At a Glance
- Tasks: Transform customer insights into impactful product strategies and drive growth.
- Company: Join a forward-thinking team that values your insights and creativity.
- Benefits: Great visibility, collaborative environment, and opportunities for professional growth.
- Other info: Dynamic role with the chance to influence product development across multiple brands.
- Why this job: Make a real difference by shaping products based on customer needs.
- Qualifications: Experience in market research and strong communication skills required.
The predicted salary is between 50000 - 65000 £ per year.
Join us as a Customer & Markets Insight Manager. If you’re a strategic thinker with a passion for insight, this could be your ideal role. You’ll inspire colleagues and stakeholders to make good decisions based on your insight briefs and stories. Joining a forward-thinking and influential team, you can expect great visibility for you and your work.
What you'll do:
- As a Customer & Markets Insight Manager, you’ll sit within the product organisation, translating customer and market insight into actionable inputs that shape product strategy and proposition development.
- Your work will ensure customer insight directly informs product decisions and drives customer-led growth.
- Day to day, you’ll be delivering multi-source actionable insight.
- Synthesising customer, behavioural and market insight to inform product priorities and roadmap decisions.
- Identifying growth opportunities through customer needs, behaviours and unmet demand.
- Shaping and challenging product problem statements using customer insight and behavioural understanding.
- Engaging with external practitioners to make sure we remain up to date with the latest techniques.
The skills you’ll need:
- Experience of market research or customer insight on either the client or agency side.
- Ability to focus on insight programmes to match business priorities across multiple brands.
- Experience of managing qualitative and quantitative research studies.
- Experience applying customer and behavioural insight within product, digital or proposition development environments.
- Ability to link insight to measurable customer and business outcomes.
- An understanding of external regulations and their impact on the customer and marketing strategy.
- Excellent communication skills, both verbally and in writing.
- Strong influencing skills and the ability to build strong relationships with colleagues at all levels.
- The ability to deliver multiple projects on time and in budget.
Customer & Markets Insight Manager employer: NatWest Group
As a Customer & Markets Insight Manager, you will thrive in a dynamic and innovative environment that values strategic thinking and insight-driven decision-making. Our company fosters a collaborative work culture where your contributions are recognised and impactful, offering ample opportunities for professional growth and development. Located in a vibrant area, we provide a supportive atmosphere that encourages creativity and engagement, making it an excellent place to build a meaningful career.
StudySmarter Expert Advice🤫
We think this is how you could land Customer & Markets Insight Manager
✨Get to Grips with Data Visualisation Tools
If you're aiming for a full-time role in business intelligence, brush up on your skills with popular data visualisation tools like Tableau or Power BI. Showcasing projects where you've transformed raw data into clear visual insights can give you a real edge.
✨Join Local Business Intelligence Meetups
Look for local business intelligence meetups or analytics conferences in your area. These events are not just great for learning but also for networking with industry professionals who could lead you to opportunities at companies like NatWest Group!
✨Engage with Online BI Communities
Join online forums or communities focused on business intelligence—think LinkedIn groups, Reddit threads, or even dedicated Slack channels. Engage actively by sharing your insights and asking questions; this can help you build visibility and connect with potential employers.
✨Leverage Your University’s Career Support
If you're a recent graduate, definitely tap into your university's career services. Many have connections with companies in need of full-time BI specialists, and they can guide you on how to pitch yourself effectively—don't miss out on that!
We think you need these skills to ace Customer & Markets Insight Manager
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at NatWest Group, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at NatWest Group
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with NatWest Group’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.
