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- Tasks: Shape the voice and brand of the National Institute of Teaching through strategic communications.
- Company: Join a leading organisation dedicated to enhancing education in the UK.
- Benefits: Flexible working, part-time options, and opportunities for professional growth.
- Why this job: Make a real impact in the education sector while developing your communication skills.
- Qualifications: Strong communication skills and experience in digital campaigns are essential.
- Other info: Hybrid role with a dynamic team focused on innovation and collaboration.
The predicted salary is between 40000 - 50000 £ per year.
We are seeking two Communications Managers, to work closely with the Head of PR and Communications and help shape the voice and brand of the National Institute of Teaching. Your work will support the organisation in articulating its value to the education sector and strengthening its reputation by engaging key stakeholders. With a strong marketing and communications background, you will be confident adapting your approach to suit a wide range of audiences, from frontline teachers to government policymakers.
As a strategic thinker, you will bring excellent project management skills and take responsibility for leading key communications campaigns and event plans. A key aspect of the role is overseeing our core communication channels, including the website, social media and email communications. Your attention to detail will ensure all content is of the highest quality and aligned with our brand and tone of voice. This role offers significant scope to make an impact and bring forward new ideas. If this opportunity aligns with your skills and experience, we would be delighted to hear from you. This is a hybrid role, and it is anticipated that the postholder will work on campus one day per fortnight. We offer flexible working and would consider part-time hours for the right candidate.
Please note, we reserve the right to close this vacancy early if we receive a high volume of applications.
Corporate responsibilities:
- To ensure that the responsibilities of the role are carried out in a way which reflects the mission and the values of the national institute.
- To be aware of and observe all policies, procedures, working practices and regulations, and in particular to comply with policies relating to Equal Opportunities, Health and Safety, Confidentiality, Data Protection and Financial Regulations, reporting any concerns to an appropriate person.
- To comply with all reasonable management requests.
Key responsibilities:
- Support the Head of PR and Communications to build the organisation’s brand within the education sector.
- Work in close partnership with programme and regional colleagues to identify opportunities for brand exposure.
- Contribute to the development, implementation and delivery of the national institute’s communications strategy.
- Support the development of brand guidelines and ensure stakeholders apply them consistently, helping to establish a clear and distinctive voice, look and feel.
- Work closely with the Research and Best Practice (RBP) team to ensure research is accessible and published in line with brand guidelines, including advising on key messages, formats and platforms, and leading on their annual communications plan.
- Manage the website and social media channels, supported by the Digital and Communications Coordinator.
- Develop and deliver internal and external newsletters and other engagement channels, supported by the Digital and Communications Coordinator.
- Support the development and delivery of an internal communications plan.
- Provide communications advice and materials to regional teams.
- Work closely with Marketing Managers, the PR and Policy Manager and Events Coordinator to ensure alignment of activity and a cohesive brand offer.
- Support the management of the marketing budget to ensure value for money.
Qualifications:
- Strong written, verbal and presentation skills.
- Excellent attention to detail.
- Experience of delivering digital campaigns across multiple products or services, including social media.
- Ability to evaluate the effectiveness of communications activity and recommend improvements.
- Experience of website management.
- Confidence and skill in using and analysing data to support KPI reporting and continuous improvement.
- Ability to build collaborative and consultative relationships across the organisation and align competing priorities.
- Strong understanding of the education sector.
- A commitment to the vision and mission of the National Institute of Teaching, and to equality, diversity and inclusion.
- Experience with Microsoft Dynamics.
- Previous experience in working in a remote team where key stakeholders are based across the country.
- Previous experience in developing and implementing marketing/communications policies and processes.
- Experience of internal communications.
Communications Manager employer: National Institute of Teaching
Contact Detail:
National Institute of Teaching Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Manager
✨Tip Number 1
Network like a pro! Reach out to people in the education sector, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best communications work, whether it's campaigns, social media posts, or newsletters. This gives you a chance to demonstrate your expertise beyond just words on a page.
✨Tip Number 3
Prepare for interviews by researching the National Institute of Teaching and its values. Tailor your responses to show how your experience aligns with their mission and how you can contribute to their brand voice.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the team and ready to make an impact.
We think you need these skills to ace Communications Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Communications Manager role. Highlight your experience in marketing and communications, and show how your skills align with our mission at the National Institute of Teaching.
Showcase Your Writing Skills: Since strong written communication is key for this role, include examples of your best writing. Whether it's a blog post, a newsletter, or social media content, let us see your flair for engaging different audiences.
Be Strategic: Demonstrate your strategic thinking by outlining how you would approach key communications campaigns. Share any relevant experiences where you've successfully managed projects or led initiatives that made an impact.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to shape our brand and voice!
How to prepare for a job interview at National Institute of Teaching
✨Know Your Audience
Before the interview, research the National Institute of Teaching and its key stakeholders. Understand their values and how they communicate with different audiences, from teachers to policymakers. This will help you tailor your responses and demonstrate that you can adapt your communication style effectively.
✨Showcase Your Campaign Experience
Be ready to discuss specific communications campaigns you've led in the past. Highlight your project management skills and how you measured the success of these campaigns. Use concrete examples to illustrate your ability to engage diverse audiences and achieve strategic goals.
✨Demonstrate Attention to Detail
Since attention to detail is crucial for this role, prepare to discuss how you ensure high-quality content across various channels. Bring examples of your work that showcase your writing and editing skills, and be prepared to explain your process for maintaining brand consistency.
✨Ask Insightful Questions
Prepare thoughtful questions about the organisation's current communications strategy and future goals. This shows your genuine interest in the role and helps you assess if the position aligns with your career aspirations. It also gives you a chance to demonstrate your strategic thinking.