language and make sure your enthusiasm for the role comes through.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at NCBiotech
✨Know Your Stuff
Before stepping into the interview, make sure you’re well-versed in ViiV's mission and recent developments in HIV treatment. Familiarise yourself with their marketing strategies, especially around Cx, AI, and digital Omnichannel. This will show your genuine interest and help you connect your experience to their goals.
✨Showcase Your Leadership Skills
As a Global Marketing Director, you'll need to inspire and mentor teams. Prepare examples of how you've successfully led teams in the past, particularly in innovative environments. Highlight your ability to foster collaboration and drive results, as this aligns perfectly with what ViiV is looking for.
✨Be Data-Driven
ViiV values candidates who can use data-driven insights to optimise marketing activities. Come prepared with examples of how you've used metrics to inform your marketing decisions. Discuss specific campaigns where you’ve monitored performance and adjusted strategies based on customer insights.
✨Engage with Passion
Demonstrate your passion for making a difference in the HIV community during the interview. Share your thoughts on reducing stigma and increasing access to treatment. This will resonate with ViiV’s core values and show that you’re not just about the numbers, but also about the impact.