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- Tasks: Manage and design customer experiences across digital channels with a focus on SEO and AI.
- Company: Join a forward-thinking bank committed to innovation and customer satisfaction.
- Benefits: 12-month contract with opportunities for professional growth and skill development.
- Why this job: Be at the forefront of digital transformation and enhance customer experiences using cutting-edge technology.
- Qualifications: Passion for customer experience, expertise in SEO, and strong communication skills.
- Other info: Collaborative environment with a focus on continuous improvement and agile methodologies.
The predicted salary is between 36000 - 60000 £ per year.
Join us as an SEO & LLM Associate Experience Manager. You’ll be managing the design and delivery of the bank of the future with accountability for the creation and delivery of the channel (digital, telephony, webchat, face to face) experiences, propositions, channels, capabilities and releases, working in a cross‑collaboration environment to ensure effortless end‑to‑end customer experience.
This role requires strong search engine optimisation (SEO) expertise to ensure our digital content is discoverable and competitive across traditional search and emerging AI‑driven discovery. Proficiency in understanding Large Language Models (LLMs) and how they interpret, surface and cite content is essential to safeguard and grow visibility and ranking. This is an opportunity for you to develop your knowledge and skills in an environment that offers a real investment in your development. We are offering this role for a period of 12 months.
What you’ll do:
- Creating and delivering channel experiences, propositions, capabilities and releases to ensure effortless customer experience.
- Working in Agile teams, identifying opportunities to improve and drive the backlog.
- Ensuring SEO and AI‑visibility considerations are embedded into backlog prioritisation, content design, page structure and measurement.
- Creating and driving delivery of the experience backlog, effectively prioritising work to meet sprint goals.
- Identifying opportunities to digitise, improve and create new experiences across channels.
- Managing delivery of change from vision through to post‑live validation.
- Facilitating planning, timing and execution of delivery roadmaps and backlog.
The skills you’ll need:
- Passionate about customer experience and continuous improvement.
- An expert in channels with a track record of developing impactful customer experiences.
- Knowledge of Adobe, SEO, digital marketing, analytics and experience management.
- Experience in using design thinking methodology.
- Strong communication skills and the ability to influence and engage.
- Experience of using Adobe and developing innovative and impactful customer experiences.
- The ability to adapt quickly and encourage others.
- Knowledge of modern search behaviours, structured data and AI‑generated search experiences to support the bank’s ongoing LLM readiness.
SEO & LLM Experience Associate Manager (12 months) employer: NatWest Group
Contact Detail:
NatWest Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO & LLM Experience Associate Manager (12 months)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how personal connections can open doors that applications alone can’t.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your SEO projects and LLM insights. This gives us a tangible way to see what you can bring to the table beyond just a CV.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to SEO and customer experience. We want to see how you think on your feet, so role-playing with a friend can really help!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace SEO & LLM Experience Associate Manager (12 months)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the SEO & LLM Experience Associate Manager role. Highlight your experience with SEO, digital marketing, and any relevant projects that showcase your skills in creating impactful customer experiences.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about customer experience and how your background aligns with the responsibilities of the role. Don’t forget to mention your knowledge of Large Language Models and their relevance to the position.
Showcase Your Skills: In your application, be sure to showcase your expertise in Adobe, analytics, and design thinking methodology. Provide specific examples of how you've used these skills to improve customer experiences in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at NatWest Group
✨Know Your SEO Inside Out
Make sure you brush up on your SEO knowledge before the interview. Be ready to discuss how search engine optimisation works, and share examples of how you've successfully improved content visibility in the past. This will show that you understand the core of what the role entails.
✨Familiarise Yourself with LLMs
Since this role requires a solid understanding of Large Language Models, take some time to learn about how they function and their impact on content discovery. Prepare to discuss how you would leverage LLMs to enhance customer experiences and improve search rankings.
✨Showcase Your Agile Experience
As you'll be working in Agile teams, be prepared to talk about your experience with Agile methodologies. Share specific examples of how you've contributed to sprint goals and managed backlogs effectively. This will demonstrate your ability to thrive in a collaborative environment.
✨Prepare Questions About Customer Experience
Think of insightful questions related to customer experience and continuous improvement. This shows your passion for the role and helps you gauge how the company values these aspects. It also gives you a chance to engage with the interviewers and make a lasting impression.
