At a Glance
- Tasks: Lead and innovate paid media campaigns that drive growth for impactful brands.
- Company: Navigate, a leader in positive-impact marketing for tourism and culture.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional development.
- Why this job: Join a mission-driven team making a real difference in communities worldwide.
- Qualifications: 4+ years in paid media with strong analytical and communication skills.
- Other info: Dynamic work environment with a focus on mentorship and career growth.
The predicted salary is between 36000 - 60000 Β£ per year.
For over twenty years, Navigate has been shaping success stories for tourism, heritage, nature and culture organisations worldwide. We define positive impact as a conscious effort to create meaningful and lasting benefits for places, people and planet. We are proud to work with some of the world's leading positive-impact brands. Our work involves crafting strategies that not only drive growth but also contribute to the well-being of the environment, local heritage, culture and people. Through our two-decade journey in the industry, we have championed this ethos, integrating it seamlessly into our services. Positive impact means navigating the path of growth with purpose and ensuring sustainable growth that generates profits while positively impacting the communities in which they operate.
About the Role
Weβre looking for a strategic thinker and performance-driven leader; a Senior Paid Media Manager, who will oversee the direction and execution of paid media campaigns, ensuring the drive growth and client retention.
Responsibilities
- Develop and refine paid media strategies that align with client and business goals.
- Stay ahead of trends, innovating and adapting strategies accordingly.
- Lead the planning and execution of complex campaigns, ensuring success for key accounts and major projects.
- Build and maintain strong client relationships, acting as the strategic point of contact.
- Lead client meetings, presenting performance insights and growth opportunities.
- Mentor junior account managers, fostering professional growth and ensuring support structures are in place.
- Monitor and optimise campaign budgets, making strategic adjustments for peak performance.
- Provide advanced data analysis, delivering clear, actionable insights and recommendations.
- Conduct account audits for existing and prospective clients.
- Support onboarding new team members and ensure smooth integration.
- Hold weekly 1:1s with direct reports, addressing challenges and tracking progress.
- Conduct quarterly and annual reviews, working with HR on PDPs and goal-setting.
- Stay updated on industry trends and technologies, evaluating new tools for improved performance.
What does great look like?
- At least four years of hands-on experience crafting and delivering successful campaigns across Paid Search and Paid Social channels.
- Strong working knowledge of biddable media and key partner platforms (Google Merchant Centre, Microsoft Ads, Meta Ads, LinkedIn, TikTok and more).
- Detailed understanding and experience of relevant supporting technologies, including the Google Advertising Suite (GA4, Looker Studio, Tag Manager, Google Ads).
- Strong analytical skills for thoroughly reviewing campaign performance with the ability to effectively communicate results and recommendations.
- An on-time, on-budget and on-target advertising campaign track record.
- Excellent verbal and written communication skills, with the ability to build strong relationships with both internal and external stakeholders.
- A proven ability to stay up to date with the latest developments and identify new opportunities and innovations to develop our offering.
- A passion for great work that you are proud of, but not for any old brands, for brands that actually make a difference.
Please email your CV to emmar@navigate.agency
Equal Opportunity Statement
Navigate is an equal opportunities employer and committed to creating a diverse and inclusive working environment. We welcome applications from anyone suitably qualified for each role and when it comes to recruiting, hiring, developing and promoting employees, we treat everyone equally regardless of their age, sex, sexual orientation, race, nationality, gender reassignment, marital or civil partnership status, age, disability, colour, ethnic or national origin, religion or belief, and place an obligation upon all of our employees to respect and act in accordance with this policy.
Senior Paid Media Manager employer: Navigate Agency
Contact Detail:
Navigate Agency Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Senior Paid Media Manager
β¨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and donβt be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
β¨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in paid media campaigns. Use case studies to demonstrate how you've driven growth and made a positive impact. This will give potential employers a clear picture of what you can bring to the table.
β¨Tip Number 3
Prepare for interviews by researching the company and its values. Since Navigate focuses on positive impact, think about how your experience aligns with their mission. Be ready to discuss how you can contribute to their goals and make a difference in the industry.
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged. So, get your CV polished and hit that apply button!
We think you need these skills to ace Senior Paid Media Manager
Some tips for your application π«‘
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior Paid Media Manager role. Highlight your achievements in paid media campaigns and any relevant tools you've used, like Google Ads or Meta Ads.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about positive impact brands and how your strategic thinking can drive growth for our clients. Keep it engaging and personal.
Showcase Your Analytical Skills: Since this role requires strong analytical abilities, be sure to include examples of how you've used data to optimise campaigns in the past. We love seeing clear, actionable insights that led to successful outcomes!
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way for us to receive your application and ensures youβre considered for the role. Plus, it shows youβre keen on joining our team!
How to prepare for a job interview at Navigate Agency
β¨Know Your Stuff
Before the interview, dive deep into the companyβs ethos and recent campaigns. Understand how they define positive impact and be ready to discuss how your experience aligns with their mission. This shows youβre not just interested in the role, but also in what the company stands for.
β¨Showcase Your Analytical Skills
Prepare to discuss specific examples of how you've used data analysis to drive campaign success. Bring along metrics or case studies that highlight your ability to optimise budgets and improve performance. This will demonstrate your strategic thinking and results-driven approach.
β¨Build Rapport
During the interview, focus on building a connection with your interviewers. Ask insightful questions about their current projects and challenges. This not only shows your interest but also positions you as someone who values strong client relationships, which is key for this role.
β¨Stay Ahead of Trends
Be prepared to discuss the latest trends in paid media and how youβve adapted strategies accordingly. Mention any new tools or technologies youβve evaluated and how they could benefit the company. This will highlight your proactive nature and commitment to continuous improvement.