At a Glance
- Tasks: Lead and innovate the National Theatre's retail strategy across all channels.
- Company: Join the iconic National Theatre, a leader in cultural experiences.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Be part of the Senior Management Forum and influence strategic priorities.
- Why this job: Shape the world's premier theatre retail experience and drive commercial success.
- Qualifications: Senior retail experience in arts or hospitality, with a track record of growth.
The predicted salary is between 60000 - 80000 £ per year.
We are looking for a Head of Retail to join the National Theatre Retail Team. The Head of Retail is responsible for leading, developing and delivering the National Theatre's retail strategy across onsite, online and ancillary retail channels. This is a significant commercial leadership position that combines strategic vision, creativity, customer insight and operational excellence. The postholder will ensure the National Theatre's retail offer is recognised as the world's premier theatre retail experience, generating sustainable commercial growth while supporting the wider mission and values of the organisation.
The Head of Retail will lead the development of product strategy, buying, merchandising, customer experience, e-commerce and commercial innovation, driving revenue growth and profitability while ensuring every interaction reflects the National Theatre's reputation for excellence and creativity. Additionally, the Head of Retail is part of the National Theatre’s Senior Management Forum helping to shape and implement the wider strategic priorities of the organisation.
The successful candidate will have the following:
- Significant senior retail experience within the performing arts, visitor attractions, cultural organisations, hospitality or comparable sectors.
- A proven track record of delivering commercial growth and achieving ambitious financial targets.
- Experience leading high-performing teams through periods of change and growth.
- Excellent strategic planning and organisational skills.
- Strong analytical capability with the ability to interpret data and market trends to inform decision making.
- Outstanding communication and influencing skills.
If that sounds like you, this may be the role for you! To apply, please follow: The closing date for the receipt of a completed application is Monday 3rd August 2026 at 12 noon.
Head of Retail in London employer: National Theatre
The National Theatre in Greater London is an exceptional employer, offering a vibrant work culture that values creativity and collaboration. Employees benefit from comprehensive training and development opportunities, ensuring personal and professional growth while contributing to the arts. With a commitment to excellence in customer service and a supportive team environment, working here means being part of a prestigious institution dedicated to delivering outstanding experiences for audiences.
