At a Glance
- Tasks: Lead marketing initiatives to inspire customers and build a clean beauty movement.
- Company: Join Naturisimo, a revolutionary clean beauty brand focused on sustainability and community.
- Benefits: Enjoy remote work flexibility, equity share options, and a collaborative culture.
- Why this job: Make a real impact in the clean beauty space while shaping brand narratives and strategies.
- Qualifications: Proven e-commerce marketing experience with a passion for clean beauty and data-driven insights.
- Other info: Opportunity to build and mentor a high-performing marketing team.
The predicted salary is between 43200 - 72000 £ per year.
Head of Marketing: Naturisimo
Location: Remote with occasional team meetups
Salary: Competitive + Equity Share Options
About Us
Naturisimo isn’t just another clean beauty company—we’re building a movement to liberate beauty and wellbeing from toxins, false promises, and unsustainable practices. We invite customers, brands, and advocates to join us in a network. We’re not just selling products; we plan to inspire and incentivise our customers to take collective action.
Your Role
As our Head of Marketing, you will:
- Build the Movement
- Turn Customers into Advocates: Create campaigns that inspire customers to share their stories and become champions of clean beauty.
- Create a Rewards Ecosystem: Develop our innovative incentive program for customers, brands, and collaborators.
- Grow the Resistance: Craft referral and community-building initiatives that align with our ethos.
- Define the Strategy
- Shape the Brand Narrative: Evolve Naturisimo’s brand voice and identity.
- Own the Marketing Calendar: Design and execute a strategy that balances revenue-driving campaigns with brand-building initiatives.
- Drive Omni-Channel Excellence: Oversee CRM, social media, influencer partnerships, PR, SEO, and performance marketing.
- Lead Customer Acquisition & Retention
- Test & Scale Channels: Lead experiments across various platforms.
- Maximise Retention: Develop lifecycle marketing strategies.
- Coordinate with Teams: Align promotional campaigns with stock availability and optimise the customer journey.
- Innovate with Data & Insights
- Track Performance: Establish KPIs and reporting mechanisms.
- Leverage Insights: Use data to inform strategies and optimise campaigns.
- Coordinate with Brands
- Collaborate with Brand Marketing Teams: Negotiate promotional opportunities.
- Oversee Marketing Calendar: Manage a comprehensive marketing calendar.
- Lead & Collaborate
- Build the Team: Hire and mentor a high-performing marketing team.
- Collaborate Across Functions: Partner closely with other departments.
- Be Hands-On: Engage in the early stages while building a team.
What We’re Looking For
- Proven experience leading marketing in an e-commerce business.
- Track record of driving growth across channels.
- Experience in brand building and storytelling.
- Strong CRM and lifecycle marketing expertise.
- A data-driven mindset.
Cultural Fit
- A passion for clean beauty.
- An entrepreneurial spirit.
- Creative, strategic, and hands-on.
- A collaborative leader.
Bonus Points
- Experience building community-driven campaigns.
- Knowledge of emerging trends in beauty and wellbeing.
- Familiarity with AI tools for content creation.
Why Join Naturisimo?
- Be Part of a Movement: At the forefront of a clean beauty revolution.
- Make a Real Impact: Every initiative contributes to a cleaner world.
- Equity & Ownership: Share in the success you help create.
- Collaborative Culture: Work with passionate leaders.
- Flexibility: We value results over rigid structures.
How to Apply
Please apply via this link:
Share your CV, a summary of your successful campaigns, and your vision for Naturisimo.
Together, we’ll redefine beauty and create a movement that matters.
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Head of Marketing employer: Naturisimo
Contact Detail:
Naturisimo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Familiarize yourself with Naturisimo's brand values and mission. Understanding their commitment to clean beauty will help you align your vision and ideas with theirs during discussions.
✨Tip Number 2
Prepare to showcase your experience in building community-driven campaigns. Highlight specific examples where you've successfully engaged customers and turned them into advocates for a brand.
✨Tip Number 3
Be ready to discuss your data-driven approach to marketing. Have examples of how you've used insights to optimize campaigns and drive growth across various channels.
✨Tip Number 4
Demonstrate your collaborative leadership style. Share experiences where you've built and mentored high-performing teams, emphasizing your hands-on approach in the early stages of projects.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Understand the Company Mission: Before applying, take some time to understand Naturisimo's mission and values. Highlight your passion for clean beauty and how it aligns with their goals in your application.
Showcase Relevant Experience: In your CV and summary of successful campaigns, focus on your proven experience in leading marketing for e-commerce businesses. Provide specific examples of how you've driven growth and built brands.
Craft a Compelling Vision: When sharing your vision for Naturisimo, be creative and strategic. Outline innovative ideas for campaigns that could inspire customers and build community, reflecting the company's ethos.
Tailor Your Application: Make sure your CV and campaign summaries are tailored to the role of Head of Marketing. Use language that resonates with the job description and emphasizes your data-driven mindset and collaborative leadership style.
How to prepare for a job interview at Naturisimo
✨Show Your Passion for Clean Beauty
Naturisimo is all about clean beauty, so make sure to express your genuine passion for this movement during the interview. Share personal stories or experiences that highlight your commitment to sustainability and wellness.
✨Demonstrate Your Data-Driven Mindset
Since the role requires a data-driven approach, be prepared to discuss how you've used data to inform marketing strategies in the past. Bring examples of KPIs you've established and how they impacted campaign performance.
✨Highlight Your Collaborative Spirit
Naturisimo values collaboration across functions. Be ready to share examples of how you've successfully worked with other departments, such as sales or product development, to achieve common goals.
✨Present Innovative Campaign Ideas
Think ahead and come prepared with innovative campaign ideas that align with Naturisimo's ethos. Discuss how you would turn customers into advocates and create a rewards ecosystem that inspires collective action.