Paid Media Specialist

Paid Media Specialist

Full-Time 36000 - 60000 £ / year (est.) No home office possible
Navigator

At a Glance

  • Tasks: Execute and optimise paid media campaigns across multiple platforms like Meta Ads and Google Ads.
  • Company: Navigator, a cutting-edge travel-focused ad tech platform with ambitious growth plans.
  • Benefits: Competitive salary, performance-based bonuses, and opportunities for professional growth.
  • Other info: Join a dynamic team with a flat structure and no micromanagement.
  • Why this job: Shape the future of digital advertising while working with elite travel brands.
  • Qualifications: 2-4 years in paid media roles with experience in managing substantial budgets.

The predicted salary is between 36000 - 60000 £ per year.

About Navigator

Navigator is a travel-focused ad tech platform built for scale, precision, and impact. Following our recent Series A funding round, we are evolving from a digital consultancy into a data-driven advertising platform that sits at the intersection of travel intelligence and multi-channel media execution. We ingest second-party data from leading travel companies—OTAs, airlines, and metasearch platforms—segment audiences using multiple criteria across all our data partners, then syndicate those audiences across every major advertising platform. Wherever our clients' travellers are, we have a way of reaching them. We are building toward an "agentic advertising" future where AI-driven automation handles execution with expert human-in-the-loop decision making. This is an opportunity to help shape that platform while working with elite hospitality and travel brands at the forefront of where digital advertising is heading.

The Role

We are looking for Paid Media Executives who are experienced in Meta Ads, Google Ads (Search, Display, YouTube), TikTok, and programmatic platforms like DV360. You will own campaign set-up and execution, optimisation, and performance across multiple clients and substantial media budgets. This isn’t a pure paid social role or a traditional programmatic role—we need people who understand auction dynamics, attribution modelling, and audience strategy across the full biddable media landscape. You will build and troubleshoot custom audiences, optimise toward efficiency targets, manage pacing and delivery, and translate performance into strategic recommendations. You will work closely with our Account Management team who handle client strategy, and jump on calls to explain the technical details behind what’s working. This role is execution-focused now, but as we scale our AI-augmented platform, you will guide automation, not just push buttons.

Responsibilities

  • Execute and optimise paid media campaigns across Meta Ads, Google Ads (Search, Display, YouTube), TikTok, and DV360
  • Build, troubleshoot, and manage custom audience segments using data from multiple partners with varying taxonomies and data structures
  • Monitor campaign pacing, delivery, and performance against client KPIs (ROAS, CPA, CAC, LTV)
  • Identify opportunities to scale budgets and improve performance while maintaining commercial efficiency
  • Produce weekly performance summaries and monthly reports with strategic recommendations
  • Understand and navigate different attribution models (last-click, data-driven, etc.) to optimise platform budget allocation
  • Forecast campaign performance and support media planning across multiple clients
  • Stay ahead of platform updates, privacy changes, and emerging ad tech capabilities
  • Translate performance insights into commercial opportunities

What We Are Looking For

  • 2-4 years in paid media roles with direct platform execution across Meta Ads, Google Ads, and at least one of: TikTok, DV360, or other programmatic platforms
  • Agency background managing multiple clients
  • Proven track record managing budgets of $50K+/month across multiple clients
  • Good understanding of biddable media: auction mechanics, bid strategies, attribution, and incrementality
  • Proficient in audience segmentation and custom audience creation, and an ability to work with Ad Ops team to ensure proper pixel implementation and conversion tracking
  • Experience working with structured data, custom parameters, and troubleshooting audience segments
  • Commercially astute—you understand margin, pacing, and revenue dynamics, not just campaign performance
  • Detail-oriented, data-driven, and focused on continuous improvement
  • Excellent written communication for reporting and stakeholder updates
  • Comfortable in a fast-moving environment with ambitious goals

Why Navigator

  • Shape the Platform: Your input will directly influence product development as we build AI-augmented media buying tools
  • Strategic Depth: Go beyond ad ops—drive performance, identify commercial opportunities, and advise on strategy
  • Series A-Funded Growth: Join a company with ambitious plans to lead the "agentic advertising" category
  • Technical Complexity: Work with proprietary data partnerships and solve real segmentation challenges, not just run standard campaigns
  • Long-Term Incentives: Competitive compensation with performance-based bonus tied to company milestones
  • Growth-Minded Culture: Flat structure, fast decision-making, and no micromanagement

Navigator is for people obsessed with the mechanics of digital advertising who want to help build the future, not just execute playbooks.

Paid Media Specialist employer: Navigator

Navigator is an exceptional employer for those passionate about digital advertising, offering a dynamic work culture that fosters innovation and collaboration. With a focus on employee growth, you will have the opportunity to shape cutting-edge AI-augmented media tools while working alongside elite hospitality and travel brands. Enjoy competitive compensation, performance-based bonuses, and a flat structure that encourages fast decision-making without micromanagement, making it an ideal environment for ambitious professionals looking to make a meaningful impact.
Navigator

Contact Detail:

Navigator Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Paid Media Specialist

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your best campaigns and results. This is your chance to demonstrate your expertise in Meta Ads, Google Ads, and more—make it pop!

✨Tip Number 3

Prepare for interviews by brushing up on your knowledge of auction dynamics and audience strategy. Be ready to discuss how you've optimised campaigns in the past and how you can bring that expertise to Navigator.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team at Navigator.

We think you need these skills to ace Paid Media Specialist

Meta Ads
Google Ads (Search, Display, YouTube)
TikTok
DV360
Campaign Execution
Campaign Optimisation
Audience Segmentation
Attribution Modelling
Biddable Media Knowledge
Data Analysis
Performance Monitoring
Client Relationship Management
Technical Communication
Budget Management
Commercial Acumen

Some tips for your application 🫡

Show Your Passion for Paid Media: When writing your application, let your enthusiasm for paid media shine through! Share specific examples of campaigns you've executed and the results you achieved. We love seeing candidates who are genuinely excited about the industry and can demonstrate their knowledge of platforms like Meta Ads and Google Ads.

Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience with multi-channel media execution and audience strategy. We want to see how your skills align with our needs, so don’t be shy about showcasing your expertise in auction dynamics and attribution modelling!

Be Data-Driven: Since we’re all about data at Navigator, include metrics and KPIs in your application. Talk about how you've used data to optimise campaigns and drive performance. This will show us that you understand the importance of being detail-oriented and data-driven in the world of paid media.

Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows us that you’re proactive and keen to join our team at Navigator!

How to prepare for a job interview at Navigator

✨Know Your Platforms

Make sure you’re well-versed in Meta Ads, Google Ads, TikTok, and DV360. Brush up on the latest features and updates for each platform, as well as their auction dynamics and audience strategies. Being able to discuss these in detail will show your expertise and enthusiasm for the role.

✨Showcase Your Analytical Skills

Prepare to discuss how you've used data to drive campaign performance in the past. Be ready to explain your approach to audience segmentation, attribution models, and how you’ve optimised campaigns based on KPIs like ROAS and CPA. This will demonstrate your ability to translate data into actionable insights.

✨Communicate Clearly

Since this role involves liaising with clients and account management teams, practice explaining complex technical concepts in simple terms. Think about examples where you’ve had to break down campaign mechanics or performance metrics for clients who may not be as tech-savvy.

✨Be Ready to Discuss Strategy

Prepare to talk about how you identify commercial opportunities and scale budgets effectively. Think of specific instances where you’ve driven growth through strategic recommendations. This will highlight your understanding of the bigger picture beyond just execution.

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