AI Solutions Lead - Communications in Swindon

AI Solutions Lead - Communications in Swindon

Swindon Full-Time 63000 - 77000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Create innovative AI solutions to enhance marketing and customer communication.
  • Company: Join Nationwide, the UK's largest building society focused on fair banking.
  • Benefits: Enjoy 25 days holiday, private medical insurance, and a competitive pension.
  • Other info: Flexible hybrid working options and opportunities for personal growth.
  • Why this job: Make a real impact in a purpose-driven company that values its members.
  • Qualifications: Experience in AI development and translating business needs into practical solutions.

The predicted salary is between 63000 - 77000 £ per year.

At Nationwide, our purpose is simple: Banking, but fairer, more rewarding and for the good of society. As the UK's largest building society, we're focused on creating long-term value for our members and helping more people benefit from mutual banking.

As we continue to grow and strengthen our position as the UK's leading mutual, we're looking for two ambitious and commercially minded AI Solutions Managers to join our Marketing Strategy team. This role is within the Group Customer and Communications (GCC) function, in the Marketing Strategy team which looks across the full range of Customer and Marketing areas, from customer experience, brand strategy and mass reach advertising through to data led personalisation, machine learning and AI strategy.

We’re looking for practitioners who can turn AI opportunities into working solutions that improve marketing effectiveness, customer outcomes, colleague productivity and member value across GCC. We are happy to consider flexible working approaches to help you perform at your best. At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected. For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at either our Swindon, London or Bournemouth office.

A typical day in this role will involve building practical AI solutions, solving business problems and working closely with teams across Nationwide. You’ll take marketing or customer communication challenges and turn them into clear solution designs, setting out who the solution is for, what information it will use, how it should work, and where human review or controls are needed.

You’ll configure, test and improve AI agents, workflows and prototypes, making sure they are useful, safe and effective. This means checking how well they support customers, colleagues and the business, as well as considering quality, usability, risk and operational impact. You’ll work with Technology, Data, Risk, Legal and business teams to understand requirements, manage constraints and make good design choices. You’ll also document what you learn, create reusable approaches for other teams, assess new tools through practical testing, and make clear recommendations on what should stop, continue, improve or scale.

A key part of the role will be explaining complex work in plain language, showing progress to senior stakeholders and helping teams move from interesting ideas to measurable business value.

As a minimum you’ll have:

  • Strong practical experience building AI agents, automated workflows, prototypes or applications using generative AI and agent development tools
  • Experience taking an AI use case from problem definition through design, build, testing and iteration to a usable proof of concept or live solution
  • Experience configuring context, instructions, document or data inputs, tools, permissions, interfaces and quality checks for AI solutions
  • A sound understanding of large language models, agentic systems, retrieval approaches, prompt design, evaluation methods and their limitations
  • Experience working with technical and non-technical stakeholders to translate business needs into practical solutions and sharing knowledge in a clear, practical way
  • Experience in marketing, customer experience, content, personalisation, insight or operational improvement would be valuable
  • Experience working within risk, governance, security and control requirements in a large organisation

Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:

  • Feel what customers feel - We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind
  • Say it straight - We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand
  • Push for better - We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development
  • Get it done - We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes

You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.

There are all sorts of employee benefits available at Nationwide, including:

  • 25 days holiday, pro rata
  • Private medical insurance
  • A highly competitive pension to help you build a strong foundation for retirement
  • Access to an annual performance-related bonus
  • Training and development to help you progress your career
  • A great selection of additional benefits through our salary sacrifice scheme
  • Life assurance to provide peace of mind for you and your loved ones in the event of your death
  • Wellhub – access to a range of free and paid options for health and wellness
  • Up to 2 days of paid volunteering a year

If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us. We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.

AI Solutions Lead - Communications in Swindon employer: Nationwide

As a leading employer in the banking sector, we offer a dynamic work environment that fosters collaboration and innovation. Our commitment to employee growth is evident through tailored development programmes and a supportive hybrid working model, allowing you to balance your professional and personal life effectively. Join us to be part of a high-performing team dedicated to enhancing customer experiences while driving operational excellence.

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Contact Details:

Nationwide Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land AI Solutions Lead - Communications in Swindon

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nationwide and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nationwide are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nationwide on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nationwide. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace AI Solutions Lead - Communications in Swindon

AI Solutions Development
Generative AI
Agent Development Tools
Automated Workflows
Prototyping
Large Language Models
Prompt Design

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nationwide. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Nationwide:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nationwide’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Nationwide

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nationwide will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Nationwide, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.