Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and optimise impactful digital and social media campaigns for a top UK bank.
- Company: Join a leading banking institution with a focus on innovation and strategy.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Shape marketing strategies and make a real impact in the financial sector.
- Qualifications: Expertise in digital media and experience in both agency and in-house roles.
- Other info: Support junior team members and thrive in a dynamic environment.
The predicted salary is between 42000 - 84000 £ per year.
A leading banking institution in the UK is seeking a Digital Media Optimisation Lead to shape impactful digital and social media campaigns. You will be responsible for planning, optimising, and delivering multi-channel campaigns while ensuring strong financial and operational control.
The ideal candidate will have deep expertise in digital media, client-facing certifications, and experience in both agency and in-house settings. This hybrid role offers a unique opportunity to influence marketing strategies and support junior team members.
Strategic Digital Media Optimisation Lead in Edinburgh employer: NatWest Group
Contact Detail:
NatWest Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Digital Media Optimisation Lead in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies of your past campaigns. We want to see how you’ve shaped impactful digital strategies and optimised media – this is your chance to shine!
✨Tip Number 3
Prepare for interviews by practising common questions related to digital media optimisation. We suggest you come armed with examples of how you’ve delivered successful multi-channel campaigns and managed budgets effectively.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Strategic Digital Media Optimisation Lead in Edinburgh
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Media Optimisation Lead. Highlight your experience in planning and optimising multi-channel campaigns, and don’t forget to showcase any client-facing certifications you have!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this hybrid role. Share specific examples of how you've influenced marketing strategies in the past and how you can support junior team members.
Showcase Your Expertise: We want to see your deep expertise in digital media! Include any relevant metrics or achievements from previous roles that demonstrate your ability to deliver impactful campaigns and maintain strong financial control.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at NatWest Group
✨Know Your Digital Media Inside Out
Make sure you brush up on the latest trends and tools in digital media optimisation. Be ready to discuss specific campaigns you've worked on, what strategies you implemented, and the results you achieved. This will show your deep expertise and how you can bring value to their team.
✨Showcase Your Client-Facing Skills
Since this role involves client interaction, prepare examples of how you've successfully managed client relationships in the past. Highlight any certifications you have that demonstrate your capability in this area, as it will reassure them of your professionalism and expertise.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific challenges in digital media campaigns. Think about potential scenarios related to financial and operational control, and be ready to explain your thought process and decision-making skills. This will help them see your strategic thinking in action.
✨Emphasise Team Leadership and Mentorship
As you'll be supporting junior team members, be prepared to discuss your experience in mentoring or leading teams. Share examples of how you've helped others grow in their roles, as this will demonstrate your ability to influence and shape a positive team environment.
