We are looking for a Senior Original Content Producer to join the National Theatre Digital Team.
The Senior Original Content Producer will lead the development and delivery of original digital content formats for online audiences, overseeing projects from concept through to successful execution. Working collaboratively with stakeholders across the organisation and external creative partners, the role will bring together diverse expertise to create high-quality content across multiple strands of activity, ensuring projects are delivered efficiently, creatively and to a consistently high standard.
The successful candidate will have the following:
- Significant previous experience as a digital producer/creative, with a strong portfolio of Digital Original formats produced for YouTube, TikTok or other social-first platforms.
- Demonstrable experience growing and scaling original digital formats/channels - track record of audience growth, engagement or subscriber/revenue metrics tied to their work.
- Strong data literacy: comfortable interpreting platform analytics (YouTube Studio, TikTok analytics, etc.) and using that data to make creative and editorial decisions.
- Experience managing talent and/or Creators, including maintaining productive working relationships with external contributors.
- Proven ability to work in a test-and-learn, iterative production environment - comfortable with rapid production cycles, ongoing format refinement, and learning from underperforming content rather than treating it as failure.
- A "digital-native" producer mindset - deeply understands social/YouTube content conventions, pacing, and audience behaviour, as distinct from a broadcast/TV production background.
The closing date for the receipt of a completed application is Thursday 17th September 2026 at 12 noon.
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Senior Original Content Producer employer: National Theatre
The National Theatre is an exceptional employer, offering a vibrant work culture that champions creativity and inclusivity. As the Head of Casting, you will have the opportunity to lead a passionate team in a prestigious environment, with ample opportunities for professional growth and development while making a meaningful impact on the arts community. Located in the heart of London, the National Theatre provides a unique platform to connect with industry leaders and contribute to groundbreaking productions that celebrate diverse talent.
