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- Tasks: Execute and optimise paid media campaigns across various platforms like Meta Ads and Google Ads.
- Company: Navigator, a cutting-edge travel-focused ad tech platform.
- Benefits: Competitive salary, performance-based bonuses, and growth opportunities.
- Why this job: Shape the future of digital advertising with AI-driven tools and innovative strategies.
- Qualifications: 2-4 years in paid media roles with experience in managing substantial budgets.
- Other info: Join a fast-paced, growth-minded culture with no micromanagement.
The predicted salary is between 36000 - 60000 £ per year.
Navigator is a travel-focused ad tech platform built for scale, precision, and impact. Following our recent Series A funding round, we are evolving from a digital consultancy into a data-driven advertising platform that sits at the intersection of travel intelligence and multi-channel media execution.
We ingest second-party data from leading travel companies—OTAs, airlines, and metasearch platforms—segment audiences using multiple criteria across all our data partners, then syndicate those audiences across every major advertising platform. Wherever our clients' travellers are, we have a way of reaching them.
We are building toward an "agentic advertising" future where AI-driven automation handles execution with expert human-in-the-loop decision-making. This is an opportunity to help shape that platform while working with elite hospitality and travel brands at the forefront of where digital advertising is heading.
The Role
We are looking for Paid Media Executives experienced in Meta Ads, Google Ads (Search, Display, YouTube), TikTok, and programmatic platforms like DV360. You will own campaign set-up and execution, optimisation, and performance across multiple clients and substantial media budgets.
This isn’t a pure paid social role or a traditional programmatic role—we need people who understand auction dynamics, attribution modelling, and audience strategy across the full biddable media landscape. You will build and troubleshoot custom audiences, optimise toward efficiency targets, manage pacing and delivery, and translate performance into strategic recommendations.
You will work closely with our Account Management team who handle client strategy, and jump on calls to explain the technical details behind what’s working. This role is execution-focused now, but as we scale our AI-augmented platform, you will guide automation, not just push buttons.
Responsibilities
- Execute and optimise paid media campaigns across Meta Ads, Google Ads (Search, Display, YouTube), TikTok, and DV360
- Build, troubleshoot, and manage custom audience segments using data from multiple partners with varying taxonomies and data structures
- Monitor campaign pacing, delivery, and performance against client KPIs (ROAS, CPA, CAC, LTV)
- Identify opportunities to scale budgets and improve performance while maintaining commercial efficiency
- Produce weekly performance summaries and monthly reports with strategic recommendations
- Understand and navigate different attribution models (last-click, data-driven, etc.) to optimise platform budget allocation
- Forecast campaign performance and support media planning across multiple clients
- Stay ahead of platform updates, privacy changes, and emerging ad tech capabilities
- Translate performance insights into commercial opportunities
What We Are Looking For
- 2-4 years in paid media roles with direct platform execution across Meta Ads, Google Ads, and at least one of: TikTok, DV360, or other programmatic platforms
- Proven track record managing budgets of $50K+/month across multiple clients
- Good understanding of biddable media: auction mechanics, bid strategies, attribution, and incrementality
- Proficient in audience segmentation and custom audience creation, and an ability to work with Ad Ops team to ensure proper pixel implementation and conversion tracking
- Experience working with structured data, custom parameters, and troubleshooting audience segments
- Commercially astute—you understand margin, pacing, and revenue dynamics, not just campaign performance
- Detail-oriented, data-driven, and focused on continuous improvement
- Excellent written communication for reporting and stakeholder updates
- Comfortable in a fast-moving environment with ambitious goals
Why Navigator
- Shape the Platform: Your input will directly influence product development as we build AI-augmented media buying tools
- Strategic Depth: Go beyond ad ops—drive performance, identify commercial opportunities, and advise on strategy
- Series A-Funded Growth: Join a company with ambitious plans to lead the "agentic advertising" category
- Technical Complexity: Work with proprietary data partnerships and solve real segmentation challenges, not just run standard campaigns
- Long-Term Incentives: Competitive compensation with performance-based bonus tied to company milestones
- Growth-Minded Culture: Flat structure, fast decision-making, and no micromanagement
Navigator is for people obsessed with the mechanics of digital advertising who want to help build the future, not just execute playbooks.
Paid Media Specialist in London employer: Navigator
Contact Detail:
Navigator Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Specialist in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This is your chance to demonstrate your expertise in Meta Ads, Google Ads, and more—make it shine!
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of auction dynamics and attribution models. Be ready to discuss how you've optimised campaigns in the past and what strategies you’d bring to the table.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Paid Media Specialist in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Paid Media Specialist role. Highlight your experience with Meta Ads, Google Ads, and any programmatic platforms you've worked with. We want to see how your skills align with our needs!
Showcase Your Achievements: Don’t just list your responsibilities; share specific results you’ve achieved in previous roles. Whether it’s improving ROAS or managing substantial media budgets, we love to see numbers that tell your success story!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language to explain your experience and how it relates to the role. We appreciate a well-structured application that’s easy to read!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Navigator
✨Know Your Platforms
Make sure you’re well-versed in Meta Ads, Google Ads, TikTok, and DV360. Brush up on the latest features and updates for each platform, as well as their auction dynamics and audience segmentation strategies. This knowledge will help you demonstrate your expertise and show that you're ready to hit the ground running.
✨Showcase Your Data Skills
Be prepared to discuss your experience with data-driven decision-making. Highlight specific examples where you've used audience insights or performance metrics to optimise campaigns. Understanding attribution models and how they impact budget allocation is crucial, so be ready to explain your approach to these concepts.
✨Prepare for Technical Questions
Expect questions about troubleshooting audience segments and managing custom audiences. Think of scenarios where you’ve had to solve complex issues or improve campaign performance. Being able to articulate your problem-solving process will impress the interviewers and show your technical prowess.
✨Communicate Clearly
Since you'll be working closely with account management teams, practice explaining technical details in a straightforward manner. Prepare to discuss how you would translate performance insights into strategic recommendations for clients. Clear communication is key, so make sure you can convey your ideas effectively.
