At a Glance
- Tasks: Lead consumer marketing for NBCUniversal's exciting film and entertainment products.
- Company: Join a global media giant known for its iconic brands and innovative content.
- Benefits: Competitive salary, inclusive culture, and opportunities to make a real impact.
- Other info: Dynamic team environment with opportunities for growth and collaboration across international teams.
- Why this job: Be at the forefront of marketing in the entertainment industry and shape global campaigns.
- Qualifications: Experience in marketing, strong communication skills, and a passion for entertainment.
The predicted salary is between 60000 - 80000 € per year.
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service.
Job Description Overview
The Senior Marketing Manager is responsible for the consumer marketing activities for NBCUniversal’s filmed entertainment product through consumer facing marketing and supporting B2B efforts with local clients within the market. The Senior Marketing Manager will collaborate in the development and execution of marketing activities in collaboration with Universal Picture’s International team based out of London, as well as the Head Office Team in LA, to support Local market needs and whilst also ensuring a connection to a Global network of marketeers and senior leadership.
Key Responsibilities
- Manage local clients across a portfolio of territories: presenting upcoming titles, collaborating on in-market support, creating opportunities for Universal title promotion, and approve marketing materials developed by licensees.
- Formulate and deploy strategic consumer marketing plans in collaboration with central London team and local digital accounts to drive awareness and sales of NBCU Content.
- Contribute to the strategy for each release including input into international marketing briefs.
- Support budget-spend tracking and financial pacing for a selection of titles, ensure budget documents are up to date and accurate work closely with VP.
- Brief and oversee local media agency resource for all windows and liaise with London team on elements of media and creative.
- Ensure agency relationships are in-line with SOW and delivering against expectations.
- Work in tandem with London and LA based teams on creative assets ensuring creative for above and beyond media buys are aligned with local requirements.
- Develop and oversee creative process for all Local PEW campaigns and work with London based team on second window execution.
- Deliver brand partnerships in collaboration with VP and agency partners across the P1 studio slate.
- Align Consumer Marketing with Creative Services, Trade Marketing and Account Management to define strategic opportunities, priorities for titles, creative deployment and key account support.
- Work collaboratively across business units, e.g. Theatrical, consumer products, physical licensees, and brand franchise to maximise lifecycle opportunities of managed titles.
- Collaborate with PR and Social/Influencer lead to determine activation plans.
- Where applicable, represent Universal at trade shows and attending regular meetings, making recommendations regarding campaigns and overall driving cross studios initiatives forwards.
- Deliver summaries for market trends, post campaign wrap-ups and contribute to film maker presentations.
- Perform other marketing duties and/or special projects as needed.
Requirements/Skills
- Language skills highly desirable i.e. (Latin American) Spanish, (Brazilian) Portuguese or French.
- Experience with Digital and/or Physical Home Entertainment or a related entertainment industry marketing preferred.
- Strong understanding of marketing campaign management, media trends & landscapes and digital marketing.
- Ability to interact with agencies as well as diverse groups internationally.
- Solid communication and presentation skills.
- Strong financial and commercial acumen, including high proficiency in MS Excel.
- Ability to effectively handle multiple competing priorities.
- Strong team player and highly motivated self-starter.
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation.
Senior Marketing Manager employer: Nbcuniversal Media, LLC
At NBCUniversal, we pride ourselves on being a leading employer in the media and entertainment industry, offering a dynamic work environment that fosters creativity and collaboration. Our London office provides unique opportunities for professional growth, with access to global marketing strategies and a diverse team dedicated to delivering world-class content. We champion an inclusive culture, ensuring our employees can thrive while making a meaningful impact in their communities.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those connected to NBCUniversal. Attend events, join online forums, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and achievements. Use visuals and data to back up your success stories. This will make you stand out when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching NBCUniversal’s latest projects and marketing strategies. Be ready to discuss how your experience aligns with their goals. Tailor your answers to show you understand their brand and can contribute to their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the NBCUniversal family. So, get that application in and let’s make it happen!
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Marketing Manager role. Highlight your relevant experience in consumer marketing and any collaboration with international teams, as this is key for us at NBCUniversal.
Showcase Your Creativity:Since the role involves overseeing creative processes, don’t shy away from sharing examples of successful campaigns you've managed. We love seeing how you think outside the box and drive engagement!
Be Data-Driven:Demonstrate your financial acumen by including specific metrics or results from past marketing efforts. We want to see how you’ve tracked budgets and measured success in your previous roles.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Nbcuniversal Media, LLC
✨Know Your Stuff
Before the interview, dive deep into NBCUniversal's recent projects and marketing strategies. Familiarise yourself with their film and television offerings, especially those relevant to the role. This will not only show your enthusiasm but also help you discuss how your experience aligns with their current needs.
✨Showcase Your Collaboration Skills
As a Senior Marketing Manager, you'll be working closely with teams in London and LA. Prepare examples of past collaborations where you successfully managed cross-functional teams or worked with international partners. Highlight your ability to adapt to different cultures and communication styles.
✨Be Financially Savvy
Since the role involves budget tracking and financial pacing, brush up on your financial acumen. Be ready to discuss how you've managed budgets in previous roles, including any tools or methods you used to ensure accuracy and efficiency. This will demonstrate your capability to handle the financial aspects of the position.
✨Prepare for Creative Discussions
Expect to talk about creative marketing campaigns you've led or contributed to. Think of specific examples that showcase your strategic thinking and creativity. Be prepared to discuss how you would approach developing local campaigns that align with global strategies, as this is key for the role.
