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- Tasks: Lead high-impact programmatic campaigns and optimise performance across digital formats.
- Company: A leading banking institution in the UK with a focus on innovation.
- Benefits: Competitive salary, career development opportunities, and a dynamic work environment.
- Why this job: Make a real impact in the banking sector through data-driven campaigns.
- Qualifications: Experience in programmatic buying and strong analytical skills required.
- Other info: Collaborate closely with stakeholders in a fast-paced setting.
The predicted salary is between 36000 - 60000 £ per year.
A leading banking institution in the UK is seeking a Programmatic Activation Manager to lead high-impact programmatic campaigns across various digital formats. This role involves managing campaign execution and optimising performance while collaborating closely with stakeholders.
The ideal candidate should have programmatic experience and a strong analytical approach, fulfilling both in-house and agency roles. A solid understanding of programmatic buying and audience strategies is essential.
Programmatic Activation Lead — Data-Driven Campaigns in Edinburgh employer: NatWest Group
Contact Detail:
NatWest Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Programmatic Activation Lead — Data-Driven Campaigns in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to folks in the industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your programmatic campaigns. This gives potential employers a taste of what you can do.
✨Tip Number 3
Prepare for interviews by brushing up on your analytical skills. Be ready to discuss how you've optimised campaigns in the past and the results you achieved.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive and engaged with our brand. It shows you're serious about joining our team.
We think you need these skills to ace Programmatic Activation Lead — Data-Driven Campaigns in Edinburgh
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your programmatic experience and analytical skills. We want to see how your background aligns with the role of Programmatic Activation Lead, so don’t be shy about showcasing relevant projects!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about programmatic campaigns and how your expertise can drive high-impact results for us. Keep it engaging and personal!
Showcase Your Analytical Skills: Since this role requires a strong analytical approach, include specific examples of how you've optimised campaign performance in the past. We love numbers, so if you can quantify your achievements, even better!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at NatWest Group
✨Know Your Programmatic Stuff
Make sure you brush up on your programmatic buying knowledge. Understand the latest trends and technologies in programmatic advertising, as well as how to optimise campaigns effectively. Being able to discuss specific tools and platforms will show that you're not just familiar with the basics but are genuinely passionate about the field.
✨Show Off Your Analytical Skills
Prepare to demonstrate your analytical approach during the interview. Bring examples of how you've used data to drive campaign performance in the past. Be ready to discuss metrics you’ve tracked and how you’ve adjusted strategies based on those insights. This will highlight your ability to make data-driven decisions.
✨Collaboration is Key
Since this role involves working closely with stakeholders, be prepared to talk about your experience in collaborative environments. Share specific examples of how you've successfully worked with teams or clients to achieve campaign goals. This will show that you can navigate different perspectives and drive results together.
✨Understand the Audience
A solid understanding of audience strategies is crucial for this role. Research the target audiences relevant to the banking sector and think about how you would approach them in a campaign. Be ready to discuss how you would tailor messaging and creative to resonate with different segments, demonstrating your strategic thinking.
