At a Glance
- Tasks: Lead exciting marketing initiatives and create impactful campaigns in the UK.
- Company: Join a dynamic tech company making waves in the travel industry.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Make a real difference in brand visibility and pipeline growth while collaborating with diverse teams.
- Qualifications: 5+ years in field marketing with a knack for strategic thinking and project management.
- Other info: Fast-paced environment with mentorship opportunities and a focus on creativity.
The predicted salary is between 55000 - 70000 ÂŁ per year.
As Field Marketing Manager for the UK, you'll be the regional marketing lead based in London - owning and delivering integrated field marketing programs that build brand presence and fuel high-quality pipeline across one of our key markets. You'll work cross-functionally with Sales, Marketing Ops, Content, and other teams to tailor and activate campaigns that resonate with local audiences, support regional revenue goals, and strengthen Navan's footprint across Europe.
What You'll Do
- Execute a regionâspecific field marketing strategy and execution plan for the UK that aligns with regional sales targets and company growth objectives.
- Plan, manage, and execute a portfolio of highâimpact initiatives: live and virtual events, trade shows/conferences, coâbranded partner events, targeted unique experiences, and localized campaigns that target both prospects and key accounts.
- Partner with Sales leadership to identify target accounts/segments, design tailored field marketing and support pipeline acceleration.
- Collaborate closely with central marketing teams (Content, Digital, Creative, Product Marketing, Marketing Ops) to adapt global campaigns for the UK market - including localized content, messaging, and assets.
- Define and implement bestâinâclass leadâhandoff processes and workflows in partnership with the local BDR, SDR and AE teams, ensuring clear attribution from marketing activity to pipeline generation and conversion.
- Use data and analytics to track performance against KPIs, derive actionable insights, and continuously optimize investment - from event ROI to conversion rate improvement across channels.
- Manage budgets, vendor and agency relationships, ensuring costâefficiency while delivering highâquality experiences and collateral.
- Mentor and support junior or regional field marketing colleagues, drive crossâfunctional collaboration, and champion creative, agile, highâimpact marketing execution within a fastâpaced environment.
What We're Looking For
- You hold a Bachelor's degree in Marketing, Business, Communications or a related field; an MBA or advanced degree is a plus.
- You bring 5+ years of handsâon experience in field marketing, demand generation, or event marketing - ideally within B2B SaaS, travel/expense tech, or a highâgrowth technology context.
- You have a proven track record of designing and executing demand generation and field marketing campaigns that drove measurable pipeline growth, brand visibility, and sales support results.
- You excel in fastâpaced, ambiguous environments; you combine strategic thinking with strong project management, execution discipline, and leadership skills.
- You thrive working crossâfunctionally, collaborating with Sales, Customer Success, Product Marketing, Content, and Revenue and Marketing Ops to deliver aligned goâtoâmarket impact.
- You are analytical â comfortable using data to measure impact, build reports and dashboards, and iterate quickly on what works.
Field Marketing Manager in London employer: Navan
Contact Detail:
Navan Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Field Marketing Manager in London
â¨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and donât be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that Field Marketing Manager role.
â¨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your hands-on experience in field marketing and demand generation. Share specific examples of campaigns you've executed that drove measurable results â this will really set you apart!
â¨Tailor Your Approach
Every company is different, so do your homework! Understand Navan's goals and challenges, and think about how your skills can help them achieve their objectives. This tailored approach will show you're genuinely interested and invested in the role.
â¨Apply Through Our Website
Donât forget to apply directly through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, it shows youâre proactive and serious about joining the team at Navan.
We think you need these skills to ace Field Marketing Manager in London
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV speaks directly to the Field Marketing Manager role. Highlight your experience in field marketing, demand generation, and any relevant campaigns you've executed. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can contribute to our team. Be specific about your achievements and how they relate to the job description.
Showcase Your Analytical Skills: Since we love data-driven decisions, make sure to mention any experience you have with analytics. Talk about how you've used data to track performance and optimise campaigns in the past. Weâre all about continuous improvement!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, itâs super easy!
How to prepare for a job interview at Navan
â¨Know Your Field Marketing Inside Out
Make sure you understand the ins and outs of field marketing, especially in the B2B SaaS space. Brush up on your knowledge of demand generation strategies and be ready to discuss how you've successfully executed campaigns that drove measurable results.
â¨Showcase Your Cross-Functional Collaboration Skills
Since this role involves working closely with Sales, Content, and other teams, prepare examples of how you've collaborated in the past. Highlight specific projects where your teamwork led to successful outcomes, and be ready to discuss how you can bring that collaborative spirit to the new role.
â¨Be Data-Driven
Familiarise yourself with key performance indicators (KPIs) relevant to field marketing. Be prepared to talk about how you've used data and analytics to track campaign performance and optimise strategies. Sharing concrete examples will demonstrate your analytical mindset.
â¨Prepare for Scenario-Based Questions
Expect questions that ask how you'd handle specific situations, like managing a budget or executing a last-minute event. Think through potential scenarios and have a few strategies ready to showcase your problem-solving skills and adaptability in a fast-paced environment.